UPS vs. AMZN, CHRW, GOOGL, FDX, KNX, RTX, UBER, RKLB, EXPD, and XPO
Should you be buying United Parcel Service stock or one of its competitors? The main competitors of United Parcel Service include Amazon.com (AMZN), C.H. Robinson Worldwide (CHRW), Alphabet (GOOGL), FedEx (FDX), Knight-Swift Transportation (KNX), RTX (RTX), Uber Technologies (UBER), Rocket Lab (RKLB), Expeditors International of Washington (EXPD), and XPO (XPO).
United Parcel Service vs. Its Competitors
Amazon.com (NASDAQ:AMZN) and United Parcel Service (NYSE:UPS) are related large-cap companies, but which is the superior business? We will contrast the two businesses based on the strength of their media sentiment, valuation, profitability, dividends, analyst recommendations, earnings, institutional ownership and risk.
In the previous week, Amazon.com had 186 more articles in the media than United Parcel Service. MarketBeat recorded 236 mentions for Amazon.com and 50 mentions for United Parcel Service. United Parcel Service's average media sentiment score of 1.29 beat Amazon.com's score of 1.09 indicating that United Parcel Service is being referred to more favorably in the news media.
Amazon.com has a net margin of 10.54% compared to United Parcel Service's net margin of 6.34%. United Parcel Service's return on equity of 39.61% beat Amazon.com's return on equity.
72.2% of Amazon.com shares are owned by institutional investors. Comparatively, 60.3% of United Parcel Service shares are owned by institutional investors. 10.8% of Amazon.com shares are owned by insiders. Comparatively, 0.1% of United Parcel Service shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Amazon.com has higher revenue and earnings than United Parcel Service. United Parcel Service is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks.
Amazon.com has a beta of 1.3, indicating that its stock price is 30% more volatile than the S&P 500. Comparatively, United Parcel Service has a beta of 1.08, indicating that its stock price is 8% more volatile than the S&P 500.
Amazon.com presently has a consensus price target of $262.87, suggesting a potential upside of 16.66%. United Parcel Service has a consensus price target of $112.59, suggesting a potential upside of 32.04%. Given United Parcel Service's higher probable upside, analysts plainly believe United Parcel Service is more favorable than Amazon.com.
Summary
Amazon.com beats United Parcel Service on 13 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding UPS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NYSE:UPS) was last updated on 9/3/2025 by MarketBeat.com Staff