NYSE:FIT - Fitbit Stock Price, News, & Analysis Sign in or create an account to add this stock to your watchlist. Get Started $4.90 +0.04 (+0.82 %) (As of 05/24/2019 03:27 PM ET)Previous Close$4.86Today's Range$4.87 - $4.9452-Week Range$4.23 - $7.79Volume52,098 shsAverage Volume5.88 million shsMarket Capitalization$1.10 billionP/E RatioN/ADividend YieldN/ABeta1.62 ProfileAnalyst RatingsChartEarningsFinancialsInsider TradesInstitutional OwnershipHeadlinesOptions ChainSEC FilingsSocial Media Share on FacebookShare on TwitterShare on LinkedInShare on RedditShare on StocktwitsPrint this articleShare by Email Fitbit, Inc., a technology company, provides health solutions in the United States and internationally. The company offers a line of devices, including Fitbit Charge 3, Fitbit Surge, Fitbit Blaze, Fitbit Charge 2, Alta HR, Alta, Fitbit Ace, Fitbit Flex 2, Fitbit One, and Fitbit Zip activity trackers; Fitbit Ionic and Fitbit Versa smartwatches; Fitbit Aria 2 Wi-Fi smart scales; and a range of accessories, such as bands and frames for its devices, as well as Fitbit Flyer, a wireless headphone designed for fitness. It also offers Fitbit online dashboard and mobile apps that sync automatically with and display real-time data from its wearable devices; Fitbit Coach that offers exercise programs through personal trainer and yoga apps; and Fitbit Care, a connected health platform for health plans, employers, and health systems. The company sells its products through consumer electronics and specialty, e-commerce, mass merchant, department store, club, and sporting goods and outdoors retailers; wireless carriers; distributor; and Fitbit.com, an online store, as well as directly to consumers. The company was formerly known as Healthy Metrics Research, Inc. and changed its name to Fitbit, Inc. in October 2007. Fitbit, Inc. was founded in 2007 and is headquartered in San Francisco, California. Receive FIT News and Ratings via Email Sign-up to receive the latest news and ratings for FIT and its competitors with MarketBeat's FREE daily newsletter. Industry, Sector and Symbol Stock Exchange NYSE Industry Electronic computers Sub-IndustryN/A SectorComputer and Technology Current SymbolNYSE:FIT Previous Symbol CUSIPN/A CIK1447599 Webhttp://www.fitbit.com/ Phone415-513-1000Debt Debt-to-Equity Ratio0.15 Current Ratio1.87 Quick Ratio1.57Price-To-Earnings Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/A Sales & Book Value Annual Sales$1.51 billion Price / Sales0.73 Cash FlowN/A Price / Cash FlowN/A Book Value$3.00 per share Price / Book1.63Profitability EPS (Most Recent Fiscal Year)($0.60) Net Income$-185,830,000.00 Net Margins-12.01% Return on Equity-18.79% Return on Assets-9.27%Miscellaneous Employees1,694 Outstanding Shares223,740,000Market Cap$1.10 billion Next Earnings Date8/7/2019 (Estimated) OptionableOptionable Fitbit (NYSE:FIT) Frequently Asked Questions What is Fitbit's stock symbol? Fitbit trades on the New York Stock Exchange (NYSE) under the ticker symbol "FIT." How were Fitbit's earnings last quarter? Fitbit Inc (NYSE:FIT) posted its quarterly earnings data on Wednesday, May, 1st. The scientific and technical instruments company reported ($0.15) earnings per share (EPS) for the quarter, beating analysts' consensus estimates of ($0.22) by $0.07. The scientific and technical instruments company had revenue of $272 million for the quarter, compared to analyst estimates of $259.71 million. Fitbit had a negative net margin of 12.01% and a negative return on equity of 18.79%. The business's quarterly revenue was up 9.7% on a year-over-year basis. During the same quarter last year, the firm posted ($0.17) earnings per share. View Fitbit's Earnings History. When is Fitbit's next earnings date? Fitbit is scheduled to release their next quarterly earnings announcement on Wednesday, August 7th 2019. View Earnings Estimates for Fitbit. What guidance has Fitbit issued on next quarter's earnings? Fitbit updated its second quarter earnings guidance on Wednesday, May, 1st. The company provided EPS guidance of (0.20-0.17) for the period, compared to the Thomson Reuters consensus estimate of ($0.16). The company issued revenue guidance of $305-320 million, compared to the consensus revenue estimate of $312.76 million.Fitbit also updated its FY 2019 guidance to EPS. What price target have analysts set for FIT? 8 brokerages have issued 12-month target prices for Fitbit's shares. Their predictions range from $4.00 to $8.00. On average, they expect Fitbit's stock price to reach $6.0714 in the next twelve months. This suggests a possible upside of 23.9% from the stock's current price. View Analyst Price Targets for Fitbit. What is the consensus analysts' recommendation for Fitbit? 