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Dollar General (DG) Competitors

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$111.84 +0.60 (+0.54%)
As of 11:02 AM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

DG vs. TGT, DLTR, BJ, OLLI, FIVE, MNSO, PSMT, WMT, COST, and ORLY

Should you be buying Dollar General stock or one of its competitors? The main competitors of Dollar General include Target (TGT), Dollar Tree (DLTR), BJ's Wholesale Club (BJ), Ollie's Bargain Outlet (OLLI), Five Below (FIVE), MINISO Group (MNSO), PriceSmart (PSMT), Walmart (WMT), Costco Wholesale (COST), and O'Reilly Automotive (ORLY).

Dollar General vs.

Dollar General (NYSE:DG) and Target (NYSE:TGT) are both large-cap retail/wholesale companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, earnings, risk, profitability, community ranking, dividends, valuation and analyst recommendations.

Target received 6287 more outperform votes than Dollar General when rated by MarketBeat users. Likewise, 89.24% of users gave Target an outperform vote while only 66.76% of users gave Dollar General an outperform vote.

CompanyUnderperformOutperform
Dollar GeneralOutperform Votes
1219
66.76%
Underperform Votes
607
33.24%
TargetOutperform Votes
7506
89.24%
Underperform Votes
905
10.76%

Dollar General currently has a consensus price target of $109.04, indicating a potential downside of 1.87%. Target has a consensus price target of $116.70, indicating a potential upside of 15.87%. Given Target's higher possible upside, analysts clearly believe Target is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
0 Sell rating(s)
15 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.50
Target
1 Sell rating(s)
24 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.24

91.8% of Dollar General shares are owned by institutional investors. Comparatively, 79.7% of Target shares are owned by institutional investors. 0.6% of Dollar General shares are owned by company insiders. Comparatively, 0.2% of Target shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Target has higher revenue and earnings than Dollar General. Target is trading at a lower price-to-earnings ratio than Dollar General, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$41.13B0.59$1.66B$5.2421.20
Target$105.88B0.43$4.14B$9.1011.07

Target has a net margin of 4.06% compared to Dollar General's net margin of 3.33%. Target's return on equity of 31.11% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.33% 18.85% 4.27%
Target 4.06%31.11%7.77%

Dollar General pays an annual dividend of $2.36 per share and has a dividend yield of 2.1%. Target pays an annual dividend of $4.48 per share and has a dividend yield of 4.4%. Dollar General pays out 45.0% of its earnings in the form of a dividend. Target pays out 49.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Target has increased its dividend for 54 consecutive years. Target is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Dollar General had 87 more articles in the media than Target. MarketBeat recorded 99 mentions for Dollar General and 12 mentions for Target. Dollar General's average media sentiment score of 0.82 beat Target's score of 0.35 indicating that Dollar General is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
35 Very Positive mention(s)
15 Positive mention(s)
25 Neutral mention(s)
0 Negative mention(s)
2 Very Negative mention(s)
Positive
Target
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Dollar General has a beta of 0.26, indicating that its stock price is 74% less volatile than the S&P 500. Comparatively, Target has a beta of 1.22, indicating that its stock price is 22% more volatile than the S&P 500.

Summary

Target beats Dollar General on 12 of the 22 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DG vs. The Competition

MetricDollar GeneralVariety stores IndustryRetail SectorNYSE Exchange
Market Cap$24.45B$111.35B$25.76B$19.81B
Dividend Yield2.07%2.37%168.51%3.85%
P/E Ratio18.3121.1424.9735.71
Price / Sales0.591.004.5145.94
Price / Cash6.6617.7219.4117.52
Price / Book3.616.516.344.84
Net Income$1.66B$2.55B$784.05M$1.02B
7 Day Performance-0.69%0.74%1.91%2.29%
1 Month Performance21.17%6.96%7.29%5.86%
1 Year Performance-12.35%9.57%23.12%11.14%

Dollar General Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DG
Dollar General
4.5517 of 5 stars
$111.91
+0.6%
$109.04
-2.6%
-13.0%$24.59B$41.13B18.41163,000
TGT
Target
4.8984 of 5 stars
$97.71
+0.4%
$116.70
+19.4%
-32.2%$44.43B$105.88B10.37450,000Analyst Revision
DLTR
Dollar Tree
3.6426 of 5 stars
$95.02
+0.5%
$90.26
-5.0%
-15.5%$19.85B$18.05B-19.94210,600Earnings Report
Insider Trade
Analyst Revision
BJ
BJ's Wholesale Club
2.6841 of 5 stars
$109.66
-1.3%
$116.12
+5.9%
+22.3%$14.49B$20.74B26.3834,000Analyst Revision
OLLI
Ollie's Bargain Outlet
4.2204 of 5 stars
$116.51
-2.4%
$124.50
+6.9%
+33.6%$7.14B$2.34B34.769,900
FIVE
Five Below
2.6451 of 5 stars
$127.19
-0.1%
$112.40
-11.6%
+6.9%$7.00B$3.88B26.2120,200Earnings Report
Insider Trade
Analyst Revision
MNSO
MINISO Group
4.3874 of 5 stars
$18.31
+1.7%
$24.53
+33.9%
-13.7%$5.72B$17.70B16.483,370
PSMT
PriceSmart
2.3745 of 5 stars
$108.44
+0.2%
N/A+31.8%$3.33B$5.08B23.8810,600Positive News
WMT
Walmart
4.805 of 5 stars
$97.45
0.0%
$105.35
+8.1%
+45.3%$779.81B$685.09B40.442,300,000Trending News
Analyst Forecast
COST
Costco Wholesale
4.2274 of 5 stars
$1,005.99
-0.9%
$1,035.32
+2.9%
+18.7%$447.20B$268.78B59.18304,000Trending News
Insider Trade
ORLY
O'Reilly Automotive
3.9664 of 5 stars
$1,349.63
-2.0%
$1,414.56
+4.8%
+41.1%$76.98B$16.87B33.2287,700

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This page (NYSE:DG) was last updated on 6/11/2025 by MarketBeat.com Staff
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