Snap (SNAP) Stock Forecast & Price Target

$8.54 -0.14 (-1.61%)

Closing price 05/20/2025 03:58 PM Eastern

Extended Trading

$8.48 -0.05 (-0.64%)

As of 08:22 AM Eastern

Snap - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Hold

Based on 31 Analyst Ratings

Sell
1

Hold
23

Buy
7

Based on 31 Wall Street analysts who have issued ratings for Snap in the last 12 months, the stock has a consensus rating of "Hold." Out of the 31 analysts, 1 has given a sell rating, 23 have given a hold rating, 6 have given a buy rating, and 1 has given a strong buy rating for SNAP.

Consensus Price Target

$35.62
317.15% Upside

According to the 31 analysts' twelve-month price targets for Snap, the average price target is $35.62. The highest price target for SNAP is $640.00, while the lowest price target for SNAP is $6.50. The average price target represents a forecasted upside of 317.15% from the current price of $8.54.

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SNAP Analyst Ratings Over Time

Type	Current Forecast 5/21/24 to 5/21/25	1 Month Ago 4/21/24 to 4/21/25	3 Months Ago 2/21/24 to 2/20/25	1 Year Ago 5/22/23 to 5/21/24
Strong Buy	1 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	6 Buy rating(s)	7 Buy rating(s)	7 Buy rating(s)	9 Buy rating(s)
Hold	23 Hold rating(s)	24 Hold rating(s)	25 Hold rating(s)	15 Hold rating(s)
Sell	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	2 Sell rating(s)
Consensus Price Target	$35.62	$35.60	$36.87	$14.79
Forecasted Upside	317.15% Upside	367.15% Upside	245.43% Upside	-5.44% Downside
Consensus Rating	Hold	Hold	Hold	Hold

SNAP Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

SNAP Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Snap Stock vs. The Competition

Type	Snap	Computer and Technology Companies	S&P 500
Consensus Rating Score	2.23	2.65	2.54
Consensus Rating	Hold	Moderate Buy	Moderate Buy
Predicted Upside	317.15% Upside	114.60% Upside	13.03% Upside
News Sentiment Rating	Positive News See Recent SNAP News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
5/16/2025	Loop Capital 2 of 5 stars	Rob Sanderson Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Buy ➝ Buy	$16.00 ➝ $12.00	+40.76%
5/1/2025	Morgan Stanley 3 of 5 stars	Brian Nowak Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Equal Weight ➝ Equal Weight	$8.00 ➝ $6.50	-16.93%
4/30/2025	Cantor Fitzgerald 3 of 5 stars	Deepak Mathivanan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Set Target	Neutral ➝ Neutral	$7.00	-18.03%
4/30/2025	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating	Ronald Josey Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$9.00 ➝ $8.00	+0.50%
4/30/2025	Canaccord Genuity Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Maria Ripps Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Hold ➝ Hold	$10.00 ➝ $9.00	+13.07%
4/30/2025	Truist Financial Subscribe to MarketBeat All Access for the recommendation accuracy rating	Youssef Squali Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Hold ➝ Hold	$14.00 ➝ $11.00	+40.66%
4/30/2025	B. Riley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Naved Khan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$12.00 ➝ $10.00	+27.88%
4/30/2025	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Eric Sheridan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$9.50 ➝ $8.50	+9.82%
4/30/2025	Royal Bank of Canada Subscribe to MarketBeat All Access for the recommendation accuracy rating	Brad Erickson Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Sector Perform ➝ Sector Perform	$12.00 ➝ $12.00	+55.24%
4/30/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating	K. Gawrelski Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Equal Weight ➝ Equal Weight	$9.00 ➝ $8.00	+3.49%
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4/30/2025	Susquehanna Subscribe to MarketBeat All Access for the recommendation accuracy rating	Shyam Patil Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$13.00 ➝ $8.00	+3.49%
4/30/2025	BMO Capital Markets Subscribe to MarketBeat All Access for the recommendation accuracy rating	Brian Pitz Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Outperform ➝ Outperform	$16.00 ➝ $13.00	+70.05%
4/30/2025	Rosenblatt Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating	Barton Crockett Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$12.00 ➝ $9.00	-1.10%
4/25/2025	JMP Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating	Andrew Boone Subscribe to MarketBeat All Access for the recommendation accuracy rating	Set Target		$12.00	+35.59%
4/23/2025	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating	Mark Kelley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Hold ➝ Hold	$11.00 ➝ $8.00	+0.13%
4/11/2025	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lloyd Walmsley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$14.00 ➝ $9.00	+14.43%
4/10/2025	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating	Thomas Champion Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$13.00 ➝ $10.00	+12.69%
4/9/2025	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating	Justin Post Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$14.50 ➝ $10.50	+45.53%
4/8/2025	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating	Doug Anmuth Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Underweight ➝ Underweight	$10.00 ➝ $8.00	+4.92%
4/2/2025	Guggenheim Subscribe to MarketBeat All Access for the recommendation accuracy rating	M. Morris Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Neutral ➝ Neutral
3/28/2025	Citizens Jmp Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Boone Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Hold ➝ Strong-Buy
2/5/2025	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Overweight
12/5/2024	Needham & Company LLC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$640.00	+4,967.30%
10/30/2024	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	In-Line ➝ In-Line	$12.00 ➝ $15.00	+21.16%
10/25/2024	Benchmark Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Hold
9/18/2024	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$14.00 ➝ $14.00	+45.38%
9/18/2024	Roth Mkm Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Neutral ➝ Neutral	$14.00 ➝ $14.00	+48.54%
8/8/2024	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating	J. Kelleher Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Hold
8/2/2024	Hsbc Global Res Subscribe to MarketBeat All Access for the recommendation accuracy rating	M. Khallouf Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Strong-Buy ➝ Hold
8/2/2024	HSBC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Hold
7/16/2024	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	S. Khajuria Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Peer Perform
4/26/2024	Raymond James Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Outperform ➝ Outperform	$15.00 ➝ $16.00	+9.81%
4/26/2024	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$11.00 ➝ $14.00	-3.91%
11/30/2023	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy	$12.00 ➝ $16.00	+23.17%
10/26/2023	China Renaissance Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Sell ➝ Hold	$9.00	-1.85%
7/17/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$11.00 ➝ $16.00	+21.67%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 08:24 AM ET.

