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Apple Inc. $AAPL Position Increased by Mayport LLC

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Key Points

  • Mayport LLC boosted its stake in Apple by 21.7% in Q4 to 34,089 shares worth $9.267 million, about 1.9% of its portfolio and its 13th largest holding.
  • Market sentiment is mixed: strong hardware demand (the $599 M4 Mac mini sold out) and analyst optimism around new CEO John Ternus support upside, while Berkshire Hathaway's reported ~75% trim and regulatory/AI execution risks create downside pressure.
  • Insiders executed pre‑arranged sales—CEO Tim Cook sold 64,949 shares (~$16.5M) and SVP Deirdre O'Brien sold 30,002 shares (~$7.66M)—with insiders now owning about 0.06% of the stock.
  • Interested in Apple? Here are five stocks we like better.

Mayport LLC boosted its holdings in Apple Inc. (NASDAQ:AAPL - Free Report) by 21.7% during the 4th quarter, according to the company in its most recent disclosure with the SEC. The fund owned 34,089 shares of the iPhone maker's stock after buying an additional 6,076 shares during the quarter. Apple accounts for about 1.9% of Mayport LLC's investment portfolio, making the stock its 13th largest position. Mayport LLC's holdings in Apple were worth $9,267,000 as of its most recent filing with the SEC.

Other institutional investors also recently modified their holdings of the company. Sellwood Investment Partners LLC raised its holdings in Apple by 110.9% during the 3rd quarter. Sellwood Investment Partners LLC now owns 135 shares of the iPhone maker's stock worth $34,000 after buying an additional 71 shares during the period. ROSS JOHNSON & Associates LLC lifted its stake in Apple by 1,800.0% during the first quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker's stock valued at $42,000 after buying an additional 180 shares in the last quarter. LSV Asset Management acquired a new position in shares of Apple in the fourth quarter worth about $65,000. eCIO Inc. acquired a new position in shares of Apple in the fourth quarter worth about $112,000. Finally, HFM Investment Advisors LLC purchased a new position in shares of Apple in the first quarter worth approximately $99,000. Institutional investors own 67.73% of the company's stock.

More Apple News

Here are the key news stories impacting Apple this week:

  • Positive Sentiment: Strong product demand: Apple’s $599 M4 Mac mini has sold out online amid an AI-driven upswing in mac‑mini interest, signalling healthy hardware demand ahead of upcoming results. Good luck getting a Mac Mini anytime soon
  • Positive Sentiment: Investor optimism around new CEO: John Ternus was named CEO effective September 1; several pieces highlight why investors should be encouraged (hardware pedigree, potential renewed product focus). That optimism supports a constructive view on future device cycles. 2 Reasons Investors Should Be Excited for the New Apple CEO
  • Positive Sentiment: Analyst and market support ahead of earnings: Firms including Wedbush and others have reiterated favorable views or buying interest into the earnings cadence and iPhone cycle, lending some near‑term support. Wedbush Reaffirms Outperform for Apple
  • Neutral Sentiment: CEO succession — expectations and risks: Coverage (FT, NYT, Motley Fool) lays out the transition details and the main tasks for John Ternus; this is a material change but many view it as orderly for now. The Apple juggernaut and the AI roadblock
  • Neutral Sentiment: Short‑interest data is noisy/unclear this month (reported values are effectively zero/invalid), so it provides little actionable signal today.
  • Negative Sentiment: Berkshire Hathaway selling: Reports show Warren Buffett’s group cut a large portion (~75%) of its Apple stake and redeployed funds into Chubb — a headline catalyst for today’s selling and a signal that a major, long‑held holder is trimming exposure. Warren Buffett Quietly Sold 75% of His Biggest Holding
  • Negative Sentiment: Regulatory/AI execution risks: India’s antitrust probe of the App Store and persistent questions about Apple’s AI/Siri progress and executive departures raise execution and legal-risk concerns that could pressure multiple quarters. Indian Antitrust Push Tests Apple App Store Model

Insiders Place Their Bets

In related news, CEO Timothy D. Cook sold 64,949 shares of Apple stock in a transaction on Thursday, April 2nd. The stock was sold at an average price of $254.23, for a total transaction of $16,511,984.27. Following the completion of the sale, the chief executive officer owned 3,280,418 shares of the company's stock, valued at approximately $833,980,668.14. This trade represents a 1.94% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP Deirdre O'brien sold 30,002 shares of the business's stock in a transaction dated Thursday, April 2nd. The shares were sold at an average price of $255.35, for a total value of $7,661,010.70. Following the completion of the transaction, the senior vice president owned 136,810 shares in the company, valued at $34,934,433.50. This trade represents a 17.99% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. 0.06% of the stock is currently owned by company insiders.

Analysts Set New Price Targets

Several brokerages recently commented on AAPL. Evercore restated an "outperform" rating on shares of Apple in a research report on Monday, March 2nd. TD Cowen reiterated a "buy" rating and set a $325.00 price objective on shares of Apple in a research report on Friday, January 30th. Monness Crespi & Hardt boosted their target price on shares of Apple from $300.00 to $315.00 and gave the company a "buy" rating in a research note on Friday, January 30th. Stifel Nicolaus set a $330.00 target price on Apple in a report on Monday, March 2nd. Finally, Scotiabank set a $330.00 target price on Apple in a research report on Monday, February 2nd. One equities research analyst has rated the stock with a Strong Buy rating, twenty-two have assigned a Buy rating, twelve have assigned a Hold rating and one has assigned a Sell rating to the stock. According to MarketBeat.com, the company presently has a consensus rating of "Moderate Buy" and a consensus target price of $303.06.

Get Our Latest Report on Apple

Apple Stock Performance

Shares of AAPL opened at $271.06 on Friday. The company has a market capitalization of $3.98 trillion, a PE ratio of 34.27, a PEG ratio of 2.49 and a beta of 1.11. The company has a debt-to-equity ratio of 0.87, a quick ratio of 0.94 and a current ratio of 0.97. The company's 50 day moving average price is $260.03 and its 200 day moving average price is $264.56. Apple Inc. has a 52 week low of $193.25 and a 52 week high of $288.62.

Apple (NASDAQ:AAPL - Get Free Report) last released its earnings results on Thursday, January 29th. The iPhone maker reported $2.84 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $2.67 by $0.17. The company had revenue of $143.76 billion during the quarter, compared to the consensus estimate of $138.25 billion. Apple had a net margin of 27.04% and a return on equity of 159.94%. The company's revenue was up 15.7% compared to the same quarter last year. During the same quarter in the prior year, the firm earned $2.40 EPS. Research analysts expect that Apple Inc. will post 8.52 EPS for the current fiscal year.

Apple Announces Dividend

The company also recently disclosed a quarterly dividend, which was paid on Thursday, February 12th. Investors of record on Monday, February 9th were issued a dividend of $0.26 per share. This represents a $1.04 annualized dividend and a dividend yield of 0.4%. The ex-dividend date was Monday, February 9th. Apple's dividend payout ratio (DPR) is currently 13.15%.

Apple Company Profile

(Free Report)

Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.

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Institutional Ownership by Quarter for Apple (NASDAQ:AAPL)

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

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