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Dollar General (DG) Competitors

Dollar General logo
$123.30 +1.22 (+1.00%)
Closing price 03:59 PM Eastern
Extended Trading
$123.22 -0.08 (-0.06%)
As of 05:28 PM Eastern
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DG vs. CASY, COST, DLTR, FIVE, and LULU

Should you buy Dollar General stock or one of its competitors? Dollar General's main competitors and comparable companies include Casey's General Stores (CASY), Costco Wholesale (COST), Dollar Tree (DLTR), Five Below (FIVE), and lululemon athletica (LULU). Companies are selected based on similarities in market, industry, and size.

How does Dollar General compare to Casey's General Stores?

Dollar General (NYSE:DG) and Casey's General Stores (NASDAQ:CASY) are both large-cap consumer staples companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, institutional ownership, risk, analyst recommendations, dividends, valuation, earnings and profitability.

Dollar General has a beta of 0.23, meaning that its share price is 77% less volatile than the broader market. Comparatively, Casey's General Stores has a beta of 0.61, meaning that its share price is 39% less volatile than the broader market.

Dollar General has higher revenue and earnings than Casey's General Stores. Dollar General is trading at a lower price-to-earnings ratio than Casey's General Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$42.72B0.64$1.51B$7.0717.44
Casey's General Stores$17.56B1.78$714.45M$19.1644.18

In the previous week, Dollar General had 5 more articles in the media than Casey's General Stores. MarketBeat recorded 13 mentions for Dollar General and 8 mentions for Casey's General Stores. Casey's General Stores' average media sentiment score of 1.28 beat Dollar General's score of 1.05 indicating that Casey's General Stores is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
9 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Casey's General Stores
5 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Dollar General presently has a consensus target price of $130.42, suggesting a potential upside of 5.78%. Casey's General Stores has a consensus target price of $944.20, suggesting a potential upside of 11.55%. Given Casey's General Stores' stronger consensus rating and higher possible upside, analysts clearly believe Casey's General Stores is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31
Casey's General Stores
0 Sell rating(s)
6 Hold rating(s)
14 Buy rating(s)
0 Strong Buy rating(s)
2.70

Dollar General pays an annual dividend of $2.36 per share and has a dividend yield of 1.9%. Casey's General Stores pays an annual dividend of $2.60 per share and has a dividend yield of 0.3%. Dollar General pays out 33.4% of its earnings in the form of a dividend. Casey's General Stores pays out 13.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Casey's General Stores has increased its dividend for 24 consecutive years.

91.8% of Dollar General shares are held by institutional investors. Comparatively, 85.6% of Casey's General Stores shares are held by institutional investors. 0.6% of Dollar General shares are held by insiders. Comparatively, 0.7% of Casey's General Stores shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Casey's General Stores has a net margin of 4.07% compared to Dollar General's net margin of 3.63%. Casey's General Stores' return on equity of 18.73% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.63% 18.65% 4.97%
Casey's General Stores 4.07%18.73%8.29%

Summary

Casey's General Stores beats Dollar General on 14 of the 19 factors compared between the two stocks.

How does Dollar General compare to Costco Wholesale?

Costco Wholesale (NASDAQ:COST) and Dollar General (NYSE:DG) are both large-cap consumer staples companies, but which is the superior investment? We will contrast the two companies based on the strength of their media sentiment, dividends, analyst recommendations, valuation, profitability, institutional ownership, risk and earnings.

Costco Wholesale pays an annual dividend of $5.88 per share and has a dividend yield of 0.6%. Dollar General pays an annual dividend of $2.36 per share and has a dividend yield of 1.9%. Costco Wholesale pays out 29.6% of its earnings in the form of a dividend. Dollar General pays out 33.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Costco Wholesale has raised its dividend for 22 consecutive years.

Dollar General has a net margin of 3.63% compared to Costco Wholesale's net margin of 3.01%. Costco Wholesale's return on equity of 28.04% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Costco Wholesale3.01% 28.04% 10.63%
Dollar General 3.63%18.65%4.97%

68.5% of Costco Wholesale shares are held by institutional investors. Comparatively, 91.8% of Dollar General shares are held by institutional investors. 0.1% of Costco Wholesale shares are held by company insiders. Comparatively, 0.6% of Dollar General shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Costco Wholesale has higher revenue and earnings than Dollar General. Dollar General is trading at a lower price-to-earnings ratio than Costco Wholesale, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Costco Wholesale$275.24B1.55$8.10B$19.8848.35
Dollar General$42.72B0.64$1.51B$7.0717.44

Costco Wholesale has a beta of 0.87, suggesting that its share price is 13% less volatile than the broader market. Comparatively, Dollar General has a beta of 0.23, suggesting that its share price is 77% less volatile than the broader market.

