Prentice Wealth Management LLC Top Holdings and 13F Report (2025) About Prentice Wealth Management LLCInvestment ActivityPrentice Wealth Management LLC has $346.40 million in total holdings as of March 31, 2025.Prentice Wealth Management LLC owns shares of 108 different stocks, but just 22 companies or ETFs make up 80% of its holdings.Approximately 14.48% of the portfolio was purchased this quarter.About 13.27% of the portfolio was sold this quarter.This quarter, Prentice Wealth Management LLC has purchased 106 new stocks and bought additional shares in 49 stocks.Prentice Wealth Management LLC sold shares of 43 stocks and completely divested from 10 stocks this quarter.Largest Holdings Vanguard Total Stock Market ETF $54,083,029iShares Core U.S. Aggregate Bond ETF $37,359,908Vanguard Total World Stock ETF $30,727,974Franklin Senior Loan ETF $18,550,219Franklin High Yield Corporate ETF $18,134,971 Largest New Holdings this Quarter 316092840 - Fidelity High Dividend ETF $10,931,245 Holding808524870 - Schwab U.S. TIPS ETF $8,952,273 Holding464289867 - iShares Core 60/40 Balanced Allocation ETF $1,515,818 Holding464287440 - iShares 7-10 Year Treasury Bond ETF $847,458 Holding81369Y886 - Utilities Select Sector SPDR Fund $832,183 Holding Largest Purchases this Quarter Fidelity High Dividend ETF 220,388 shares (about $10.93M)Franklin Senior Loan ETF 418,352 shares (about $10.07M)Schwab U.S. TIPS ETF 332,922 shares (about $8.95M)JPMorgan Equity Premium Income ETF 148,935 shares (about $8.51M)iShares Core 60/40 Balanced Allocation ETF 26,330 shares (about $1.52M) Largest Sales this Quarter Columbia Diversified Fixed Income Allocation ETF 526,495 shares (about $9.41M)SPDR Portfolio TIPS ETF 327,308 shares (about $8.63M)iShares Core U.S. Aggregate Bond ETF 69,879 shares (about $6.91M)Vanguard Total Stock Market ETF 8,601 shares (about $2.36M)Vanguard Dividend Appreciation ETF 3,796 shares (about $736.39K) Sector Allocation Over TimeMap of 500 Largest Holdings ofPrentice Wealth Management LLC Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVTIVanguard Total Stock Market ETF$54,083,029$2,363,899 ▼-4.2%196,78015.6%ETFAGGiShares Core U.S. Aggregate Bond ETF$37,359,908$6,912,431 ▼-15.6%377,67810.8%FinanceVTVanguard Total World Stock ETF$30,727,974$329,761 ▲1.1%265,0118.9%ETFFLBLFranklin Senior Loan ETF$18,550,219$10,069,732 ▲118.7%770,6785.4%ETFFLHYFranklin High Yield Corporate ETF$18,134,971$391,527 ▲2.2%761,0145.2%ETFVWOVanguard FTSE Emerging Markets ETF$13,831,580$348,547 ▲2.6%305,6034.0%ETFEQWLInvesco S&P 100 Equal Weight ETF$12,838,519$198,036 ▲1.6%124,5373.7%ETFVYMIVanguard International High Dividend Yield ETF$11,442,288$197,268 ▲1.8%155,2763.3%ETFFDVVFidelity High Dividend ETF$10,931,245$10,931,245 ▲New Holding220,3883.2%ETFJEPIJPMorgan Equity Premium Income ETF$9,047,498$8,510,153 ▲1,583.7%158,3392.6%ETFVIGVanguard Dividend Appreciation ETF$9,033,920$736,386 ▼-7.5%46,5692.6%ETFSCHPSchwab U.S. TIPS ETF$8,952,273$8,952,273 ▲New Holding332,9222.6%ETFHYMUiShares