8 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Fitbit in the last year. There are currently 2 sell ratings, 4 hold ratings and 2 buy ratings for the stock, resulting in a consensus recommendation of "Hold." View Analyst Ratings for Fitbit. Has Fitbit been receiving favorable news coverage? Press coverage about FIT stock has trended negative on Friday, InfoTrie Sentiment Analysis reports. The research firm identifies positive and negative press coverage by reviewing more than six thousand blog and news sources in real-time. The firm ranks coverage of companies on a scale of negative five to positive five, with scores closest to five being the most favorable. Fitbit earned a coverage optimism score of -2.9 on InfoTrie's scale. They also assigned media headlines about the scientific and technical instruments company a news buzz of 10.0 out of 10, meaning that recent press coverage is extremely likely to have an impact on the company's share price in the immediate future. Who are some of Fitbit's key competitors? Some companies that are related to Fitbit include Teradata (TDC), Omnicell (OMCL), Cray (CRAY), Super Micro Computer (SMCI), Huami (HMI), One Stop Systems (OSS) and Socket Mobile (SCKT). What other stocks do shareholders of Fitbit own? Based on aggregate information from My MarketBeat watchlists, some companies that other Fitbit investors own include Paypal (PYPL), Actinium Pharmaceuticals (ATNM), Twitter (TWTR), Netflix (NFLX), NVIDIA (NVDA), Tesla (TSLA), Micron Technology (MU), GoPro (GPRO), General Electric (GE) and Alibaba Group (BABA). Who are Fitbit's key executives? Fitbit's management team includes the folowing people: Mr. James Park, Co-Founder, Chairman, CEO & Pres (Age 43)Mr. Eric N. Friedman, Co-Founder, CTO & Director (Age 42)Mr. Jeffrey P. Devine, Exec. VP of Operations (Age 58)Mr. Andrew P. Missan, Exec. VP, Gen. Counsel & Sec. (Age 57)Mr. Ronald W. Kisling, Chief Financial Officer (Age 58) When did Fitbit IPO? (FIT) raised $448 million in an initial public offering (IPO) on Thursday, June 18th 2015. The company issued 29,900,000 shares at a price of $14.00-$16.00 per share. Morgan Stanley, Deutsche Bank Securities and BofAMerrill Lynch served as the underwriters for the IPO and Barclays, SunTrust Robinson Humphrey, Piper Jaffray, Raymond James, Stifel and William Blair were co-managers. Who are Fitbit's major shareholders? Fitbit's stock is owned by many different of retail and institutional investors. Top institutional investors include BlackRock Inc. (7.32%), DNB Asset Management AS (7.36%), Renaissance Technologies LLC (2.90%), Dimensional Fund Advisors LP (2.12%), Spark Investment Management LLC (1.26%) and Geode Capital Management LLC (1.16%). Company insiders that own Fitbit stock include Andy Missan, Christopher B Paisley, Glenda J Flanagan, Jon Callaghan and Steven Joseph Murray. View Institutional Ownership Trends for Fitbit. Which institutional investors are selling Fitbit stock? FIT stock was sold by a variety of institutional investors in the last quarter, including DNB Asset Management AS, Morgan Stanley, Quinn Opportunity Partners LLC, BlackRock Inc., Metropolitan Life Insurance Co NY, Harel Insurance Investments & Financial Services Ltd., Xact Kapitalforvaltning AB and Principal Financial Group Inc.. Company insiders that have sold Fitbit company stock in the last year include Andy Missan and Steven Joseph Murray. View Insider Buying and Selling for Fitbit. Which institutional investors are buying Fitbit stock? FIT stock was purchased by a variety of institutional investors in the last quarter, including Spark Investment Management LLC, Wellington Management Group LLP, Renaissance Technologies LLC, TLW Wealth Management LLC, Oxford Asset Management LLP, JPMorgan Chase & Co., Jacobs Levy Equity Management Inc. and ClariVest Asset Management LLC. Company insiders that have bought Fitbit stock in the last two years include Christopher B Paisley and Glenda J Flanagan. View Insider Buying and Selling for Fitbit. How do I buy shares of Fitbit? Shares of FIT can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Scottrade, Fidelity and Charles Schwab. What is Fitbit's stock price today? One share of FIT stock can currently be purchased for approximately $4.90. How big of a company is Fitbit? Fitbit has a market capitalization of $1.10 billion and generates $1.51 billion in revenue each year. The scientific and technical instruments company earns $-185,830,000.00 in net income (profit) each year or ($0.60) on an earnings per share basis. Fitbit employs 1,694 workers across the globe. What is Fitbit's official website? The official website for Fitbit is http://www.fitbit.com/. How can I contact Fitbit? Fitbit's mailing address is 199 Fremont Street 14th Floor, San Francisco CA, 94105. The scientific and technical instruments company can be reached via phone at 415-513-1000 or via email at [email protected] MarketBeat Community Rating for Fitbit (NYSE FIT)Community Ranking: 2.5 out of 5 ( )Outperform Votes: 739 (Vote Outperform)Underperform Votes: 726 (Vote Underperform)Total Votes: 1,465MarketBeat's community ratings are surveys of what our community members think about Fitbit and other stocks. Vote "Outperform" if you believe FIT will outperform the S&P 500 over the long term. Vote "Underperform" if you believe FIT will underperform the S&P 500 over the long term. You may vote once every thirty days. This page was last updated on 5/24/2019 by MarketBeat.com StaffFeatured Article: How can investors find ex-dividend dates? 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