Nicolet Advisory Services, LLC Top Holdings and 13F Report (2025) About Nicolet Advisory Services, LLCInvestment ActivityNicolet Advisory Services, LLC has $1.18 billion in total holdings as of June 30, 2025.Nicolet Advisory Services, LLC owns shares of 407 different stocks, but just 55 companies or ETFs make up 80% of its holdings.Approximately 5.43% of the portfolio was purchased this quarter.About 2.50% of the portfolio was sold this quarter.This quarter, Nicolet Advisory Services, LLC has purchased 380 new stocks and bought additional shares in 212 stocks.Nicolet Advisory Services, LLC sold shares of 135 stocks and completely divested from 18 stocks this quarter.Largest Holdings SPDR Portfolio S&P 500 Value ETF $163,217,792SPDR Portfolio S&P 500 Growth ETF $148,561,713iShares Core S&P Total U.S. Stock Market ETF $37,241,427Avantis Emerging Markets Equity ETF $33,435,265Apple $32,918,382 Largest New Holdings this Quarter 808524797 - Schwab US Dividend Equity ETF $493,339 Holding464287804 - iShares Core S&P Small-Cap ETF $432,651 Holding03990B101 - Ares Management $361,272 Holding82509L107 - Shopify $342,873 Holding81369Y886 - Utilities Select Sector SPDR Fund $332,720 Holding Largest Purchases this Quarter SPDR Portfolio S&P 500 Value ETF 153,086 shares (about $7.98M)SPDR Portfolio S&P 500 Growth ETF 55,738 shares (about $5.39M)Avantis Emerging Markets Equity ETF 28,166 shares (about $1.93M)Vanguard Total Stock Market ETF 6,181 shares (about $1.89M)iShares S&P 500 Growth ETF 12,684 shares (about $1.42M) Largest Sales this Quarter Bank First National 27,602 shares (about $3.23M)FlexShares Morningstar Global Upstream Natural Resources Index Fund 74,837 shares (about $3.00M)Berkshire Hathaway 3,413 shares (about $1.61M)iShares Russell 1000 ETF 3,860 shares (about $1.32M)Vanguard Tax-Exempt Bond ETF 24,029 shares (about $1.17M) Sector Allocation Over TimeMap of 500 Largest Holdings ofNicolet Advisory Services, LLC Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorSPYVSPDR Portfolio S&P 500 Value ETF$163,217,792$7,978,842 ▲5.1%3,131,57713.9%ETFSPYGSPDR Portfolio S&P 500 Growth ETF$148,561,713$5,393,208 ▲3.8%1,535,36312.6%ETFITOTiShares Core S&P Total U.S. Stock Market ETF$37,241,427$445,832 ▲1.2%274,2373.2%ETFAVEMAvantis Emerging Markets Equity ETF$33,435,265$1,930,498 ▲6.1%487,8212.8%ETFAAPLApple$32,918,382$719,867 ▲2.2%162,6562.8%Computer and TechnologyVEAVanguard FTSE Developed Markets ETF$29,833,728$1,195,635 ▲4.2%532,5552.5%ETFBRK.BBerkshire Hathaway$27,338,190$1,613,803 ▼-5.6%57,8172.3%FinanceMSFTMicrosoft$26,509,587$1,100,635 ▲4.3%50,5802.3%Computer and TechnologyVOVanguard Mid-Cap ETF$26,266,615$194,820 ▼-0.7%93,1642.2%ETFVTEBVanguard Tax-Exempt Bond ETF$26,069,444$1,173,335 ▼-4.3%533,8822.2%ETFFBNDFidelity Total Bond ETF$24,750,221$234,452 ▲1.0%539,3382.1%ETFJPMJPMorgan Chase & Co.