Free Trial

Visa (V) Competitors

Visa logo
$373.19 +2.49 (+0.67%)
Closing price 03:59 PM Eastern
Extended Trading
$373.20 +0.01 (+0.00%)
As of 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

V vs. MA, ADP, FI, PAYX, FIS, BR, GPN, JKHY, EXLS, and G

Should you be buying Visa stock or one of its competitors? The main competitors of Visa include Mastercard (MA), Automatic Data Processing (ADP), Fiserv (FI), Paychex (PAYX), Fidelity National Information Services (FIS), Broadridge Financial Solutions (BR), Global Payments (GPN), Jack Henry & Associates (JKHY), ExlService (EXLS), and Genpact (G). These companies are all part of the "data processing & outsourced services" industry.

Visa vs. Its Competitors

Mastercard (NYSE:MA) and Visa (NYSE:V) are both large-cap business services companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, earnings, profitability, media sentiment, valuation, risk and community ranking.

Mastercard has a beta of 1.05, indicating that its stock price is 5% more volatile than the S&P 500. Comparatively, Visa has a beta of 0.94, indicating that its stock price is 6% less volatile than the S&P 500.

Mastercard pays an annual dividend of $3.04 per share and has a dividend yield of 0.5%. Visa pays an annual dividend of $2.36 per share and has a dividend yield of 0.6%. Mastercard pays out 21.3% of its earnings in the form of a dividend. Visa pays out 23.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Mastercard has raised its dividend for 13 consecutive years and Visa has raised its dividend for 17 consecutive years. Visa is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Visa had 39 more articles in the media than Mastercard. MarketBeat recorded 107 mentions for Visa and 68 mentions for Mastercard. Visa's average media sentiment score of 1.34 beat Mastercard's score of 1.19 indicating that Visa is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Mastercard
54 Very Positive mention(s)
4 Positive mention(s)
7 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Visa
90 Very Positive mention(s)
5 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Visa has higher revenue and earnings than Mastercard. Visa is trading at a lower price-to-earnings ratio than Mastercard, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Mastercard$29.07B18.59$12.87B$14.2641.57
Visa$37.62B18.36$19.74B$9.9537.62

Visa has a net margin of 54.27% compared to Mastercard's net margin of 45.71%. Mastercard's return on equity of 188.47% beat Visa's return on equity.

Company Net Margins Return on Equity Return on Assets
Mastercard45.71% 188.47% 30.05%
Visa 54.27%54.79%22.62%

Mastercard presently has a consensus price target of $610.00, suggesting a potential upside of 2.91%. Visa has a consensus price target of $372.80, suggesting a potential downside of 0.42%. Given Mastercard's stronger consensus rating and higher probable upside, analysts clearly believe Mastercard is more favorable than Visa.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Mastercard
0 Sell rating(s)
6 Hold rating(s)
24 Buy rating(s)
2 Strong Buy rating(s)
2.88
Visa
0 Sell rating(s)
5 Hold rating(s)
22 Buy rating(s)
1 Strong Buy rating(s)
2.86

97.3% of Mastercard shares are owned by institutional investors. Comparatively, 82.2% of Visa shares are owned by institutional investors. 0.1% of Mastercard shares are owned by insiders. Comparatively, 0.1% of Visa shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Visa received 838 more outperform votes than Mastercard when rated by MarketBeat users. Likewise, 80.36% of users gave Visa an outperform vote while only 73.15% of users gave Mastercard an outperform vote.

CompanyUnderperformOutperform
MastercardOutperform Votes
1564
73.15%
Underperform Votes
574
26.85%
VisaOutperform Votes
2402
80.36%
Underperform Votes
587
19.64%

Summary

Mastercard beats Visa on 12 of the 22 factors compared between the two stocks.

Get Visa News Delivered to You Automatically

Sign up to receive the latest news and ratings for V and its competitors with MarketBeat's FREE daily newsletter.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding V and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

V vs. The Competition

MetricVisaBusiness services IndustryBusiness SectorNYSE Exchange
Market Cap$690.80B$21.93B$14.31B$19.86B
Dividend Yield0.64%3.40%2.60%3.84%
P/E Ratio37.7439.3834.3435.86
Price / Sales18.3613.13320.4248.09
Price / Cash30.4032.3030.9317.52
Price / Book18.606.115.484.86
Net Income$19.74B$681.70M$195.34M$1.02B
7 Day Performance1.72%1.39%2.44%2.23%
1 Month Performance6.06%6.41%6.38%5.85%
1 Year Performance36.21%48.48%24.21%10.91%

Visa Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
V
Visa
4.3685 of 5 stars
$373.19
+0.7%
$372.80
-0.1%
+34.8%$688.59B$37.62B37.6226,500Trending News
MA
Mastercard
4.5501 of 5 stars
$586.82
-0.6%
$610.00
+4.0%
+31.2%$535.02B$29.07B42.2529,900Positive News
ADP
Automatic Data Processing
4.4922 of 5 stars
$320.59
-1.9%
$305.64
-4.7%
+27.4%$130.23B$19.04B33.4660,000
FI
Fiserv
4.9631 of 5 stars
$169.63
+1.7%
$220.27
+29.9%
+12.9%$94.01B$383.42M31.4641,000Positive News
PAYX
Paychex
4.2939 of 5 stars
$158.28
-0.9%
$142.55
-9.9%
+27.4%$57.02B$5.44B33.3316,000Positive News
FIS
Fidelity National Information Services
4.637 of 5 stars
$81.91
+0.8%
$90.75
+10.8%
+4.9%$43.02B$10.19B31.3869,000
BR
Broadridge Financial Solutions
4.1735 of 5 stars
$245.09
-0.1%
$250.83
+2.3%
+23.4%$28.79B$6.77B38.3514,300
GPN
Global Payments
4.9693 of 5 stars
$78.81
+2.5%
$110.91
+40.7%
-17.0%$19.22B$10.10B12.7525,000Short Interest ↑
JKHY
Jack Henry & Associates
3.6932 of 5 stars
$180.36
-0.8%
$184.10
+2.1%
+9.4%$13.13B$2.32B32.556,850Positive News
Short Interest ↑
EXLS
ExlService
3.4596 of 5 stars
$47.70
-0.6%
$51.50
+8.0%
+62.8%$7.76B$1.90B41.8445,400Positive News
G
Genpact
4.2339 of 5 stars
$43.22
+0.2%
$50.71
+17.4%
+32.8%$7.56B$4.85B15.23109,600Dividend Announcement

Related Companies and Tools


This page (NYSE:V) was last updated on 6/11/2025 by MarketBeat.com Staff
From Our Partners