Do analysts recommend TRNR or TRUG?

Interactive Strength presently has a consensus price target of $157.50, suggesting a potential upside of 5,150.00%. Given Interactive Strength's stronger consensus rating and higher possible upside, equities analysts clearly believe Interactive Strength is more favorable than TruGolf. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Interactive Strength 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50 TruGolf 1 Sell rating(s) 1 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00

Do analysts recommend TRNR or BHAT?

Interactive Strength currently has a consensus target price of $157.50, indicating a potential upside of 5,150.00%. Given Interactive Strength's stronger consensus rating and higher probable upside, research analysts plainly believe Interactive Strength is more favorable than Blue Hat Interactive Entertainment Technology. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Interactive Strength 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50 Blue Hat Interactive Entertainment Technology 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Which has better earnings & valuation, TRNR or BHAT?

Blue Hat Interactive Entertainment Technology has higher revenue and earnings than Interactive Strength. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Interactive Strength $11.53M 0.42 -$23.97M -$306.87 N/A Blue Hat Interactive Entertainment Technology $18.97M 0.03 -$9.52M N/A N/A

Do analysts recommend VMAR or TRNR?

Interactive Strength has a consensus price target of $157.50, indicating a potential upside of 5,150.00%. Given Interactive Strength's stronger consensus rating and higher probable upside, analysts clearly believe Interactive Strength is more favorable than Vision Marine Technologies. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Vision Marine Technologies 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00 Interactive Strength 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50

Interactive Strength (TRNR) Competitors

$3.00 -0.05 (-1.64%)

As of 08/28/2026 04:00 PM Eastern

Compare

TRNR vs. TRUG, BHAT, VMAR, HAS, and BC

Should you buy Interactive Strength stock or one of its competitors? Interactive Strength's main competitors and comparable companies include TruGolf (TRUG), Blue Hat Interactive Entertainment Technology (BHAT), Vision Marine Technologies (VMAR), Hasbro (HAS), and Brunswick (BC). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "leisure products" industry.

How does Interactive Strength compare to TruGolf?

Interactive Strength (NASDAQ:TRNR) and TruGolf (NASDAQ:TRUG) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, media sentiment, institutional ownership, earnings, profitability, valuation and risk.

TruGolf has higher revenue and earnings than Interactive Strength. TruGolf is trading at a lower price-to-earnings ratio than Interactive Strength, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Interactive Strength	$11.53M	0.42	-$23.97M	-$306.87	N/A
TruGolf	$18.88M	0.05	-$15.23M	-$10.82	N/A

TruGolf has a net margin of -55.27% compared to Interactive Strength's net margin of -159.24%. TruGolf's return on equity of -132.15% beat Interactive Strength's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Interactive Strength	-159.24%	-469.40%	-52.97%
TruGolf	-55.27%	-132.15%	-24.75%

Interactive Strength has a beta of 0.44, meaning that its stock price is 56% less volatile than the broader market. Comparatively, TruGolf has a beta of -1.07, meaning that its stock price is 207% less volatile than the broader market.

0.6% of Interactive Strength shares are held by institutional investors. Comparatively, 3.2% of TruGolf shares are held by institutional investors. 0.1% of Interactive Strength shares are held by insiders. Comparatively, 5.8% of TruGolf shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Interactive Strength presently has a consensus price target of $157.50, suggesting a potential upside of 5,150.00%. Given Interactive Strength's stronger consensus rating and higher possible upside, equities analysts clearly believe Interactive Strength is more favorable than TruGolf.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Interactive Strength	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
TruGolf	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

In the previous week, TruGolf had 3 more articles in the media than Interactive Strength. MarketBeat recorded 5 mentions for TruGolf and 2 mentions for Interactive Strength. Interactive Strength's average media sentiment score of 1.46 beat TruGolf's score of 0.51 indicating that Interactive Strength is being referred to more favorably in the media.

Company	Overall Sentiment
Interactive Strength	Positive
TruGolf	Positive

Summary

TruGolf beats Interactive Strength on 10 of the 17 factors compared between the two stocks.

How does Interactive Strength compare to Blue Hat Interactive Entertainment Technology?

Interactive Strength (NASDAQ:TRNR) and Blue Hat Interactive Entertainment Technology (NASDAQ:BHAT) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, valuation, analyst recommendations, earnings, risk, institutional ownership, profitability and dividends.

