Transcend Capital Advisors LLC Has $2.49 Million Holdings in Netflix, Inc. $NFLX

Key Points

• Transcend Capital Advisors LLC increased its Netflix stake by 749.6%, now owning 26,602 shares valued at approximately $2.49 million.
• Significant insider selling occurred: CFO Spencer Neumann sold 28,630 shares (~$2.81M) and co‑founder Reed Hastings sold 420,550 shares (~$40.16M), with insiders offloading 1,543,023 shares worth about $141.15 million in the last quarter.
• Wall Street sentiment is cautiously positive—Netflix has an average rating of "Moderate Buy" with a $115.50 average target, and analysts cite ad revenue (expected to exceed $3 billion in Q1) as a key near‑term catalyst.

Transcend Capital Advisors LLC increased its position in shares of Netflix, Inc. (NASDAQ:NFLX - Free Report) by 749.6% during the 4th quarter, according to its most recent filing with the Securities and Exchange Commission. The institutional investor owned 26,602 shares of the Internet television network's stock after acquiring an additional 23,471 shares during the period. Transcend Capital Advisors LLC's holdings in Netflix were worth $2,494,000 as of its most recent filing with the Securities and Exchange Commission.

Other large investors have also made changes to their positions in the company. First Financial Corp IN boosted its position in shares of Netflix by 900.0% during the 4th quarter. First Financial Corp IN now owns 270 shares of the Internet television network's stock worth $25,000 after acquiring an additional 243 shares in the last quarter. DiNuzzo Private Wealth Inc. boosted its position in shares of Netflix by 885.2% during the 4th quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network's stock worth $25,000 after acquiring an additional 239 shares in the last quarter. Imprint Wealth LLC acquired a new stake in shares of Netflix during the 3rd quarter worth approximately $25,000. Retirement Wealth Solutions LLC acquired a new stake in shares of Netflix during the 3rd quarter worth approximately $28,000. Finally, MB Levis & Associates LLC boosted its position in shares of Netflix by 177.8% during the 4th quarter. MB Levis & Associates LLC now owns 300 shares of the Internet television network's stock worth $28,000 after acquiring an additional 192 shares in the last quarter. Institutional investors and hedge funds own 80.93% of the company's stock.

Insider Transactions at Netflix

In other Netflix news, CFO Spencer Adam Neumann sold 28,630 shares of Netflix stock in a transaction on Thursday, April 2nd. The shares were sold at an average price of $98.00, for a total value of $2,805,740.00. Following the completion of the sale, the chief financial officer directly owned 73,787 shares of the company's stock, valued at approximately $7,231,126. The trade was a 27.95% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, Director Reed Hastings sold 420,550 shares of Netflix stock in a transaction on Wednesday, April 1st. The shares were sold at an average price of $95.49, for a total transaction of $40,158,319.50. Following the completion of the sale, the director directly owned 3,940 shares of the company's stock, valued at approximately $376,230.60. This trade represents a 99.07% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last quarter, insiders sold 1,543,023 shares of company stock valued at $141,145,842. 1.37% of the stock is owned by insiders.

Netflix Price Performance

Shares of NASDAQ NFLX opened at $103.16 on Tuesday. Netflix, Inc. has a twelve month low of $75.01 and a twelve month high of $134.12. The firm has a fifty day simple moving average of $90.28 and a 200 day simple moving average of $98.84. The company has a market capitalization of $435.56 billion, a PE ratio of 40.82, a P/E/G ratio of 1.56 and a beta of 1.67. The company has a quick ratio of 1.19, a current ratio of 1.19 and a debt-to-equity ratio of 0.51.

Netflix (NASDAQ:NFLX - Get Free Report) last announced its earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share for the quarter, topping analysts' consensus estimates of $0.55 by $0.01. Netflix had a net margin of 24.30% and a return on equity of 43.26%. The business had revenue of $12.05 billion during the quarter, compared to the consensus estimate of $11.97 billion. During the same quarter last year, the firm earned $0.43 earnings per share. Netflix's quarterly revenue was up 17.6% on a year-over-year basis. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. On average, sell-side analysts forecast that Netflix, Inc. will post 24.58 EPS for the current year.

Wall Street Analyst Weigh In

A number of analysts have weighed in on NFLX shares. Citigroup started coverage on shares of Netflix in a research report on Wednesday, March 18th. They issued a "buy" rating and a $115.00 target price on the stock. Weiss Ratings lowered shares of Netflix from a "buy (b-)" rating to a "hold (c+)" rating in a research report on Thursday, January 22nd. Citic Securities cut their target price on shares of Netflix from $109.00 to $95.00 and set a "hold" rating on the stock in a research report on Monday, January 26th. Canaccord Genuity Group set a $125.00 target price on shares of Netflix and gave the company a "buy" rating in a research report on Wednesday, January 21st. Finally, Citizens Jmp assumed coverage on shares of Netflix in a research note on Monday, March 30th. They set a "market perform" rating for the company. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-six have assigned a Buy rating and twelve have given a Hold rating to the stock. Based on data from MarketBeat.com, Netflix currently has an average rating of "Moderate Buy" and an average target price of $115.50.

Trending Headlines about Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Several firms raised price targets and ratings ahead of Q1, highlighting a more favourable risk/reward into the print. Deutsche Bank boosted its target while maintaining a cautious view. Article Title
• Positive Sentiment: Wedbush raised its price target and flagged strong ad‑momentum that could materially lift revenue and margins versus prior guidance. Article Title
• Positive Sentiment: Goldman Sachs upgraded NFLX to Buy and lifted its 12‑month target, signaling bank analysts see improved upside after Netflix’s pricing actions and ad strategy. Article Title
• Positive Sentiment: Analysts expect ad revenues to exceed $3 billion in Q1 — a key catalyst if confirmed on the print, as ads are higher‑margin and validate Netflix’s ad‑tier monetization. Article Title
• Neutral Sentiment: Multiple previews and analyst pieces emphasize Q1 as pivotal — revenue growth and ad traction are the story, but expectations leave room for upside or downside around guidance and subscriber/margin details. Article Title
• Neutral Sentiment: Media coverage highlights long‑term opportunities (international expansion, ecosystem play) but notes industry‑wide questions about when streaming price rises and ad tiers convert into sustainable profit gains. Article Title
• Negative Sentiment: Governance/insider optics and event risk: reports of large option gains for co‑founder Reed Hastings and broader market/earnings volatility could prompt short‑term selling if the print disappoints or commentary is cautious. Article Title

About Netflix

Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

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