$19,024,558$195,324 ▲1.0%65,7451.6%FinancePGProcter & Gamble$18,993,071$792,119 ▼-4.0%126,0741.6%Consumer StaplesBNDVanguard Total Bond Market ETF$17,626,403$14,792 ▲0.1%239,5221.5%ETFNVDANVIDIA$16,857,157$797,899 ▲5.0%97,0361.4%Computer and TechnologyUITBVictoryShares Core Intermediate Bond ETF$16,353,067$70,778 ▲0.4%346,5731.4%ETFJPMORGAN CHASE FINL CO LLC$14,706,914$534,281 ▲3.8%478,2741.3%CAL LKD 44WECWEC Energy Group$14,611,311$442,613 ▲3.1%132,5411.2%UtilitiesVOOVanguard S&P 500 ETF$14,309,031$28,001 ▼-0.2%25,0401.2%ETFAVREAvantis Real Estate ETF$14,238,605$961,299 ▲7.2%326,3641.2%ETFVGSHVanguard Short-Term Treasury ETF$12,243,038$1,027,549 ▲9.2%208,7831.0%ETFAMZNAmazon.com$11,605,090$198,429 ▲1.7%54,0401.0%Retail/WholesaleIVViShares Core S&P 500 ETF$11,258,347$16,866 ▼-0.1%18,0231.0%ETFVBVanguard Small-Cap ETF$10,463,911$381,314 ▲3.8%44,0440.9%ETFAMLPAlerian MLP ETF$10,309,500$484,611 ▲4.9%208,4830.9%ETFMUBiShares National Muni Bond ETF$9,968,637$473,492 ▼-4.5%95,7510.8%ETFYLDPrincipal Active High Yield ETF$9,942,029$120,210 ▲1.2%518,8950.8%ETFGOOGLAlphabet$8,903,910$487,201 ▲5.8%47,0780.8%Computer and TechnologyVTVVanguard Value ETF$8,490,087$348,561 ▲4.3%48,3740.7%ETFVUGVanguard Growth ETF$8,153,194$8,456 ▼-0.1%18,3200.7%ETFHDHome Depot$7,845,974$279,119 ▲3.7%20,9980.7%Retail/WholesaleSPYSPDR S&P 500 ETF Trust$7,302,938$64,661 ▲0.9%11,7460.6%FinanceSUBiShares Short-Term National Muni Bond ETF$7,270,867$4,801 ▼-0.1%68,1560.6%ETFMETAMeta Platforms$7,170,730$80,250 ▲1.1%9,5610.6%Computer and TechnologyKOCocaCola$6,589,743$247,895 ▲3.9%95,6980.6%Consumer StaplesPEPPepsiCo$6,011,114$23,399 ▲0.4%43,1580.5%Consumer StaplesOSKOshkosh$5,599,360$177,403 ▼-3.1%42,8940.5%Auto/Tires/TrucksBFCBank First National$5,298,594$3,233,870 ▼-37.9%45,2250.5%FinanceABTAbbott Laboratories$5,032,138$556,637 ▲12.4%39,5330.4%MedicalWMTWalmart$4,743,977$57,518 ▲1.2%48,1670.4%Retail/WholesaleETNEaton$4,603,846$160,910 ▲3.6%12,0740.4%IndustrialsGOOGAlphabet$4,199,043$26,023 ▲0.6%22,1060.4%Computer and TechnologyIGFiShares Global Infrastructure ETF$4,148,858$358,812 ▼-8.0%70,0820.4%ManufacturingDFACDimensional U.S. Core Equity 2 ETF$4,016,304$135,693 ▼-3.3%111,4090.3%ETFORCLOracle$3,848,448$103,391 ▼-2.6%15,7450.3%Computer and TechnologyXOMExxon Mobil$3,845,258$104,705 ▼-2.7%35,0720.3%EnergyVGITVanguard Intermediate-Term Treasury ETF$3,750,995$1,277,398 ▲51.6%62,7780.3%ETFMDYSPDR S&P MidCap 400 ETF Trust$3,747,680$462,151 ▲14.1%6,6090.3%ETFAVGOBroadcom$3,747,124$324,720 ▲9.5%12,9820.3%Computer and TechnologyCOSTCostco Wholesale$3,395,060$32,388 ▼-0.9%3,5640.3%Retail/WholesaleVTIVanguard Total Stock Market ETF$3,194,300$1,889,737 ▲144.9%10,4480.3%ETFTJXTJX Companies$3,099,773$45,235 ▼-1.4%24,6010.3%Retail/WholesaleBABoeing$2,787,730$371,683 ▲15.4%12,5630.2%AerospaceTSLATesla$2,678,578$58,710 ▲2.2%8,8510.2%Auto/Tires/TrucksLLYEli Lilly and Company$2,657,778$250,072 ▼-8.6%3,4860.2%MedicalWFCWells Fargo & Company$2,653,715$13,923 ▲0.5%34,1180.2%FinanceMAMastercard$2,619,165$109,738 ▼-4.0%4,6780.2%Business ServicesCSCOCisco Systems$2,545,414$1,015,911 ▲66.4%37,9290.2%Computer and TechnologySPDWSPDR Portfolio Developed World ex-US ETF$2,515,871$273,903 ▼-9.8%63,2130.2%ETFJNJJohnson & Johnson$2,460,373$249,317 ▲11.3%14,7040.2%MedicalSPSMSPDR Portfolio S&P 600 Small Cap ETF$2,454,657$329,077 ▲15.5%58,0850.2%ETFASBAssociated Banc$2,419,152$51,047 ▲2.2%100,4210.2%FinanceHONHoneywell International$2,406,964$101,887 ▲4.4%11,0560.2%Multi-Sector ConglomeratesIWFiShares Russell 1000 Growth ETF$2,375,901$301,469 ▲14.5%5,5010.2%ETFSCHWCharles Schwab$2,297,408$199,754 ▲9.5%24,0490.2%FinancePMPhilip Morris International$2,279,410$41,553 ▲1.9%13,9880.2%Consumer StaplesIVWiShares S&P 500 Growth ETF$2,275,307$1,417,067 ▲165.1%20,3660.2%ETFABBVAbbVie$2,235,706$23,036 ▼-1.0%11,4520.2%MedicalVIGVanguard Dividend Appreciation ETF$2,226,238$122,047 ▼-5.2%10,9080.2%ETFMCDMcDonald's$2,157,219$148,116 ▼-6.4%7,1220.2%Retail/WholesaleBXBlackstone$2,143,802$86,222 ▲4.2%12,5810.2%FinanceRTX CORPORATION$2,137,912$243,835 ▲12.9%13,6340.2%COMSPLGSPDR Portfolio S&P 500 ETF$2,122,579$892,204 ▲72.5%29,0170.2%ETFCATCaterpillar$2,097,343$431,302 ▲25.9%4,8920.2%IndustrialsNFLXNetflix$1,946,448$191,169 ▲10.9%1,6800.2%Consumer DiscretionaryDISWalt Disney$1,932,165$63,426 ▼-3.2%16,5720.2%Consumer DiscretionaryIEFAiShares Core MSCI EAFE ETF$1,885,669$1,093,247 ▲138.0%23,0800.2%ETFIBMInternational Business Machines$1,885,150$31,757 ▼-1.7%7,5390.2%Computer and TechnologyTRAVELERS COMPANIES INC$1,863,494$49,338 ▼-2.6%7,2140.2%COMVVisa$1,855,320$152,036 ▼-7.6%5,4670.2%Business ServicesCVXChevron$1,794,846$258,591 ▲16.8%11,8550.2%EnergySPMDSPDR Portfolio S&P 400 Mid Cap ETF$1,694,374$128,946 ▼-7.1%31,1290.1%ETFSCZiShares MSCI EAFE Small-Cap ETF$1,685,756$32,270 ▼-1.9%23,1940.1%ETFDEDeere & Company$1,625,154$45,588 ▲2.9%3,2440.1%IndustrialsSPTMSPDR Portfolio S&P 1500 Composite Stock Market ETF$1,599,604$52,198 ▼-3.2%21,2370.1%ETFBACBank of America$1,578,390$136,159 ▲9.4%34,5680.1%FinanceAMDAdvanced Micro Devices$1,535,513$193,334 ▲14.4%8,9430.1%Computer and TechnologyTFISPDR Nuveen ICE Municipal Bond ETF$1,494,308$48,068 ▼-3.1%33,5120.1%FinanceIVEiShares S&P 500 Value ETF$1,462,189$1,042,004 ▲248.0%7,5200.1%ETFCOFCapital One Financial$1,452,058$960,985 ▲195.7%6,9990.1%FinanceGEGE Aerospace$1,440,196$99,946 ▲7.5%5,3460.1%AerospaceMGKVanguard Mega Cap Growth ETF$1,423,997$111,540 ▼-7.3%3,8300.1%ETFIWDiShares Russell 1000 Value ETF$1,382,542$240,962 ▲21.1%7,1720.1%ETFNSCNorfolk Southern$1,381,907$117,632 ▲9.3%5,0280.1%TransportationVOTVanguard Mid-Cap Growth ETF$1,338,015$40,009 ▼-2.9%4,6820.1%ETFCRMSalesforce$1,333,068$76,218 ▼-5.4%5,3170.1%Computer and TechnologyNOWServiceNow$1,322,179$193,846 ▲17.2%1,4460.1%Computer and TechnologyAMTAmerican Tower$1,320,110$83,143 ▲6.7%6,2240.1%FinanceGDGeneral Dynamics$1,300,076$84,828 ▼-6.1%4,1840.1%AerospaceNEENextEra Energy$1,240,316$118,202 ▲10.5%17,6180.1%UtilitiesShowing largest 100 holdings. View all holdings. More Institutional Buying and Selling Information SEC Filings and Trading Data SEC Filings 13F Filings Top 13F Buys Top 13F Sells Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
MarketBeat All Access