Blue Hat Interactive Entertainment Technology has a net margin of 0.00% compared to Interactive Strength's net margin of -159.24%. Blue Hat Interactive Entertainment Technology's return on equity of 0.00% beat Interactive Strength's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Interactive Strength	-159.24%	-469.40%	-52.97%
Blue Hat Interactive Entertainment Technology	N/A	N/A	N/A

Blue Hat Interactive Entertainment Technology has higher revenue and earnings than Interactive Strength.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Interactive Strength	$11.53M	0.42	-$23.97M	-$306.87	N/A
Blue Hat Interactive Entertainment Technology	$18.97M	0.03	-$9.52M	N/A	N/A

Interactive Strength currently has a consensus target price of $157.50, indicating a potential upside of 5,150.00%. Given Interactive Strength's stronger consensus rating and higher probable upside, research analysts plainly believe Interactive Strength is more favorable than Blue Hat Interactive Entertainment Technology.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Interactive Strength	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
Blue Hat Interactive Entertainment Technology	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, Interactive Strength had 2 more articles in the media than Blue Hat Interactive Entertainment Technology. MarketBeat recorded 2 mentions for Interactive Strength and 0 mentions for Blue Hat Interactive Entertainment Technology. Interactive Strength's average media sentiment score of 1.46 beat Blue Hat Interactive Entertainment Technology's score of 0.00 indicating that Interactive Strength is being referred to more favorably in the media.

Company	Overall Sentiment
Interactive Strength	Positive
Blue Hat Interactive Entertainment Technology	Neutral

Interactive Strength has a beta of 0.44, meaning that its share price is 56% less volatile than the broader market. Comparatively, Blue Hat Interactive Entertainment Technology has a beta of 0.88, meaning that its share price is 12% less volatile than the broader market.

0.6% of Interactive Strength shares are held by institutional investors. Comparatively, 1.9% of Blue Hat Interactive Entertainment Technology shares are held by institutional investors. 0.1% of Interactive Strength shares are held by company insiders. Comparatively, 26.2% of Blue Hat Interactive Entertainment Technology shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Summary

Blue Hat Interactive Entertainment Technology beats Interactive Strength on 8 of the 14 factors compared between the two stocks.

How does Interactive Strength compare to Vision Marine Technologies?

Vision Marine Technologies (NASDAQ:VMAR) and Interactive Strength (NASDAQ:TRNR) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their earnings, analyst recommendations, media sentiment, dividends, risk, valuation, profitability and institutional ownership.

Vision Marine Technologies has a net margin of -39.82% compared to Interactive Strength's net margin of -159.24%. Vision Marine Technologies' return on equity of -350.19% beat Interactive Strength's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Vision Marine Technologies	-39.82%	-350.19%	-42.33%
Interactive Strength	-159.24%	-469.40%	-52.97%

In the previous week, Vision Marine Technologies had 8 more articles in the media than Interactive Strength. MarketBeat recorded 10 mentions for Vision Marine Technologies and 2 mentions for Interactive Strength. Interactive Strength's average media sentiment score of 1.46 beat Vision Marine Technologies' score of -0.11 indicating that Interactive Strength is being referred to more favorably in the news media.

Company	Overall Sentiment
Vision Marine Technologies	Neutral
Interactive Strength	Positive

53.8% of Vision Marine Technologies shares are held by institutional investors. Comparatively, 0.6% of Interactive Strength shares are held by institutional investors. 40.4% of Vision Marine Technologies shares are held by company insiders. Comparatively, 0.1% of Interactive Strength shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Vision Marine Technologies has higher revenue and earnings than Interactive Strength. Vision Marine Technologies is trading at a lower price-to-earnings ratio than Interactive Strength, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Vision Marine Technologies	$13.83M	N/A	-$21.65M	-$396.30	N/A
Interactive Strength	$11.53M	0.42	-$23.97M	-$306.87	N/A

Vision Marine Technologies has a beta of 0.18, suggesting that its stock price is 82% less volatile than the broader market. Comparatively, Interactive Strength has a beta of 0.44, suggesting that its stock price is 56% less volatile than the broader market.

Interactive Strength has a consensus price target of $157.50, indicating a potential upside of 5,150.00%. Given Interactive Strength's stronger consensus rating and higher probable upside, analysts clearly believe Interactive Strength is more favorable than Vision Marine Technologies.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Vision Marine Technologies	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Interactive Strength	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50

Summary

Vision Marine Technologies beats Interactive Strength on 8 of the 15 factors compared between the two stocks.

