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DICK'S Sporting Goods (DKS) Competitors

DICK'S Sporting Goods logo
$193.87 +6.52 (+3.48%)
Closing price 05/2/2025 03:59 PM Eastern
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$199.98 +6.12 (+3.15%)
As of 05/2/2025 07:28 PM Eastern
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DKS vs. TSCO, ULTA, FIVE, SIG, WINA, SBH, HZO, ODP, BGFV, and ASO

Should you be buying DICK'S Sporting Goods stock or one of its competitors? The main competitors of DICK'S Sporting Goods include Tractor Supply (TSCO), Ulta Beauty (ULTA), Five Below (FIVE), Signet Jewelers (SIG), Winmark (WINA), Sally Beauty (SBH), MarineMax (HZO), ODP (ODP), Big 5 Sporting Goods (BGFV), and Academy Sports and Outdoors (ASO).

DICK'S Sporting Goods vs.

Tractor Supply (NASDAQ:TSCO) and DICK'S Sporting Goods (NYSE:DKS) are both large-cap retail/wholesale companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, community ranking, valuation, earnings, risk, dividends, institutional ownership, media sentiment and profitability.

DICK'S Sporting Goods has a net margin of 8.65% compared to Tractor Supply's net margin of 7.40%. Tractor Supply's return on equity of 49.01% beat DICK'S Sporting Goods' return on equity.

Company Net Margins Return on Equity Return on Assets
Tractor Supply7.40% 49.01% 11.32%
DICK'S Sporting Goods 8.65%42.00%12.04%

98.7% of Tractor Supply shares are owned by institutional investors. Comparatively, 89.8% of DICK'S Sporting Goods shares are owned by institutional investors. 0.7% of Tractor Supply shares are owned by company insiders. Comparatively, 32.0% of DICK'S Sporting Goods shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Tractor Supply has a beta of 0.88, suggesting that its stock price is 12% less volatile than the S&P 500. Comparatively, DICK'S Sporting Goods has a beta of 1.32, suggesting that its stock price is 32% more volatile than the S&P 500.

Tractor Supply pays an annual dividend of $0.92 per share and has a dividend yield of 1.8%. DICK'S Sporting Goods pays an annual dividend of $4.85 per share and has a dividend yield of 2.5%. Tractor Supply pays out 45.8% of its earnings in the form of a dividend. DICK'S Sporting Goods pays out 34.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Tractor Supply has raised its dividend for 16 consecutive years and DICK'S Sporting Goods has raised its dividend for 11 consecutive years. DICK'S Sporting Goods is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, Tractor Supply had 24 more articles in the media than DICK'S Sporting Goods. MarketBeat recorded 41 mentions for Tractor Supply and 17 mentions for DICK'S Sporting Goods. DICK'S Sporting Goods' average media sentiment score of 1.19 beat Tractor Supply's score of 0.97 indicating that DICK'S Sporting Goods is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Tractor Supply
26 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive
DICK'S Sporting Goods
14 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Tractor Supply presently has a consensus target price of $58.02, indicating a potential upside of 14.12%. DICK'S Sporting Goods has a consensus target price of $241.61, indicating a potential upside of 24.63%. Given DICK'S Sporting Goods' higher probable upside, analysts plainly believe DICK'S Sporting Goods is more favorable than Tractor Supply.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Tractor Supply
1 Sell rating(s)
7 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.60
DICK'S Sporting Goods
0 Sell rating(s)
8 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.58

Tractor Supply has higher revenue and earnings than DICK'S Sporting Goods. DICK'S Sporting Goods is trading at a lower price-to-earnings ratio than Tractor Supply, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Tractor Supply$14.96B1.81$1.10B$2.0125.29
DICK'S Sporting Goods$13.44B1.15$1.05B$14.0413.81

DICK'S Sporting Goods received 419 more outperform votes than Tractor Supply when rated by MarketBeat users. Likewise, 69.78% of users gave DICK'S Sporting Goods an outperform vote while only 69.61% of users gave Tractor Supply an outperform vote.

CompanyUnderperformOutperform
Tractor SupplyOutperform Votes
1047
69.61%
Underperform Votes
457
30.39%
DICK'S Sporting GoodsOutperform Votes
1466
69.78%
Underperform Votes
635
30.22%

Summary

DICK'S Sporting Goods beats Tractor Supply on 11 of the 21 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DKS vs. The Competition

MetricDICK'S Sporting Goodsshopping goods stores IndustryRetail SectorNYSE Exchange
Market Cap$15.48B$3.16B$24.51B$19.23B
Dividend Yield2.53%1.96%170.03%4.01%
P/E Ratio13.8610.1423.3933.50
Price / Sales1.150.334.2729.16
Price / Cash12.365.4919.4117.52
Price / Book5.961.385.834.55
Net Income$1.05B$267.57M$786.75M$1.02B
7 Day Performance1.99%3.85%1.72%1.90%
1 Month Performance6.15%11.70%5.96%8.62%
1 Year Performance-4.38%-46.44%2.04%4.75%

DICK'S Sporting Goods Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DKS
DICK'S Sporting Goods
4.9651 of 5 stars
$193.87
+3.5%
$241.61
+24.6%
-4.4%$15.48B$13.44B13.8650,800Positive News
TSCO
Tractor Supply
4.2952 of 5 stars
$48.81
-2.2%
$58.47
+19.8%
-5.9%$25.94B$14.88B23.9249,000
ULTA
Ulta Beauty
3.7019 of 5 stars
$384.13
+0.1%
$427.61
+11.3%
-0.4%$17.37B$11.30B15.3440,500Analyst Forecast
Positive News
FIVE
Five Below
3.7485 of 5 stars
$75.42
+0.0%
$94.30
+25.0%
-41.8%$4.15B$3.88B15.5420,200Analyst Forecast
Short Interest ↑
Positive News
Gap Up
SIG
Signet Jewelers
3.6787 of 5 stars
$58.97
-0.1%
$79.60
+35.0%
-35.0%$2.53B$6.70B6.7930,900
WINA
Winmark
1.3537 of 5 stars
$364.91
+0.4%
$445.00
+21.9%
-1.1%$1.29B$83.10M33.5180Positive News
SBH
Sally Beauty
3.9279 of 5 stars
$8.04
+3.1%
$12.70
+58.1%
-23.8%$819.20M$3.72B4.8129,000Upcoming Earnings
Positive News
Gap Up
HZO
MarineMax
4.3624 of 5 stars
$22.37
-2.3%
$38.50
+72.1%
-11.8%$507.96M$2.42B9.403,410Positive News
ODP
ODP
4.584 of 5 stars
$13.29
-0.3%
$28.00
+110.8%
-72.7%$395.48M$6.99B-14.5726,000Upcoming Earnings
BGFV
Big 5 Sporting Goods
0.1784 of 5 stars
$0.90
-0.3%
N/A-72.3%$20.35M$795.47M-0.348,700Earnings Report
News Coverage
Gap Up
ASO
Academy Sports and Outdoors
4.5913 of 5 stars
$37.91
-0.8%
$58.63
+54.6%
-31.9%$2.53B$5.93B6.2322,000Short Interest ↓
Positive News
Gap Up

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This page (NYSE:DKS) was last updated on 5/5/2025 by MarketBeat.com Staff
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