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HubSpot (HUBS) Competitors

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$626.03 +4.78 (+0.77%)
Closing price 05/22/2025 03:59 PM Eastern
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$625.49 -0.54 (-0.09%)
As of 07:32 AM Eastern
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HUBS vs. APP, CRWD, INFY, NTES, SNOW, TEAM, NET, RBLX, CRWV, and DDOG

Should you be buying HubSpot stock or one of its competitors? The main competitors of HubSpot include AppLovin (APP), CrowdStrike (CRWD), Infosys (INFY), NetEase (NTES), Snowflake (SNOW), Atlassian (TEAM), Cloudflare (NET), Roblox (RBLX), CoreWeave, Inc. Class A Common Stock (CRWV), and Datadog (DDOG). These companies are all part of the "computer software" industry.

HubSpot vs.

HubSpot (NYSE:HUBS) and AppLovin (NASDAQ:APP) are both large-cap computer and technology companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, community ranking, valuation, media sentiment, earnings, analyst recommendations, risk, institutional ownership and dividends.

In the previous week, AppLovin had 27 more articles in the media than HubSpot. MarketBeat recorded 56 mentions for AppLovin and 29 mentions for HubSpot. HubSpot's average media sentiment score of 1.34 beat AppLovin's score of 0.99 indicating that HubSpot is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
HubSpot
25 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
AppLovin
40 Very Positive mention(s)
3 Positive mention(s)
5 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Positive

AppLovin has a net margin of 33.54% compared to HubSpot's net margin of 0.17%. AppLovin's return on equity of 188.55% beat HubSpot's return on equity.

Company Net Margins Return on Equity Return on Assets
HubSpot0.17% -0.07% -0.04%
AppLovin 33.54%188.55%29.66%

HubSpot currently has a consensus target price of $767.33, indicating a potential upside of 22.57%. AppLovin has a consensus target price of $433.85, indicating a potential upside of 23.44%. Given AppLovin's higher possible upside, analysts plainly believe AppLovin is more favorable than HubSpot.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
HubSpot
0 Sell rating(s)
4 Hold rating(s)
24 Buy rating(s)
1 Strong Buy rating(s)
2.90
AppLovin
1 Sell rating(s)
3 Hold rating(s)
17 Buy rating(s)
1 Strong Buy rating(s)
2.82

90.4% of HubSpot shares are owned by institutional investors. Comparatively, 41.8% of AppLovin shares are owned by institutional investors. 4.5% of HubSpot shares are owned by insiders. Comparatively, 14.7% of AppLovin shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

AppLovin has higher revenue and earnings than HubSpot. HubSpot is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
HubSpot$2.72B12.12$4.63M-$0.45-1,391.18
AppLovin$5.14B23.16$1.58B$5.5463.44

HubSpot has a beta of 1.78, indicating that its share price is 78% more volatile than the S&P 500. Comparatively, AppLovin has a beta of 2.39, indicating that its share price is 139% more volatile than the S&P 500.

HubSpot received 782 more outperform votes than AppLovin when rated by MarketBeat users. Likewise, 76.94% of users gave HubSpot an outperform vote while only 57.92% of users gave AppLovin an outperform vote.

CompanyUnderperformOutperform
HubSpotOutperform Votes
921
76.94%
Underperform Votes
276
23.06%
AppLovinOutperform Votes
139
57.92%
Underperform Votes
101
42.08%

Summary

AppLovin beats HubSpot on 11 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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HUBS vs. The Competition

MetricHubSpotPrepackaged software IndustryComputer SectorNYSE Exchange
Market Cap$33.02B$26.39B$25.06B$19.30B
Dividend YieldN/A1.74%2.89%3.83%
P/E Ratio6,956.66118.7844.3634.53
Price / Sales12.1222.362,079.1734.84
Price / Cash649.1986.0634.7817.51
Price / Book17.119.276.704.69
Net Income$4.63M$436.62M$739.31M$1.02B
7 Day Performance-5.21%-0.54%-1.00%-2.43%
1 Month Performance10.46%28.07%11.44%6.27%
1 Year Performance5.24%21.64%52,711.76%5.78%

HubSpot Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
HUBS
HubSpot
4.4707 of 5 stars
$626.03
+0.8%
$767.33
+22.6%
+2.2%$33.02B$2.72B6,956.667,430Positive News
Analyst Upgrade
APP
AppLovin
3.9055 of 5 stars
$373.27
+3.0%
$433.85
+16.2%
+339.3%$126.90B$5.14B82.221,710Trending News
Insider Trade
CRWD
CrowdStrike
3.9018 of 5 stars
$443.26
+0.9%
$403.56
-9.0%
+28.6%$109.87B$3.95B869.154,960Trending News
Analyst Forecast
INFY
Infosys
3.0463 of 5 stars
$18.30
-0.1%
$17.48
-4.5%
+4.5%$75.80B$19.28B23.16339,500Trending News
NTES
NetEase
4.2182 of 5 stars
$118.96
-0.5%
$119.38
+0.3%
+21.0%$75.37B$105.30B18.6832,100Positive News
Analyst Upgrade
SNOW
Snowflake
4.0501 of 5 stars
$182.06
-0.6%
$199.86
+9.8%
+24.5%$60.10B$3.63B-53.703,990Trending News
Earnings Report
Analyst Forecast
Gap Up
TEAM
Atlassian
4.8164 of 5 stars
$214.95
-2.6%
$285.29
+32.7%
+19.2%$56.43B$4.96B-160.418,810Positive News
Analyst Downgrade
Insider Trade
Gap Down
NET
Cloudflare
3.8408 of 5 stars
$157.16
0.0%
$141.79
-9.8%
+110.7%$54.23B$1.77B-714.363,220Positive News
Insider Trade
RBLX
Roblox
2.6268 of 5 stars
$80.89
-0.5%
$68.68
-15.1%
+146.8%$50.96B$3.84B-55.792,130Trending News
Insider Trade
CRWV
CoreWeave, Inc. Class A Common Stock
N/A$86.85
+8.2%
$55.25
-36.4%
N/A$40.31B$1.92B0.00881Trending News
Analyst Forecast
Gap Up
High Trading Volume
DDOG
Datadog
4.6733 of 5 stars
$116.69
-0.8%
$141.54
+21.3%
-5.8%$40.30B$2.83B228.814,800Positive News

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This page (NYSE:HUBS) was last updated on 5/23/2025 by MarketBeat.com Staff
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