How does Interactive Strength compare to Hasbro?

Interactive Strength (NASDAQ:TRNR) and Hasbro (NASDAQ:HAS) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, risk, dividends, earnings, valuation, media sentiment, profitability and analyst recommendations.

In the previous week, Hasbro had 28 more articles in the media than Interactive Strength. MarketBeat recorded 30 mentions for Hasbro and 2 mentions for Interactive Strength. Interactive Strength's average media sentiment score of 1.46 beat Hasbro's score of 1.19 indicating that Interactive Strength is being referred to more favorably in the media.

Company	Overall Sentiment
Interactive Strength	Positive
Hasbro	Positive

0.6% of Interactive Strength shares are held by institutional investors. Comparatively, 91.8% of Hasbro shares are held by institutional investors. 0.1% of Interactive Strength shares are held by insiders. Comparatively, 0.7% of Hasbro shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Interactive Strength has a beta of 0.44, indicating that its share price is 56% less volatile than the broader market. Comparatively, Hasbro has a beta of 0.47, indicating that its share price is 53% less volatile than the broader market.

Interactive Strength presently has a consensus price target of $157.50, suggesting a potential upside of 5,150.00%. Hasbro has a consensus price target of $109.43, suggesting a potential upside of 16.13%. Given Interactive Strength's higher probable upside, research analysts clearly believe Interactive Strength is more favorable than Hasbro.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Interactive Strength	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
Hasbro	0 Sell rating(s)	4 Hold rating(s)	12 Buy rating(s)	0 Strong Buy rating(s)	2.75

Interactive Strength has higher earnings, but lower revenue than Hasbro. Interactive Strength is trading at a lower price-to-earnings ratio than Hasbro, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Interactive Strength	$11.53M	0.42	-$23.97M	-$306.87	N/A
Hasbro	$4.70B	2.83	-$322.40M	$5.56	16.95

Hasbro has a net margin of 15.97% compared to Interactive Strength's net margin of -159.24%. Hasbro's return on equity of 141.11% beat Interactive Strength's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Interactive Strength	-159.24%	-469.40%	-52.97%
Hasbro	15.97%	141.11%	14.72%

Summary

Hasbro beats Interactive Strength on 13 of the 17 factors compared between the two stocks.

How does Interactive Strength compare to Brunswick?

Interactive Strength (NASDAQ:TRNR) and Brunswick (NYSE:BC) are both consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, earnings, risk, profitability, dividends, valuation and analyst recommendations.

Interactive Strength has higher earnings, but lower revenue than Brunswick. Brunswick is trading at a lower price-to-earnings ratio than Interactive Strength, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Interactive Strength	$11.53M	0.42	-$23.97M	-$306.87	N/A
Brunswick	$5.36B	0.93	-$137.30M	-$1.31	N/A

Interactive Strength currently has a consensus price target of $157.50, indicating a potential upside of 5,150.00%. Brunswick has a consensus price target of $88.00, indicating a potential upside of 14.88%. Given Interactive Strength's higher possible upside, research analysts clearly believe Interactive Strength is more favorable than Brunswick.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Interactive Strength	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
Brunswick	1 Sell rating(s)	6 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.50

Brunswick has a net margin of -1.53% compared to Interactive Strength's net margin of -159.24%. Brunswick's return on equity of 15.28% beat Interactive Strength's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Interactive Strength	-159.24%	-469.40%	-52.97%
Brunswick	-1.53%	15.28%	4.60%

In the previous week, Brunswick had 14 more articles in the media than Interactive Strength. MarketBeat recorded 16 mentions for Brunswick and 2 mentions for Interactive Strength. Brunswick's average media sentiment score of 1.48 beat Interactive Strength's score of 1.46 indicating that Brunswick is being referred to more favorably in the news media.

Company	Overall Sentiment
Interactive Strength	Positive
Brunswick	Positive

Interactive Strength has a beta of 0.44, indicating that its share price is 56% less volatile than the broader market. Comparatively, Brunswick has a beta of 1.33, indicating that its share price is 33% more volatile than the broader market.