High Yield Muni Income Active ETF$7,004,373$143,682 ▲2.1%308,9712.0%ETFHYMBSPDR Nuveen Bloomberg High Yield Municipal Bond ETF$6,477,454$261,960 ▲4.2%256,8381.9%ETFJ P MORGAN EXCHANGE TRADED F$5,686,192$485,913 ▲9.3%112,6091.6%HIGH YIELD MUNIAAPLApple$4,417,634$346,960 ▼-7.3%19,8881.3%Computer and TechnologyJMUBJPMorgan Municipal ETF$4,407,000$524,250 ▲13.5%88,1401.3%ETFUSSGXtrackers MSCI USA ESG Leaders Equity ETF$3,951,224$314,309 ▼-7.4%78,4441.1%ETFMSFTMicrosoft$3,719,763$129,510 ▼-3.4%9,9091.1%Computer and TechnologyFLMIFranklin Dynamic Municipal Bond ETF$3,141,713$1,424,436 ▲82.9%128,5480.9%ETFXLREReal Estate Select Sector SPDR Fund$2,827,309$23,185 ▲0.8%67,5580.8%ETFSCHMSchwab U.S. Mid-Cap ETF$2,577,661$199,644 ▲8.4%98,3840.7%ETFGSThe Goldman Sachs Group$2,493,268$196,118 ▼-7.3%4,5640.7%FinanceJPMJPMorgan Chase & Co.$2,370,665$89,538 ▼-3.6%9,6640.7%FinanceBRK.BBerkshire Hathaway$2,322,581$80,952 ▼-3.4%4,3610.7%FinanceAVGOBroadcom$1,889,615$800,985 ▲73.6%11,2860.5%Computer and TechnologyVVisa$1,781,388$5,257 ▲0.3%5,0830.5%Business ServicesXOMExxon Mobil$1,774,370$53,996 ▼-3.0%14,9190.5%EnergyAMZNAmazon.com$1,728,893$51,560 ▼-2.9%9,0870.5%Retail/WholesaleNVDANVIDIA$1,674,152$25,795 ▲1.6%15,4470.5%Computer and TechnologyAMPAmeriprise Financial$1,562,804$122,972 ▼-7.3%3,2280.5%FinanceAORiShares Core 60/40 Balanced Allocation ETF$1,515,818$1,515,818 ▲New Holding26,3300.4%ETFCOSTCostco Wholesale$1,492,449$150,380 ▼-9.2%1,5780.4%Retail/WholesaleMAMastercard$1,444,296$103,047 ▼-6.7%2,6350.4%Business ServicesRTXRTX$1,331,620$82,655 ▼-5.8%10,0530.4%AerospaceUNHUnitedHealth Group$1,313,356$9,950 ▼-0.8%2,5080.4%MedicalNEENextEra Energy$1,312,457$19,495 ▲1.5%18,5140.4%UtilitiesABBVAbbVie$1,307,195$5,867 ▼-0.4%6,2390.4%MedicalIBMInternational Business Machines$1,254,7380.0%5,0460.4%Computer and TechnologyWMTWalmart$1,247,057$122,555 ▼-8.9%14,2050.4%Retail/WholesaleGOOGLAlphabet$1,025,130$20,104 ▼-1.9%6,6290.3%Computer and TechnologyMETAMeta Platforms$1,024,768$101,439 ▲11.0%1,7780.3%Computer and TechnologyLLYEli Lilly and Company$1,015,869$19,822 ▲2.0%1,2300.3%MedicalJNJJohnson & Johnson$945,454$18,906 ▲2.0%5,7010.3%MedicalIEFiShares 7-10 Year Treasury Bond ETF$847,458$847,458 ▲New Holding8,8860.2%ETFORCLOracle$841,097$11,464 ▲1.4%6,0160.2%Computer and TechnologySPTMSPDR Portfolio S&P 1500 Composite Stock Market ETF$833,259$73,655 ▼-8.1%12,2520.2%ETFXLUUtilities Select Sector SPDR Fund$832,183$832,183 ▲New Holding10,5540.2%ETFAOAiShares Core 80/20 Aggressive Allocation ETF$822,987$822,987 ▲New Holding10,7580.2%ETFBXBlackstone$812,262$64,998 ▼-7.4%5,8110.2%FinanceMRKMerck & Co., Inc.