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Costco Wholesale (COST) Competitors

Costco Wholesale logo
$914.80 +3.86 (+0.42%)
Closing price 10/7/2025 04:00 PM Eastern
Extended Trading
$913.85 -0.95 (-0.10%)
As of 10/7/2025 08:00 PM Eastern
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COST vs. AAPL, AMZN, CASY, LULU, ROST, ULTA, BURL, HD, TGT, and WMT

Should you be buying Costco Wholesale stock or one of its competitors? The main competitors of Costco Wholesale include Apple (AAPL), Amazon.com (AMZN), Casey's General Stores (CASY), lululemon athletica (LULU), Ross Stores (ROST), Ulta Beauty (ULTA), Burlington Stores (BURL), Home Depot (HD), Target (TGT), and Walmart (WMT).

Costco Wholesale vs. Its Competitors

Apple (NASDAQ:AAPL) and Costco Wholesale (NASDAQ:COST) are related large-cap companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, profitability, media sentiment, dividends, valuation, analyst recommendations, risk and earnings.

Apple has a beta of 1.09, indicating that its stock price is 9% more volatile than the S&P 500. Comparatively, Costco Wholesale has a beta of 0.98, indicating that its stock price is 2% less volatile than the S&P 500.

In the previous week, Apple had 101 more articles in the media than Costco Wholesale. MarketBeat recorded 223 mentions for Apple and 122 mentions for Costco Wholesale. Costco Wholesale's average media sentiment score of 1.05 beat Apple's score of 1.02 indicating that Costco Wholesale is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
139 Very Positive mention(s)
24 Positive mention(s)
25 Neutral mention(s)
12 Negative mention(s)
3 Very Negative mention(s)
Positive
Costco Wholesale
85 Very Positive mention(s)
8 Positive mention(s)
22 Neutral mention(s)
3 Negative mention(s)
1 Very Negative mention(s)
Positive

Apple has a net margin of 24.30% compared to Costco Wholesale's net margin of 2.94%. Apple's return on equity of 170.91% beat Costco Wholesale's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple24.30% 170.91% 31.94%
Costco Wholesale 2.94%30.09%10.69%

67.7% of Apple shares are held by institutional investors. Comparatively, 68.5% of Costco Wholesale shares are held by institutional investors. 0.1% of Apple shares are held by company insiders. Comparatively, 0.2% of Costco Wholesale shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Apple presently has a consensus price target of $247.49, indicating a potential downside of 3.51%. Costco Wholesale has a consensus price target of $1,067.19, indicating a potential upside of 16.66%. Given Costco Wholesale's stronger consensus rating and higher probable upside, analysts clearly believe Costco Wholesale is more favorable than Apple.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
2 Sell rating(s)
13 Hold rating(s)
15 Buy rating(s)
3 Strong Buy rating(s)
2.58
Costco Wholesale
0 Sell rating(s)
11 Hold rating(s)
19 Buy rating(s)
0 Strong Buy rating(s)
2.63

Apple has higher revenue and earnings than Costco Wholesale. Apple is trading at a lower price-to-earnings ratio than Costco Wholesale, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$391.04B9.73$93.74B$6.5938.92
Costco Wholesale$275.24B1.47$8.10B$18.2150.24

Apple pays an annual dividend of $1.04 per share and has a dividend yield of 0.4%. Costco Wholesale pays an annual dividend of $5.20 per share and has a dividend yield of 0.6%. Apple pays out 15.8% of its earnings in the form of a dividend. Costco Wholesale pays out 28.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Apple has increased its dividend for 14 consecutive years and Costco Wholesale has increased its dividend for 22 consecutive years. Costco Wholesale is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Apple and Costco Wholesale tied by winning 10 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding COST and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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COST vs. The Competition

MetricCostco WholesaleRETAIL IndustryRetail SectorNASDAQ Exchange
Market Cap$403.98B$89.12B$27.72B$10.65B
Dividend Yield0.57%1.90%172.48%4.74%
P/E Ratio50.2423.9019.8026.85
Price / Sales1.471.359.17135.13
Price / Cash38.7518.4363.6561.77
Price / Book13.918.455.146.70
Net Income$8.10B$2.24B$914.89M$276.44M
7 Day Performance-0.28%-1.09%-1.09%2.48%
1 Month Performance-5.87%-4.41%0.17%8.79%
1 Year Performance2.74%8.40%15.46%34.41%

Costco Wholesale Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
COST
Costco Wholesale
4.8198 of 5 stars
$914.80
+0.4%
$1,067.19
+16.7%
+4.7%$403.98B$275.24B50.24333,000Trending News
AAPL
Apple
4.5904 of 5 stars
$254.43
-0.4%
$245.66
-3.4%
+15.7%$3.78T$391.04B38.61164,000Trending News
Analyst Revision
AMZN
Amazon.com
4.8556 of 5 stars
$222.17
+1.1%
$264.13
+18.9%
+22.7%$2.37T$637.96B33.871,556,000Trending News
CASY
Casey's General Stores
4.2682 of 5 stars
$560.94
+2.4%
$529.10
-5.7%
+49.0%$20.86B$15.94B36.0049,272Positive News
LULU
lululemon athletica
4.4227 of 5 stars
$179.11
+1.6%
$234.64
+31.0%
-36.4%$21.24B$10.59B12.1839,000Analyst Forecast
ROST
Ross Stores
4.485 of 5 stars
$151.86
+0.2%
$160.67
+5.8%
+7.3%$49.39B$21.13B24.10107,000Positive News
ULTA
Ulta Beauty
3.2691 of 5 stars
$553.71
+0.3%
$544.20
-1.7%
+50.5%$24.83B$11.30B21.2358,000Positive News
BURL
Burlington Stores
4.478 of 5 stars
$257.54
-2.3%
$344.29
+33.7%
+5.0%$16.23B$10.63B30.4177,532
HD
Home Depot
4.7293 of 5 stars
$406.70
-0.8%
$436.40
+7.3%
-5.2%$404.82B$159.51B27.63520,700Positive News
TGT
Target
4.9263 of 5 stars
$88.75
+1.0%
$110.48
+24.5%
-40.0%$40.33B$106.57B10.34440,000Analyst Forecast
WMT
Walmart
4.5518 of 5 stars
$103.01
-0.1%
$112.38
+9.1%
+30.3%$821.28B$680.99B38.732,100,000Positive News

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This page (NASDAQ:COST) was last updated on 10/8/2025 by MarketBeat.com Staff
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