Do analysts rate PSQH or KRKR?

PSQ currently has a consensus price target of $52.50, indicating a potential upside of 858.03%. Given PSQ's stronger consensus rating and higher probable upside, equities research analysts clearly believe PSQ is more favorable than 36Kr. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score PSQ 1 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00 36Kr 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Which has higher earnings and valuation, PSQH or KRKR?

36Kr has higher revenue and earnings than PSQ. 36Kr is trading at a lower price-to-earnings ratio than PSQ, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio PSQ $18.22M 1.01 -$36.61M -$10.99 N/A 36Kr $32.59M 0.18 $1.55M -$3.40 N/A

Is PSQH or KRKR more profitable?

36Kr has a net margin of 0.00% compared to PSQ's net margin of -132.73%. 36Kr's return on equity of 0.00% beat PSQ's return on equity. Company Net Margins Return on Equity Return on Assets PSQ -132.73% -284.61% -52.34% 36Kr N/A N/A N/A

Do analysts rate AIHS or KRKR?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Senmiao Technology 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00 36Kr 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Is AIHS or KRKR more profitable?

Company Net Margins Return on Equity Return on Assets Senmiao Technology N/A N/A -20.47% 36Kr N/A N/A N/A

Do analysts prefer KRKR or SST?

System1 has a consensus price target of $6.50, indicating a potential upside of 77.60%. Given System1's stronger consensus rating and higher possible upside, analysts clearly believe System1 is more favorable than 36Kr. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score 36Kr 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00 System1 1 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00

Which has better valuation & earnings, KRKR or SST?

36Kr has higher earnings, but lower revenue than System1. 36Kr is trading at a lower price-to-earnings ratio than System1, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio 36Kr $32.59M 0.18 $1.55M -$3.40 N/A System1 $266.13M 0.14 -$65.35M -$11.31 N/A

Is KRKR or SST more profitable?

36Kr has a net margin of 0.00% compared to System1's net margin of -50.66%. 36Kr's return on equity of 0.00% beat System1's return on equity. Company Net Margins Return on Equity Return on Assets 36Kr N/A N/A N/A System1 -50.66% -439.90% -19.35%

Do analysts rate FENG or KRKR?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Phoenix New Media 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00 36Kr 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Do analysts recommend KRKR or MYSE?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score 36Kr 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00 Myseum 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Which has stronger valuation & earnings, KRKR or MYSE?

36Kr has higher revenue and earnings than Myseum. Myseum is trading at a lower price-to-earnings ratio than 36Kr, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio 36Kr $32.59M 0.18 $1.55M -$3.40 N/A Myseum N/A N/A -$2.61M -$1.56 N/A

Is KRKR or MYSE more profitable?

36Kr's return on equity of 0.00% beat Myseum's return on equity. Company Net Margins Return on Equity Return on Assets 36Kr N/A N/A N/A Myseum N/A -171.64% -142.16%

36Kr (KRKR) Competitors

$3.03 -0.08 (-2.57%)

Closing price 09/3/2026 03:59 PM Eastern

Extended Trading

$3.27 +0.24 (+7.89%)

As of 04:02 AM Eastern

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KRKR vs. PSQH, AIHS, SST, FENG, and MYSE

Should you buy 36Kr stock or one of its competitors? 36Kr's main competitors and comparable companies include PSQ (PSQH), Senmiao Technology (AIHS), System1 (SST), Phoenix New Media (FENG), and Myseum (MYSE). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "interactive media & services" industry.

How does 36Kr compare to PSQ?

PSQ (NYSE:PSQH) and 36Kr (NASDAQ:KRKR) are both small-cap communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their earnings, valuation, dividends, profitability, risk, analyst recommendations, institutional ownership and media sentiment.

PSQ currently has a consensus price target of $52.50, indicating a potential upside of 858.03%. Given PSQ's stronger consensus rating and higher probable upside, equities research analysts clearly believe PSQ is more favorable than 36Kr.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PSQ	1 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
36Kr	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

36Kr has higher revenue and earnings than PSQ. 36Kr is trading at a lower price-to-earnings ratio than PSQ, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PSQ	$18.22M	1.01	-$36.61M	-$10.99	N/A
36Kr	$32.59M	0.18	$1.55M	-$3.40	N/A

36Kr has a net margin of 0.00% compared to PSQ's net margin of -132.73%. 36Kr's return on equity of 0.00% beat PSQ's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PSQ	-132.73%	-284.61%	-52.34%
36Kr	N/A	N/A	N/A

17.3% of PSQ shares are owned by institutional investors. Comparatively, 0.1% of 36Kr shares are owned by institutional investors. 12.2% of PSQ shares are owned by company insiders. Comparatively, 39.4% of 36Kr shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

PSQ has a beta of 0.51, meaning that its stock price is 49% less volatile than the broader market. Comparatively, 36Kr has a beta of 0.53, meaning that its stock price is 47% less volatile than the broader market.