$806,494$21,273 ▼-2.6%8,9850.2%MedicalCSCOCisco Systems$782,051$17,587 ▲2.3%12,6730.2%Computer and TechnologyBACBank of America$776,595$19,196 ▲2.5%18,6100.2%FinanceMCDMcDonald's$770,304$21,554 ▲2.9%2,4660.2%Retail/WholesalePGProcter & Gamble$763,482$22,155 ▲3.0%4,4800.2%Consumer StaplesKOCoca-Cola$758,169$14,396 ▲1.9%10,5860.2%Consumer StaplesABTAbbott Laboratories$741,646$12,867 ▲1.8%5,5910.2%MedicalHDHome Depot$738,120$13,560 ▲1.9%2,0140.2%Retail/WholesaleNFLXNetflix$728,306$5,595 ▼-0.8%7810.2%Consumer DiscretionaryCRMSalesforce$709,812$16,102 ▲2.3%2,6450.2%Computer and TechnologyLINDE PLC$697,063$23,282 ▲3.5%1,4970.2%SHSWFCWells Fargo & Company$688,251$11,558 ▲1.7%9,5870.2%FinanceVZVerizon Communications$649,856$23,451 ▲3.7%14,3270.2%Computer and TechnologyDISWalt Disney$640,760$13,522 ▲2.2%6,4920.2%Consumer DiscretionaryCVXChevron$625,999$23,086 ▲3.8%3,7420.2%EnergyADBEAdobe$623,236$22,245 ▲3.7%1,6250.2%Computer and TechnologyDHRDanaher$602,905$21,935 ▲3.8%2,9410.2%MedicalPEPPepsiCo$596,012$2,849 ▼-0.5%3,9750.2%Consumer StaplesACNAccenture$570,721$20,595 ▲3.7%1,8290.2%Computer and TechnologySTZConstellation Brands$570,564$47,715 ▼-7.7%3,1090.2%Consumer StaplesAMGNAmgen$570,460$24,613 ▲4.5%1,8310.2%MedicalXLIIndustrial Select Sector SPDR Fund$558,358$47,841 ▼-7.9%4,2600.2%ETFTXNTexas Instruments$547,546$21,923 ▲4.2%3,0470.2%Computer and TechnologyTSLATesla$542,422$53,905 ▼-9.0%2,0930.2%Auto/Tires/TrucksGEGE Aerospace$533,200$26,820 ▲5.3%2,6640.2%IndustrialsTMOThermo Fisher Scientific$527,456$9,952 ▲1.9%1,0600.2%MedicalALLAllstate$526,993$44,106 ▼-7.7%2,5450.2%FinanceINTUIntuit$503,472$29,472 ▲6.2%8200.1%Computer and TechnologyHONHoneywell International$498,883$18,422 ▼-3.6%2,3560.1%Multi-Sector ConglomeratesQCOMQUALCOMM$488,326$28,571 ▲6.2%3,1790.1%Computer and TechnologySRLNSPDR Blackstone Senior Loan ETF$475,056$27,969 ▼-5.6%11,5500.1%ETFAMDAdvanced Micro Devices$467,570$22,911 ▲5.2%4,5510.1%Computer and TechnologyGOOGAlphabet$453,8880.0%2,9050.1%Computer and TechnologyPFEPfizer$452,750$4,435 ▲1.0%17,8670.1%MedicalSPIPSPDR Portfolio TIPS ETF$444,477$8,634,392 ▼-95.1%16,8490.1%ETFLMTLockheed Martin$441,349$16,082 ▼-3.5%9880.1%AerospaceCATCaterpillar$425,772$28,363 ▲7.1%1,2910.1%IndustrialsBKNGBooking$396,194$4,607 ▲1.2%860.1%Retail/WholesaleSNOWSnowflake$369,200$369,200 ▲New Holding2,5260.1%Computer and TechnologyMTBM&T Bank$365,5440.0%2,0450.1%FinanceJJacobs Solutions$358,076$34,212 ▼-8.7%2,9620.1%Business ServicesDIALColumbia Diversified Fixed Income Allocation ETF$352,147$9,413,741 ▼-96.4%19,6950.1%ETFIVViShares Core S&P 500 ETF$333,769$7,867 ▼-2.3%5940.1%ETFLOWLowe's Companies$321,391$5,831 ▼-1.8%1,3780.1%Retail/WholesaleMDLZMondelez International$294,469$19,609 ▼-6.2%4,3400.1%Consumer StaplesAOKiShares Core 30/70 Conservative Allocation ETF$288,773$288,773 ▲New Holding7,6740.1%ETFXLBMaterials Select Sector SPDR Fund$287,775$21,065 ▼-6.8%3,3470.1%ETFSHWSherwin-Williams$277,606$5,238 ▼-1.9%7950.1%Basic MaterialsMUMicron Technology$274,752$13,555 ▲5.2%3,1620.1%Computer and TechnologyZSZscaler$267,470$26,787 ▼-9.1%1,3480.1%Computer and TechnologyShowing largest 100 holdings. View all holdings. More Institutional Buying and Selling Information SEC Filings and Trading Data SEC Filings 13F Filings Top 13F Buys Top 13F Sells Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. 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