Costco Wholesale presently has a consensus price target of $1,059.53, suggesting a potential upside of 10.24%. Dollar General has a consensus price target of $130.42, suggesting a potential upside of 5.78%. Given Costco Wholesale's stronger consensus rating and higher possible upside, research analysts clearly believe Costco Wholesale is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Costco Wholesale
1 Sell rating(s)
11 Hold rating(s)
22 Buy rating(s)
0 Strong Buy rating(s)
2.62
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31

In the previous week, Costco Wholesale had 41 more articles in the media than Dollar General. MarketBeat recorded 54 mentions for Costco Wholesale and 13 mentions for Dollar General. Dollar General's average media sentiment score of 1.05 beat Costco Wholesale's score of 0.93 indicating that Dollar General is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Costco Wholesale
27 Very Positive mention(s)
9 Positive mention(s)
13 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Positive
Dollar General
9 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Costco Wholesale beats Dollar General on 14 of the 19 factors compared between the two stocks.

How does Dollar General compare to Dollar Tree?

Dollar Tree (NASDAQ:DLTR) and Dollar General (NYSE:DG) are both large-cap consumer staples companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, institutional ownership, media sentiment, dividends, risk, analyst recommendations, earnings and valuation.

Dollar Tree currently has a consensus price target of $122.95, indicating a potential downside of 4.97%. Dollar General has a consensus price target of $130.42, indicating a potential upside of 5.78%. Given Dollar General's stronger consensus rating and higher possible upside, analysts clearly believe Dollar General is more favorable than Dollar Tree.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar Tree
4 Sell rating(s)
12 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.23
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31

Dollar Tree has a beta of 0.64, indicating that its stock price is 36% less volatile than the broader market. Comparatively, Dollar General has a beta of 0.23, indicating that its stock price is 77% less volatile than the broader market.

97.4% of Dollar Tree shares are held by institutional investors. Comparatively, 91.8% of Dollar General shares are held by institutional investors. 7.1% of Dollar Tree shares are held by insiders. Comparatively, 0.6% of Dollar General shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, Dollar General had 9 more articles in the media than Dollar Tree. MarketBeat recorded 13 mentions for Dollar General and 4 mentions for Dollar Tree. Dollar Tree's average media sentiment score of 1.77 beat Dollar General's score of 1.05 indicating that Dollar Tree is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar Tree
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Dollar General
9 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Dollar General has higher revenue and earnings than Dollar Tree. Dollar General is trading at a lower price-to-earnings ratio than Dollar Tree, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar Tree$19.41B1.28$1.28B$6.4020.22
Dollar General$42.72B0.64$1.51B$7.0717.44

Dollar Tree has a net margin of 6.51% compared to Dollar General's net margin of 3.63%. Dollar Tree's return on equity of 35.19% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar Tree6.51% 35.19% 9.28%
Dollar General 3.63%18.65%4.97%

Summary

Dollar Tree beats Dollar General on 9 of the 15 factors compared between the two stocks.

How does Dollar General compare to Five Below?

Dollar General (NYSE:DG) and Five Below (NASDAQ:FIVE) are related large-cap companies, but which is the superior investment? We will compare the two businesses based on the strength of their media sentiment, valuation, earnings, profitability, dividends, risk, analyst recommendations and institutional ownership.

91.8% of Dollar General shares are held by institutional investors. 0.6% of Dollar General shares are held by insiders. Comparatively, 1.0% of Five Below shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Dollar General has higher revenue and earnings than Five Below. Dollar General is trading at a lower price-to-earnings ratio than Five Below, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$42.72B0.64$1.51B$7.0717.44
Five Below$5.08B2.66$358.64M$7.9230.88

Dollar General presently has a consensus target price of $130.42, indicating a potential upside of 5.78%. Five Below has a consensus target price of $262.80, indicating a potential upside of 7.47%. Given Five Below's stronger consensus rating and higher probable upside, analysts plainly believe Five Below is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31
Five Below
2 Sell rating(s)
10 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.59

Five Below has a net margin of 8.67% compared to Dollar General's net margin of 3.63%. Five Below's return on equity of 21.31% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.63% 18.65% 4.97%
Five Below 8.67%21.31%9.19%

Dollar General has a beta of 0.23, meaning that its stock price is 77% less volatile than the broader market. Comparatively, Five Below has a beta of 0.98, meaning that its stock price is 2% less volatile than the broader market.