In the previous week, PSQ's average media sentiment score of 0.00 equaled 36Kr'saverage media sentiment score.

Company	Overall Sentiment
PSQ	Neutral
36Kr	Neutral

Summary

36Kr beats PSQ on 8 of the 14 factors compared between the two stocks.

How does 36Kr compare to Senmiao Technology?

Senmiao Technology (NASDAQ:AIHS) and 36Kr (NASDAQ:KRKR) are both small-cap communication services companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, profitability, analyst recommendations, dividends, media sentiment, risk, valuation and institutional ownership.

Company	Net Margins	Return on Equity	Return on Assets
Senmiao Technology	N/A	N/A	-20.47%
36Kr	N/A	N/A	N/A

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Senmiao Technology	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
36Kr	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

0.4% of Senmiao Technology shares are owned by institutional investors. Comparatively, 0.1% of 36Kr shares are owned by institutional investors. 0.2% of Senmiao Technology shares are owned by insiders. Comparatively, 39.4% of 36Kr shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

In the previous week, Senmiao Technology's average media sentiment score of 0.00 equaled 36Kr'saverage media sentiment score.

Company	Overall Sentiment
Senmiao Technology	Neutral
36Kr	Neutral

36Kr has higher revenue and earnings than Senmiao Technology. Senmiao Technology is trading at a lower price-to-earnings ratio than 36Kr, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Senmiao Technology	$1.48M	17.32	-$5.27M	-$0.43	N/A
36Kr	$32.59M	0.18	$1.55M	-$3.40	N/A

Senmiao Technology has a beta of 0.9, indicating that its stock price is 10% less volatile than the broader market. Comparatively, 36Kr has a beta of 0.53, indicating that its stock price is 47% less volatile than the broader market.

Summary

36Kr beats Senmiao Technology on 5 of the 9 factors compared between the two stocks.

How does 36Kr compare to System1?

36Kr (NASDAQ:KRKR) and System1 (NYSE:SST) are both small-cap communication services companies, but which is the superior stock? We will compare the two businesses based on the strength of their media sentiment, institutional ownership, analyst recommendations, profitability, risk, earnings, dividends and valuation.

System1 has a consensus price target of $6.50, indicating a potential upside of 77.60%. Given System1's stronger consensus rating and higher possible upside, analysts clearly believe System1 is more favorable than 36Kr.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
36Kr	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
System1	1 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

36Kr has higher earnings, but lower revenue than System1. 36Kr is trading at a lower price-to-earnings ratio than System1, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
36Kr	$32.59M	0.18	$1.55M	-$3.40	N/A
System1	$266.13M	0.14	-$65.35M	-$11.31	N/A

0.1% of 36Kr shares are owned by institutional investors. Comparatively, 87.5% of System1 shares are owned by institutional investors. 39.4% of 36Kr shares are owned by company insiders. Comparatively, 10.2% of System1 shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

36Kr has a net margin of 0.00% compared to System1's net margin of -50.66%. 36Kr's return on equity of 0.00% beat System1's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
36Kr	N/A	N/A	N/A
System1	-50.66%	-439.90%	-19.35%

36Kr has a beta of 0.53, suggesting that its share price is 47% less volatile than the broader market. Comparatively, System1 has a beta of 1.58, suggesting that its share price is 58% more volatile than the broader market.

In the previous week, System1 had 3 more articles in the media than 36Kr. MarketBeat recorded 3 mentions for System1 and 0 mentions for 36Kr. 36Kr's average media sentiment score of 0.00 beat System1's score of -0.42 indicating that 36Kr is being referred to more favorably in the media.

Company	Overall Sentiment
36Kr	Neutral
System1	Neutral

Summary

36Kr and System1 tied by winning 8 of the 16 factors compared between the two stocks.

How does 36Kr compare to Phoenix New Media?

Phoenix New Media (NYSE:FENG) and 36Kr (NASDAQ:KRKR) are both small-cap communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their media sentiment, institutional ownership, risk, dividends, analyst recommendations, profitability, earnings and valuation.

6.3% of Phoenix New Media shares are owned by institutional investors. Comparatively, 0.1% of 36Kr shares are owned by institutional investors. 10.9% of Phoenix New Media shares are owned by company insiders. Comparatively, 39.4% of 36Kr shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

36Kr has lower revenue, but higher earnings than Phoenix New Media. 36Kr is trading at a lower price-to-earnings ratio than Phoenix New Media, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Phoenix New Media	$109.47M	0.16	$50K	$0.36	4.11
36Kr	$32.59M	0.18	$1.55M	-$3.40	N/A

Phoenix New Media has a beta of -0.19, meaning that its share price is 119% less volatile than the broader market. Comparatively, 36Kr has a beta of 0.53, meaning that its share price is 47% less volatile than the broader market.

Phoenix New Media has a net margin of 3.62% compared to 36Kr's net margin of 0.00%. Phoenix New Media's return on equity of 2.78% beat 36Kr's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Phoenix New Media	3.62%	2.78%	1.87%
36Kr	N/A	N/A	N/A

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Phoenix New Media	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
36Kr	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, Phoenix New Media's average media sentiment score of 0.00 equaled 36Kr'saverage media sentiment score.

Company	Overall Sentiment
Phoenix New Media	Neutral
36Kr	Neutral

Summary

Phoenix New Media beats 36Kr on 7 of the 11 factors compared between the two stocks.

How does 36Kr compare to Myseum?

36Kr (NASDAQ:KRKR) and Myseum (NASDAQ:MYSE) are both small-cap communication services companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, risk, analyst recommendations, dividends, valuation, profitability, media sentiment and institutional ownership.

36Kr has higher revenue and earnings than Myseum. Myseum is trading at a lower price-to-earnings ratio than 36Kr, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
36Kr	$32.59M	0.18	$1.55M	-$3.40	N/A
Myseum	N/A	N/A	-$2.61M	-$1.56	N/A

36Kr's return on equity of 0.00% beat Myseum's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
36Kr	N/A	N/A	N/A
Myseum	N/A	-171.64%	-142.16%

36Kr has a beta of 0.53, suggesting that its share price is 47% less volatile than the broader market. Comparatively, Myseum has a beta of 1.94, suggesting that its share price is 94% more volatile than the broader market.

In the previous week, 36Kr's average media sentiment score of 0.00 equaled Myseum'saverage media sentiment score.

Company	Overall Sentiment
36Kr	Neutral
Myseum	Neutral

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
36Kr	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Myseum	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

0.1% of 36Kr shares are held by institutional investors. Comparatively, 0.9% of Myseum shares are held by institutional investors. 39.4% of 36Kr shares are held by company insiders. Comparatively, 11.4% of Myseum shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

36Kr beats Myseum on 6 of the 9 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding KRKR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

KRKR vs. The Competition

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Metric	36Kr	Interactive Media & Services Industry	Communication Services Sector	NASDAQ Exchange
Market Cap	$6.14M	$93.53B	$32.88B	$12.73B
Dividend Yield	N/A	3.63%	5.33%	8.86%
P/E Ratio	-0.89	30.41	24.25	25.25
Price / Sales	0.18	108.90	62.57	97.64
Price / Cash	3.22	17.94	20.41	52.26
Price / Book	0.28	26.97	11.60	6.14
Net Income	$1.55M	$3.55B	$1.10B	$349.01M
7 Day Performance	-3.81%	-0.27%	-0.18%	-0.27%
1 Month Performance	4.48%	-2.29%	0.56%	0.68%
1 Year Performance	-39.34%	-13.70%	-3.00%	14.84%

36Kr Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
KRKR 36Kr	0.29 of 5 stars	$3.03 -2.6%	N/A	-37.5%	$6.14M	$32.59M	N/A	570
PSQH PSQ	2.1433 of 5 stars	$6.42 -6.7%	$52.50 +717.8%	-77.8%	$23.16M	$18.22M	N/A	45
AIHS Senmiao Technology	0.1321 of 5 stars	$1.76 +13.5%	N/A	N/A	$22.56M	$1.48M	N/A	150
SST System1	2.2727 of 5 stars	$1.86 -1.6%	$6.50 +249.5%	-48.6%	$19.82M	$266.13M	N/A	320	Gap Up
FENG Phoenix New Media	0.676 of 5 stars	$1.48 -0.9%	N/A	-48.4%	$17.93M	$109.47M	4.11	1,240

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This page (NASDAQ:KRKR) was last updated on 9/4/2026 by MarketBeat.com Staff.

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36Kr (KRKR) Competitors