Should I Buy Snap Stock? SNAP Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, May 13, 2025. Please send any questions or comments about these Snap pros and cons to contact@marketbeat.com.

Snap
Bull Case

Here are some ways that investors could benefit from investing in Snap Inc.:

The current stock price is around $9.10, which may present a buying opportunity for investors looking for potential growth.
Snap Inc. has a significant market capitalization of approximately $15.44 billion, indicating a strong presence in the market.
Recent analyst upgrades, including a "strong-buy" rating from Citizens Jmp, suggest positive sentiment and potential for stock appreciation.
Institutional ownership is robust, with 47.52% of shares held by institutional investors and hedge funds, which can provide stability and confidence in the stock.
Despite recent price target reductions, the consensus price target remains significantly higher than the current stock price, indicating potential upside for investors.

Snap
Bear Case

Investors should be bearish about investing in Snap Inc. for these reasons:

Multiple analysts have recently downgraded their price targets, with some setting targets as low as $7.00, reflecting concerns about the company's short-term performance.
Snap Inc. has a negative PE ratio, indicating that the company is currently not profitable, which can be a red flag for potential investors.
Insider selling has been notable, with significant shares sold by key executives, which may signal a lack of confidence in the company's future performance.
The stock has experienced volatility, with a 12-month low of $7.08, suggesting potential risks for investors looking for stability.
Analysts have issued a majority of "hold" ratings, indicating that many believe the stock may not outperform the market in the near term.

SNAP Forecast - Frequently Asked Questions

: According to the research reports of 31 Wall Street equities research analysts, the average twelve-month stock price forecast for Snap is $35.62, with a high forecast of $640.00 and a low forecast of $6.50.
: 31 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Snap in the last twelve months. There is currently 1 sell rating, 23 hold ratings, 6 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" SNAP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SNAP, but not buy additional shares or sell existing shares.
: According to analysts, Snap's stock has a predicted upside of 317.15% based on their 12-month stock forecasts.
: Over the previous 90 days, Snap's stock had 1 upgrade by analysts.
: Snap has been rated by research analysts at B. Riley, Bank of America, BMO Capital Markets, Canaccord Genuity Group, Cantor Fitzgerald, Citigroup, Citizens Jmp, Guggenheim, JMP Securities, JPMorgan Chase & Co., Loop Capital, Morgan Stanley, Piper Sandler, Rosenblatt Securities, Royal Bank of Canada, Stifel Nicolaus, Susquehanna, The Goldman Sachs Group, Truist Financial, UBS Group, and Wells Fargo & Company in the past 90 days.
: Analysts like Snap less than other "computer and technology" companies. The consensus rating for Snap is Hold while the average consensus rating for "computer and technology" companies is Moderate Buy. Learn more on how SNAP compares to other companies.

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This page (NYSE:SNAP) was last updated on 5/21/2025 by MarketBeat.com Staff

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Snap (SNAP) Stock Forecast & Price Target