In the previous week, Five Below had 4 more articles in the media than Dollar General. MarketBeat recorded 17 mentions for Five Below and 13 mentions for Dollar General. Dollar General's average media sentiment score of 1.05 beat Five Below's score of 0.83 indicating that Dollar General is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
9 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Five Below
5 Very Positive mention(s)
3 Positive mention(s)
6 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Five Below beats Dollar General on 13 of the 17 factors compared between the two stocks.

How does Dollar General compare to lululemon athletica?

lululemon athletica (NASDAQ:LULU) and Dollar General (NYSE:DG) are related large-cap companies, but which is the better stock? We will contrast the two companies based on the strength of their media sentiment, risk, dividends, valuation, institutional ownership, profitability, earnings and analyst recommendations.

lululemon athletica has higher earnings, but lower revenue than Dollar General. lululemon athletica is trading at a lower price-to-earnings ratio than Dollar General, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
lululemon athletica$11.10B1.28$1.58B$12.399.65
Dollar General$42.72B0.64$1.51B$7.0717.44

85.2% of lululemon athletica shares are owned by institutional investors. Comparatively, 91.8% of Dollar General shares are owned by institutional investors. 0.5% of lululemon athletica shares are owned by company insiders. Comparatively, 0.6% of Dollar General shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

lululemon athletica presently has a consensus price target of $148.54, indicating a potential upside of 24.25%. Dollar General has a consensus price target of $130.42, indicating a potential upside of 5.78%. Given lululemon athletica's higher probable upside, equities analysts plainly believe lululemon athletica is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
lululemon athletica
6 Sell rating(s)
24 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
1.91
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31

In the previous week, lululemon athletica had 11 more articles in the media than Dollar General. MarketBeat recorded 24 mentions for lululemon athletica and 13 mentions for Dollar General. Dollar General's average media sentiment score of 1.05 beat lululemon athletica's score of 0.80 indicating that Dollar General is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
lululemon athletica
11 Very Positive mention(s)
3 Positive mention(s)
4 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Dollar General
9 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

lululemon athletica has a net margin of 13.03% compared to Dollar General's net margin of 3.63%. lululemon athletica's return on equity of 31.26% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
lululemon athletica13.03% 31.26% 17.98%
Dollar General 3.63%18.65%4.97%

lululemon athletica has a beta of 0.86, suggesting that its stock price is 14% less volatile than the broader market. Comparatively, Dollar General has a beta of 0.23, suggesting that its stock price is 77% less volatile than the broader market.

Summary

lululemon athletica beats Dollar General on 10 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DG vs. The Competition

Export
MetricDollar GeneralConsumer Staples Distribution & Retail IndustryConsumer Staples SectorNYSE Exchange
Market Cap$27.20B$27.96B$16.14B$24.23B
Dividend Yield1.97%3.51%3.21%3.69%
P/E Ratio17.4416.2113.3230.22
Price / Sales0.648.51261,614.6620.28
Price / Cash10.2942.9157.5933.80
Price / Book3.194.085.086.61
Net Income$1.51B$883.81M$831.83M$1.06B
7 Day Performance-2.57%0.73%0.54%0.55%
1 Month Performance2.62%0.83%1.44%3.14%
1 Year Performance7.51%-5.23%13.55%18.72%

Dollar General Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DG
Dollar General
4.3026 of 5 stars		$123.30
+1.0%		$130.42
+5.8%		+5.5%$27.20B$42.72B17.44194,000
CASY
Casey's General Stores
4.0565 of 5 stars		$860.37
-1.2%		$944.20
+9.7%		+65.8%$31.84B$17.56B44.9049,848
COST
Costco Wholesale
4.2542 of 5 stars		$954.08
+0.2%		$1,059.07
+11.0%		-1.7%$423.11B$293.59B47.99341,000
DLTR
Dollar Tree
2.9805 of 5 stars		$129.35
+1.7%		$122.82
-5.0%		+12.2%$24.86B$19.75B20.21153,032
FIVE
Five Below
3.9975 of 5 stars		$216.70
-0.2%		$254.05
+17.2%		+74.8%$11.98B$4.76B27.3624,600

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This page (NYSE:DG) was last updated on 8/14/2026 by MarketBeat.com Staff.
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