Deckers Outdoor (DECK) Competitors

Skechers U.S.A. (NYSE:SKX) and Deckers Outdoor (NYSE:DECK) are both consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, analyst recommendations, risk, valuation, earnings, dividends, media sentiment, community ranking and profitability.

Which has more volatility and risk, SKX or DECK?

Skechers U.S.A. has a beta of 1.06, suggesting that its share price is 6% more volatile than the S&P 500. Comparatively, Deckers Outdoor has a beta of 1.11, suggesting that its share price is 11% more volatile than the S&P 500.

Which has better valuation & earnings, SKX or DECK?

Deckers Outdoor has lower revenue, but higher earnings than Skechers U.S.A.. Skechers U.S.A. is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Skechers U.S.A.	$9.13B	1.02	$639.47M	$4.16	14.92
Deckers Outdoor	$4.92B	3.98	$759.56M	$6.17	20.93

Does the media prefer SKX or DECK?

In the previous week, Deckers Outdoor had 28 more articles in the media than Skechers U.S.A.. MarketBeat recorded 40 mentions for Deckers Outdoor and 12 mentions for Skechers U.S.A.. Deckers Outdoor's average media sentiment score of 1.19 beat Skechers U.S.A.'s score of 1.13 indicating that Deckers Outdoor is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Skechers U.S.A.	6 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Deckers Outdoor	26 Very Positive mention(s)	4 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Positive

Does the MarketBeat Community believe in SKX or DECK?

Deckers Outdoor received 368 more outperform votes than Skechers U.S.A. when rated by MarketBeat users. However, 70.44% of users gave Skechers U.S.A. an outperform vote while only 69.30% of users gave Deckers Outdoor an outperform vote.

Company	Underperform	Outperform
Skechers U.S.A.	Outperform Votes 858 70.44%	Underperform Votes 360 29.56%
Deckers Outdoor	Outperform Votes 1226 69.30%	Underperform Votes 543 30.70%

Do insiders & institutionals believe in SKX or DECK?

80.0% of Skechers U.S.A. shares are owned by institutional investors. Comparatively, 97.8% of Deckers Outdoor shares are owned by institutional investors. 24.8% of Skechers U.S.A. shares are owned by insiders. Comparatively, 0.4% of Deckers Outdoor shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Is SKX or DECK more profitable?

Deckers Outdoor has a net margin of 19.14% compared to Skechers U.S.A.'s net margin of 7.13%. Deckers Outdoor's return on equity of 41.71% beat Skechers U.S.A.'s return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Skechers U.S.A.	7.13%	13.73%	7.83%
Deckers Outdoor	19.14%	41.71%	27.30%

Do analysts prefer SKX or DECK?

Skechers U.S.A. presently has a consensus target price of $70.00, suggesting a potential upside of 12.81%. Deckers Outdoor has a consensus target price of $162.84, suggesting a potential upside of 26.11%. Given Deckers Outdoor's stronger consensus rating and higher probable upside, analysts clearly believe Deckers Outdoor is more favorable than Skechers U.S.A..

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Skechers U.S.A.	0 Sell rating(s)	7 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	2.50
Deckers Outdoor	0 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	1 Strong Buy rating(s)	2.67

Summary

Deckers Outdoor beats Skechers U.S.A. on 16 of the 19 factors compared between the two stocks.