David Kennon Inc Top Holdings and 13F Report (2026) About David Kennon IncInvestment ActivityDavid Kennon Inc has $302.34 million in total holdings as of September 30, 2026.David Kennon Inc owns shares of 45 different stocks, but just 14 companies or ETFs make up 80% of its holdings.Approximately 1.23% of the portfolio was purchased this quarter.About 0.72% of the portfolio was sold this quarter.This quarter, David Kennon Inc has purchased 45 new stocks and bought additional shares in 21 stocks.David Kennon Inc sold shares of 17 stocks and completely divested from 0 stocks this quarter.Largest Holdings Vanguard S&P 500 ETF $79,273,383Vanguard Total Stock Market ETF $35,643,092Vanguard Total International Stock ETF $19,892,880Invesco NASDAQ 100 ETF $19,528,033Vanguard Ultra-Short Bond ETF $17,616,106 Largest Purchases this Quarter BNY Mellon US Large Cap Core Equity ETF 41,135 shares (about $2.01M)Invesco NASDAQ 100 ETF 3,222 shares (about $981.55K)Vanguard Total International Stock ETF 1,592 shares (about $135.26K)Vanguard Short-Term Treasury ETF 1,325 shares (about $76.27K)Vanguard Ultra-Short Bond ETF 1,290 shares (about $63.92K) Largest Sales this Quarter Vanguard Mid-Cap ETF 10,677 shares (about $837.29K)Fidelity NASDAQ Composite Index ETF 4,320 shares (about $457.23K)Vanguard Total Stock Market ETF 689 shares (about $257.85K)Fidelity International High Dividend ETF 6,985 shares (about $194.18K)Vanguard S&P 500 ETF 118 shares (about $82.70K) Sector Allocation Over TimeMap of 500 Largest Holdings ofDavid Kennon Inc Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVOOVanguard S&P 500 ETF$79,273,383$82,701 ▼-0.1%113,10926.2%ETFVTIVanguard Total Stock Market ETF$35,643,092$257,852 ▼-0.7%95,24111.8%ETFVXUSVanguard Total International Stock ETF$19,892,880$135,256 ▲0.7%234,1446.6%ETFQQQMInvesco NASDAQ 100 ETF$19,528,033$981,550 ▲5.3%64,1026.5%ETFVUSBVanguard Ultra-Short Bond ETF$17,616,106$63,919 ▲0.4%355,5225.8%ETFVBVanguard Small-Cap ETF$13,287,526$33,286 ▼-0.2%46,7064.4%ETFVOVanguard Mid-Cap ETF$10,430,054$837,293 ▼-7.4%133,0023.4%ETFFIDIFidelity International High Dividend ETF$9,283,328$194,183 ▼-2.0%333,9333.1%ETFSPEMSPDR Portfolio Emerging Markets ETF$7,940,914$60,404 ▲0.8%153,4182.6%ETFONEQFidelity NASDAQ Composite Index ETF$7,591,001$457,232 ▼-5.7%71,7212.5%ETFVNQVanguard Real Estate ETF$7,575,597$43,919 ▲0.6%84,5212.5%ETFVGSHVanguard Short-Term Treasury ETF$7,019,730$76,267 ▲1.1%121,9552.3%ETFVHTVanguard Health Care ETF$6,274,504$6,954 ▲0.1%19,8512.1%ETFVPUVanguard Utilities ETF$4,747,067$27,189 ▲0.6%27,7611.6%ETFMGCVanguard Mega Cap ETF$4,614,401$49,969 ▲1.1%16,3451.5%ETFULSTSPDR SSgA Ultra Short Term Bond ETF$4,305,666$35,375 ▲0.8%106,9861.4%ETFGCORGoldman Sachs Access U.S. Aggregate Bond ETF$3,715,130$21,470 ▲0.6%94,6531.2%ETFXLKTechnology Select Sector SPDR Fund$3,658,568$21,728 ▲0.6%18,6901.2%ETFXLEEnergy Select Sector SPDR Fund$3,562,818$30,996 ▲0.9%57,9321.2%ETFICSHiShares Ultra Short-Term Bond Active ETF$3,423,017$21,269 ▲0.6%67,9171.1%ETFIGSBiShares 1-5 Year Investment Grade Corporate Bond ETF$3,344,551$26,896 ▲0.8%65,2851.1%ETFXLPConsumer Staples Select Sector SPDR Fund$3,195,306$37,237 ▲1.2%39,6441.1%ETFXLIIndustrial Select Sector SPDR Fund$3,169,614$33,897 ▲1.1%18,9821.0%ETFBKLCBNY Mellon US Large Cap Core Equity ETF$2,992,688$2,009,865 ▲204.5%61,2501.0%ETFAAPLApple$2,967,6780.0%8,9111.0%TechnologyBNDVanguard Total Bond Market ETF$2,924,680$38,372 ▼-1.3%41,6921.0%ETFSPHDInvesco S&P 500 High Dividend Low Volatility ETF$2,670,594$34,063 ▼-1.3%55,4300.9%ETFIWDiShares Russell 1000 Value ETF$2,101,648$13,140 ▲0.6%8,4770.7%ETFSPBOSPDR Portfolio Corporate Bond ETF$1,410,346$24,823 ▼-1.7%51,3040.5%ETFVWOBVanguard Emerging Markets Government Bond ETF$1,138,650$7,449 ▼-0.6%18,0370.4%ETFAGGYWisdomTree Yield Enhanced U.S. Aggregate Bond Fund$1,005,9070.0%24,4270.3%ETFMGKVanguard Mega Cap Growth ETF$690,058$5,466 ▼-0.8%7,4480.2%ETFAMZNAmazon.com$675,695$27,407 ▼-3.9%2,7120.2%Consumer DiscretionaryIVViShares Core S&P 500 ETF$655,227$765 ▲0.1%8560.2%ETFPFFDGlobal X U.S. Preferred ETF$573,232$78,989 ▼-12.1%32,5700.2%ETFSPYSPDR S&P 500 ETF Trust$550,6010.0%7220.2%ETFUSHYiShares Broad USD High Yield Corporate Bond ETF$497,0080.0%13,9140.2%ETFSHYGiShares 0-5 Year High Yield Corporate Bond ETF$450,986$7,920 ▼-1.7%10,9330.1%ETFMSFTMicrosoft$369,316$64,117 ▼-14.8%7200.1%TechnologyBOTZGlobal X Robotics & Artificial Intelligence ETF$360,4030.0%10,2300.1%ETFXBILUS Treasury 6 Month Bill ETF$284,786$12,895 ▲4.7%5,6980.1%ETFLLYEli Lilly and Company$258,7820.0%2240.1%HealthcareBIBLInspire 100 ETF$232,566$1,189 ▼-0.5%4,3020.1%ETFCEMBiShares J.P. Morgan EM Corporate Bond ETF$218,1520.0%4,9580.1%ETFJPMJPMorgan Chase & Co.$215,701$19,850 ▼-8.4%6520.1%FinanceShowing largest 100 holdings. View all holdings. More Institutional Buying and Selling Information SEC Filings and Trading Data SEC Filings 13F Filings Top 13F Buys Top 13F Sells Unlock superior investment research and tools. Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools and reports. Get MarketBeat All Access MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. 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