Procter & Gamble (PG) Competitors

Procter & Gamble (NYSE:PG) and Colgate-Palmolive (NYSE:CL) are both large-cap consumer staples companies, but which is the superior business? We will contrast the two companies based on the strength of their earnings, analyst recommendations, risk, community ranking, valuation, institutional ownership, media sentiment, profitability and dividends.

Do analysts prefer PG or CL?

Procter & Gamble currently has a consensus target price of $178.52, indicating a potential upside of 7.77%. Colgate-Palmolive has a consensus target price of $102.12, indicating a potential upside of 11.05%. Given Colgate-Palmolive's higher possible upside, analysts clearly believe Colgate-Palmolive is more favorable than Procter & Gamble.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Procter & Gamble	0 Sell rating(s)	7 Hold rating(s)	15 Buy rating(s)	2 Strong Buy rating(s)	2.79
Colgate-Palmolive	1 Sell rating(s)	9 Hold rating(s)	10 Buy rating(s)	0 Strong Buy rating(s)	2.45

Which has more volatility & risk, PG or CL?

Procter & Gamble has a beta of 0.41, meaning that its share price is 59% less volatile than the S&P 500. Comparatively, Colgate-Palmolive has a beta of 0.39, meaning that its share price is 61% less volatile than the S&P 500.

Is PG or CL more profitable?

Procter & Gamble has a net margin of 18.35% compared to Colgate-Palmolive's net margin of 14.38%. Colgate-Palmolive's return on equity of 477.77% beat Procter & Gamble's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Procter & Gamble	18.35%	33.00%	13.53%
Colgate-Palmolive	14.38%	477.77%	17.98%

Does the MarketBeat Community believe in PG or CL?

Procter & Gamble received 374 more outperform votes than Colgate-Palmolive when rated by MarketBeat users. Likewise, 61.08% of users gave Procter & Gamble an outperform vote while only 50.72% of users gave Colgate-Palmolive an outperform vote.

Company	Underperform	Outperform
Procter & Gamble	Outperform Votes 940 61.08%	Underperform Votes 599 38.92%
Colgate-Palmolive	Outperform Votes 566 50.72%	Underperform Votes 550 49.28%

Which has better earnings & valuation, PG or CL?

Procter & Gamble has higher revenue and earnings than Colgate-Palmolive. Colgate-Palmolive is trading at a lower price-to-earnings ratio than Procter & Gamble, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Procter & Gamble	$83.93B	4.63	$14.88B	$6.30	26.30
Colgate-Palmolive	$19.95B	3.74	$2.89B	$3.54	25.98

Does the media prefer PG or CL?

In the previous week, Procter & Gamble had 13 more articles in the media than Colgate-Palmolive. MarketBeat recorded 44 mentions for Procter & Gamble and 31 mentions for Colgate-Palmolive. Procter & Gamble's average media sentiment score of 1.38 beat Colgate-Palmolive's score of 1.21 indicating that Procter & Gamble is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Procter & Gamble	36 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Colgate-Palmolive	24 Very Positive mention(s)	1 Positive mention(s)	5 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders & institutionals have more ownership in PG or CL?

65.8% of Procter & Gamble shares are held by institutional investors. Comparatively, 80.4% of Colgate-Palmolive shares are held by institutional investors. 0.2% of Procter & Gamble shares are held by company insiders. Comparatively, 0.3% of Colgate-Palmolive shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Is PG or CL a better dividend stock?

Procter & Gamble pays an annual dividend of $4.22 per share and has a dividend yield of 2.5%. Colgate-Palmolive pays an annual dividend of $2.08 per share and has a dividend yield of 2.3%. Procter & Gamble pays out 67.0% of its earnings in the form of a dividend. Colgate-Palmolive pays out 58.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Procter & Gamble has increased its dividend for 70 consecutive years and Colgate-Palmolive has increased its dividend for 63 consecutive years. Procter & Gamble is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Procter & Gamble beats Colgate-Palmolive on 16 of the 22 factors compared between the two stocks.