0.6% of Interactive Strength shares are owned by institutional investors. Comparatively, 99.3% of Brunswick shares are owned by institutional investors. 0.1% of Interactive Strength shares are owned by company insiders. Comparatively, 1.0% of Brunswick shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Brunswick beats Interactive Strength on 12 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TRNR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

TRNR vs. The Competition

Export

Metric	Interactive Strength	Leisure Products Industry	Consumer Discretionary Sector	NASDAQ Exchange
Market Cap	$4.86M	$3.19B	$13.18B	$12.90B
Dividend Yield	N/A	2.50%	57.00%	11.28%
P/E Ratio	-0.01	539.68	44.68	21.91
Price / Sales	0.42	36.66	88.42	92.63
Price / Cash	N/A	19.00	19.00	36.03
Price / Book	0.04	3.43	4.30	6.36
Net Income	-$23.97M	$81.88M	$445.55M	$349.79M
7 Day Performance	0.67%	-1.48%	-0.92%	-0.80%
1 Month Performance	0.67%	0.32%	-0.29%	4.13%
1 Year Performance	-98.96%	-2.57%	-2.22%	15.17%

Interactive Strength Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
TRNR Interactive Strength	2.5403 of 5 stars	$3.00 -1.6%	$157.50 +5,150.0%	-99.0%	$4.86M	$11.53M	N/A	36	Positive News Short Interest Decrease
TRUG TruGolf	1.325 of 5 stars	$0.85 -11.0%	N/A	-98.9%	$1.07M	$18.88M	N/A	93	News Coverage Analyst Upgrade Gap Down
BHAT Blue Hat Interactive Entertainment Technology	0.0688 of 5 stars	$0.68 flat	N/A	N/A	$499K	$18.97M	N/A	80
VMAR Vision Marine Technologies	0.9937 of 5 stars	$0.67 -4.6%	N/A	-99.9%	$10K	$13.83M	N/A	14	Short Interest Increase
HAS Hasbro	4.7676 of 5 stars	$93.54 0.0%	$109.43 +17.0%	+16.1%	$13.20B	$4.70B	16.82	4,520	News Coverage Positive News

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This page (NASDAQ:TRNR) was last updated on 8/30/2026 by MarketBeat.com Staff.

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Interactive Strength (TRNR) Competitors

TRNR vs. TRUG, BHAT, VMAR, HAS, and BC

How does Interactive Strength compare to TruGolf?

Summary

How does Interactive Strength compare to Blue Hat Interactive Entertainment Technology?

Summary

How does Interactive Strength compare to Vision Marine Technologies?

Summary

How does Interactive Strength compare to Hasbro?

Summary

How does Interactive Strength compare to Brunswick?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

TRNR vs. The Competition

Interactive Strength Competitors List

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Stock Ideas and Recommendations

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Interactive Strength (TRNR) Competitors

TRNR vs. TRUG, BHAT, VMAR, HAS, and BC

How does Interactive Strength compare to TruGolf?

Which has preferable valuation and earnings, TRNR or TRUG?

Is TRNR or TRUG more profitable?

Which has more risk & volatility, TRNR or TRUG?

Do insiders and institutionals hold more shares of TRNR or TRUG?

Do analysts recommend TRNR or TRUG?

Does the media prefer TRNR or TRUG?

Summary

How does Interactive Strength compare to Blue Hat Interactive Entertainment Technology?

Is TRNR or BHAT more profitable?

Which has better earnings & valuation, TRNR or BHAT?

Do analysts recommend TRNR or BHAT?

Does the media favor TRNR or BHAT?

Which has more volatility and risk, TRNR or BHAT?

Do insiders and institutionals have more ownership in TRNR or BHAT?

Summary

How does Interactive Strength compare to Vision Marine Technologies?

Is VMAR or TRNR more profitable?

Does the media refer more to VMAR or TRNR?

Do institutionals and insiders have more ownership in VMAR or TRNR?

Which has stronger earnings and valuation, VMAR or TRNR?

Which has more volatility and risk, VMAR or TRNR?

Do analysts recommend VMAR or TRNR?

Summary

How does Interactive Strength compare to Hasbro?

Does the media prefer TRNR or HAS?

Do institutionals & insiders believe in TRNR or HAS?

Which has more risk and volatility, TRNR or HAS?

Do analysts rate TRNR or HAS?

Which has better earnings and valuation, TRNR or HAS?

Is TRNR or HAS more profitable?

Summary

How does Interactive Strength compare to Brunswick?

Which has preferable valuation & earnings, TRNR or BC?

Do analysts prefer TRNR or BC?

Is TRNR or BC more profitable?

Does the media refer more to TRNR or BC?

Which has more volatility & risk, TRNR or BC?

Do institutionals and insiders believe in TRNR or BC?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

TRNR vs. The Competition

Interactive Strength Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools