Starbucks (SBUX) Stock Forecast & Price Target

Q: What analysts cover Starbucks?

Starbucks has been rated by research analysts at Argus , BMO Capital Markets , BNP Paribas Exane , BTIG Research , CICC Research , Citigroup , Compass Point , DA Davidson , Deutsche Bank Aktiengesellschaft , Evercore , Gordon Haskett , Guggenheim , Jefferies Financial Group , JPMorgan Chase & Co. , Melius Research , Mizuho , Morgan Stanley , Needham & Company LLC , Piper Sandler , Raymond James Financial , Robert W. Baird , Rothschild & Co Redburn , Royal Bank Of Canada , Sanford C. Bernstein , TD Cowen , UBS Group , Weiss Ratings , Wells Fargo & Company , and William Blair in the past 90 days.

$90.75 -2.46 (-2.64%)

Closing price 10/9/2026 04:00 PM Eastern

Extended Trading

$90.94 +0.19 (+0.21%)

As of 10/9/2026 07:59 PM Eastern

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Starbucks - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Hold

Based on 40 Analyst Ratings

Sell
5

Hold
12

Buy
23

Based on 40 Wall Street analysts who have issued ratings for Starbucks in the last 12 months, the stock has a consensus rating of "Hold." Out of the 40 analysts, 5 have given a sell rating, 12 have given a hold rating, and 23 have given a buy rating for SBUX.

Consensus Price Target

$110.80
22.09% Upside

According to the 40 analysts' twelve-month price targets for Starbucks, the average price target is $110.80. The highest price target for SBUX is $130.00, while the lowest price target for SBUX is $82.00. The average price target represents a forecasted upside of 22.09% from the current price of $90.75.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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SBUX Analyst Ratings Over Time

Type	Current Forecast 10/11/25 to 10/11/26	1 Month Ago 9/11/25 to 9/11/26	3 Months Ago 7/13/25 to 7/13/26	1 Year Ago 10/11/24 to 10/11/25
Strong Buy	0 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	23 Buy rating(s)	22 Buy rating(s)	21 Buy rating(s)	15 Buy rating(s)
Hold	12 Hold rating(s)	12 Hold rating(s)	10 Hold rating(s)	8 Hold rating(s)
Sell	5 Sell rating(s)	4 Sell rating(s)	2 Sell rating(s)	2 Sell rating(s)
Consensus Price Target	$110.80	$111.97	$109.30	$103.56
Forecasted Upside	22.09% Upside	13.40% Upside	1.83% Upside	31.99% Upside
Consensus Rating	Hold	Moderate Buy	Moderate Buy	Moderate Buy

SBUX Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

SBUX Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Starbucks Stock vs. The Competition

Type	Starbucks	Consumer Discretionary Companies	Broader Market
Consensus Rating Score	2.45	2.19	2.53
Consensus Rating	Hold	Hold	Moderate Buy
Predicted Upside	22.09% Upside	249.79% Upside	19.60% Upside
News Sentiment Rating	Neutral News See Recent SBUX News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

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Rating

Upside/Downside

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Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
10/9/2026	Raymond James Financial 3 of 5 stars		Reiterated Rating	Outperform
10/9/2026	DA Davidson 2 of 5 stars	Matt Curtis Not Rated	Reiterated Rating	Neutral	$110.00	+18.01%
10/8/2026	William Blair 3 of 5 stars		Reiterated Rating	Outperform
10/8/2026	BTIG Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Peter Saleh Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy
10/8/2026	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Dennis Geiger Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Neutral	$112.00 ➝ $105.00	+14.84%
10/2/2026	Robert W. Baird Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	David Tarantino Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Outperform	$124.00 ➝ $115.00	+26.72%
9/30/2026	Rothschild & Co Redburn Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Sell	$81.00 ➝ $82.00	-9.64%
9/29/2026	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	John Ivankoe Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Overweight	$112.00 ➝ $105.00	+9.95%
9/21/2026	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Andrew M. Charles Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy
8/18/2026	Needham & Company LLC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$120.00	+11.87%
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8/6/2026	CICC Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Outperform	$95.00 ➝ $110.00	+21.21%
8/3/2026	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Zachary Fadem Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Overweight ➝ Underweight
8/3/2026	Sanford C. Bernstein Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Outperform ➝ Market Perform
8/3/2026	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brian Harbour Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Overweight ➝ Underweight
8/3/2026	Guggenheim Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Gregory Francfort Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Neutral ➝ Buy
8/3/2026	Compass Point Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Buy
8/3/2026	Melius Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$110.00	+4.65%
7/31/2026	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$112.00 ➝ $120.00	+32.23%
7/30/2026	Royal Bank Of Canada Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Logan Reich Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Sector Perform	$110.00 ➝ $115.00	+6.95%
7/30/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy	$120.00 ➝ $126.00	+17.18%
7/30/2026	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform	$120.00 ➝ $130.00	+24.83%
7/30/2026	Evercore Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform	$115.00 ➝ $120.00	+15.23%
7/30/2026	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Andy Barish Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Hold	$95.00 ➝ $101.00	+11.29%
7/30/2026	Gordon Haskett Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Hold	$110.00 ➝ $118.00	+30.03%
7/30/2026	Mizuho Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Neutral	$110.00 ➝ $115.00	+26.72%
7/30/2026	Piper Sandler Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brian Mullan Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$110.00 ➝ $120.00	+32.23%
7/30/2026	BNP Paribas Exane Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Steve McManus Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Underperform	$87.00 ➝ $92.00	-13.91%
7/30/2026	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jon Tower Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Neutral	$108.00 ➝ $112.00	+7.55%
7/20/2026	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Hold (C)
6/29/2026	Zacks Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Strong-Buy ➝ Hold
5/14/2026	Scotiabank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Market Perform ➝ Underperform
5/14/2026	Stephens Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Equal Weight ➝ Overweight
5/14/2026	Wedbush Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Neutral ➝ Outperform
5/6/2026	Stifel Nicolaus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Chris O'Cull Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Buy	$115.00 ➝ $117.00	+10.79%
5/1/2026	Daiwa Securities Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Neutral	$92.00 ➝ $101.00	+11.29%
4/30/2026	HSBC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Hold	$102.00 ➝ $101.00	+11.29%
4/24/2026	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target		$120.00 ➝ $130.00	+43.25%
4/15/2026	Tigress Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ivan Feinseth Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Buy	$136.00 ➝ $122.00	+23.53%
3/30/2026	Citizens Jmp Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Underperform	$84.00	-3.24%
3/20/2026	Dbs Bank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Strong Sell ➝ Moderate Sell
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3/9/2026	Wolfe Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Strong-Buy ➝ Peer Perform
1/30/2026	Barclays Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jeffrey Bernstein Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Overweight	$110.00 ➝ $116.00	+23.56%
1/27/2026	New Street Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Gregory Francfort Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$90.00	-6.66%
10/30/2025	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Overweight	$95.00 ➝ $97.00	+6.89%
8/12/2025	Loop Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Anthony Chukumba Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$165.00	+76.72%
6/23/2025	TD Securities Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Andrew Charles Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Hold	$90.00	-3.35%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 04:52 PM ET.

Should I Buy Starbucks Stock? SBUX Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, October 5, 2026. Please send any questions or comments about these Starbucks pros and cons to contact@marketbeat.com.

Starbucks
Bull Case

Here are some ways that investors could benefit from investing in Starbucks Co.:

Starbucks Co. is currently trading at $94.43, which is significantly below the consensus price target of $110.48, suggesting potential upside of over 16% for investors who believe in the company's recovery trajectory.
The company recently beat earnings expectations, reporting $0.85 in earnings per share for the quarter compared to the consensus estimate of $0.66, demonstrating strong operational execution and profitability despite broader market challenges.
Starbucks Co. has raised its fiscal 2026 earnings per share guidance to a range of $2.55 to $2.65, indicating management confidence in future performance and a commitment to delivering value to shareholders through improved financial results.
With a dividend yield of 2.62%, Starbucks Co. offers a relatively attractive income stream for investors, providing a steady return on investment while they wait for the company's turnaround strategy to fully materialize.
The company is actively reshaping its store footprint by closing underperforming locations and redirecting capital toward higher-performing stores and retrofits, a strategic move that could enhance overall efficiency and customer experience in the long term.

Starbucks
Bear Case

Investors should be bearish about investing in Starbucks Co. for these reasons:

Starbucks Co. is facing a class action lawsuit alleging that eight of its beverages labeled as "Sugar-Free" actually contain substantial amounts of sugar, which could lead to reputational damage, regulatory scrutiny, and potential financial liabilities.
The company is closing approximately 250 underperforming North American stores, a move that, while strategic, signals ongoing challenges in maintaining profitability and customer traffic in key markets, potentially weighing on near-term growth prospects.
Starbucks Co. has a high P/E ratio of 54.27, indicating that investors are paying a premium for its earnings, which may limit upside potential if the company fails to meet elevated expectations or if economic conditions worsen.
Recent insider selling by CEO Brady Brewer, who sold 2,229 shares in September 2026, could be interpreted as a lack of confidence in the company's short-term outlook, potentially dampening investor sentiment.
Starbucks Co. is under pressure from a U.S. lawmaker to close its retail stores in Xinjiang, China, which could create geopolitical risks and complicate the company's international expansion strategy, particularly in a key market like China.

SBUX Forecast - Frequently Asked Questions

According to the research reports of 40 Wall Street equities research analysts, the average twelve-month stock price forecast for Starbucks is $110.80, with a high forecast of $130.00 and a low forecast of $82.00.

40 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Starbucks in the last twelve months. There are currently 5 sell ratings, 12 hold ratings and 23 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" SBUX shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SBUX, but not buy additional shares or sell existing shares.

According to analysts, Starbucks's stock has a predicted upside of 22.09% based on their 12-month stock forecasts.

Over the previous 90 days, Starbucks's stock had 4 downgrades and 2 upgrades by analysts.

Starbucks has been rated by research analysts at Argus, BMO Capital Markets, BNP Paribas Exane, BTIG Research, CICC Research, Citigroup, Compass Point, DA Davidson, Deutsche Bank Aktiengesellschaft, Evercore, Gordon Haskett, Guggenheim, Jefferies Financial Group, JPMorgan Chase & Co., Melius Research, Mizuho, Morgan Stanley, Needham & Company LLC, Piper Sandler, Raymond James Financial, Robert W. Baird, Rothschild & Co Redburn, Royal Bank Of Canada, Sanford C. Bernstein, TD Cowen, UBS Group, Weiss Ratings, Wells Fargo & Company, and William Blair in the past 90 days.

Analysts like Starbucks more than other "consumer discretionary" companies. The consensus rating score for Starbucks is 2.45 while the average consensus rating score for "consumer discretionary" companies is 2.19. Learn more on how SBUX compares to other companies.

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MarketBeat monitors more than a dozen sources for Starbucks analyst ratings, with the most recent rating issued on 10/9/2026.

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Starbucks (SBUX) Stock Forecast & Price Target