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NYSE:FIT - Fitbit Stock Price, Forecast & News

$6.46
-0.09 (-1.37 %)
(As of 03/27/2020 04:00 PM ET)
Today's Range
$6.42
Now: $6.46
$6.57
50-Day Range
$6.09
MA: $6.38
$6.64
52-Week Range
$2.81
Now: $6.46
$7.26
Volume6.23 million shs
Average Volume9.99 million shs
Market Capitalization$1.52 billion
P/E RatioN/A
Dividend YieldN/A
Beta1.53
Fitbit, Inc., a technology company, provides health solutions in the United States and internationally. The company offers a line of devices, including Fitbit Charge 3, Fitbit Surge, Fitbit Blaze, Fitbit Charge 2, Alta HR, Alta, Fitbit Ace, Fitbit Flex 2, Fitbit One, and Fitbit Zip activity trackers; Fitbit Ionic and Fitbit Versa smartwatches; Fitbit Aria 2 Wi-Fi smart scales; and a range of accessories, such as bands and frames for its devices, as well as Fitbit Flyer, a wireless headphone designed for fitness. It also offers Fitbit online dashboard and mobile apps that sync automatically with and display real-time data from its wearable devices; Fitbit Coach that offers exercise programs through personal trainer and yoga apps; and Fitbit Care, a connected health platform for health plans, employers, and health systems. The company sells its products through consumer electronics and specialty, e-commerce, mass merchant, department store, club, and sporting goods and outdoors retailers; wireless carriers; distributor; and Fitbit.com, an online store, as well as directly to consumers. The company was formerly known as Healthy Metrics Research, Inc. and changed its name to Fitbit, Inc. in October 2007. Fitbit, Inc. was founded in 2007 and is headquartered in San Francisco, California.
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Industry, Sector and Symbol

Industry Electronic computers
Sub-IndustryN/A
SectorComputer and Technology
CUSIPN/A
Phone415-513-1000

Debt

Price-To-Earnings

Sales & Book Value

Annual Sales$1.43 billion
Book Value$2.13 per share

Profitability

Net Income$-320,710,000.00

Miscellaneous

Employees1,684
Market Cap$1.52 billion
Next Earnings Date5/6/2020 (Estimated)
OptionableOptionable

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Fitbit (NYSE:FIT) Frequently Asked Questions

How has Fitbit's stock been impacted by COVID-19 (Coronavirus)?

Fitbit's stock was trading at $6.24 on March 11th, 2020 when COVID-19 (Coronavirus) reached pandemic status according to the World Health Organization. Since then, FIT stock has increased by 3.5% and is now trading at $6.46. View which stocks have been mosted impacted by Coronavirus.

Do Wall Street analysts recommend investors buy shares of Fitbit?

7 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Fitbit in the last year. There are currently 7 hold ratings for the stock, resulting in a consensus recommendation of "Hold." View analyst ratings for Fitbit.

When is Fitbit's next earnings date?

Fitbit is scheduled to release its next quarterly earnings announcement on Wednesday, May 6th 2020. View our earnings forecast for Fitbit.

How were Fitbit's earnings last quarter?

Fitbit Inc (NYSE:FIT) announced its earnings results on Wednesday, November, 6th. The scientific and technical instruments company reported ($0.10) earnings per share for the quarter, hitting the Zacks' consensus estimate of ($0.10). The scientific and technical instruments company had revenue of $347.20 million for the quarter, compared to analyst estimates of $346.33 million. Fitbit had a negative return on equity of 35.35% and a negative net margin of 22.35%. View Fitbit's earnings history.

What price target have analysts set for FIT?

7 brokerages have issued 1 year price objectives for Fitbit's shares. Their forecasts range from $4.00 to $7.35. On average, they expect Fitbit's share price to reach $6.76 in the next twelve months. This suggests a possible upside of 4.6% from the stock's current price. View analysts' price targets for Fitbit.

Has Fitbit been receiving favorable news coverage?

News stories about FIT stock have been trending somewhat positive this week, according to InfoTrie Sentiment Analysis. The research group identifies negative and positive media coverage by reviewing more than six thousand blog and news sources in real-time. The firm ranks coverage of companies on a scale of negative five to five, with scores nearest to five being the most favorable. Fitbit earned a media sentiment score of 0.8 on InfoTrie's scale. They also assigned news articles about the scientific and technical instruments company a news buzz of 10.0 out of 10, indicating that recent media coverage is extremely likely to have an impact on the company's share price in the next few days. View the latest news aboutFitbit.

Who are some of Fitbit's key competitors?

What other stocks do shareholders of Fitbit own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Fitbit investors own include Paypal (PYPL), Netflix (NFLX), Actinium Pharmaceuticals (ATNM), Twitter (TWTR), Tesla (TSLA), NVIDIA (NVDA), Micron Technology (MU), GoPro (GPRO), Intel (INTC) and Alibaba Group (BABA).

Who are Fitbit's key executives?

Fitbit's management team includes the following people:
  • Mr. James Park, Co-Founder, Chairman, CEO & Pres (Age 43)
  • Mr. Eric N. Friedman, Co-Founder, CTO & Director (Age 42)
  • Mr. Jeffrey P. Devine, Exec. VP of Operations (Age 58)
  • Mr. Andrew P. Missan, Exec. VP, Gen. Counsel & Sec. (Age 57)
  • Mr. Ronald W. Kisling, Chief Financial Officer (Age 58)

When did Fitbit IPO?

(FIT) raised $448 million in an initial public offering (IPO) on Thursday, June 18th 2015. The company issued 29,900,000 shares at $14.00-$16.00 per share. Morgan Stanley, Deutsche Bank Securities and BofAMerrill Lynch acted as the underwriters for the IPO and Barclays, SunTrust Robinson Humphrey, Piper Jaffray, Raymond James, Stifel and William Blair were co-managers.

What is Fitbit's stock symbol?

Fitbit trades on the New York Stock Exchange (NYSE) under the ticker symbol "FIT."

Who are Fitbit's major shareholders?

Fitbit's stock is owned by a variety of retail and institutional investors. Top institutional shareholders include CNH Partners LLC (5.61%), Magnetar Financial LLC (5.34%), FIL Ltd (4.08%), Renaissance Technologies LLC (2.95%), State Street Corp (2.13%) and Geode Capital Management LLC (1.59%). Company insiders that own Fitbit stock include Andy Missan, James Park, Jon Callaghan, Ronald W Kisling and Steven Joseph Murray. View institutional ownership trends for Fitbit.

Which major investors are selling Fitbit stock?

FIT stock was sold by a variety of institutional investors in the last quarter, including Credit Suisse AG, Skandinaviska Enskilda Banken AB publ, Berkeley Capital Partners LLC, Bank of America Corp DE, Strs Ohio, Cetera Advisor Networks LLC, Raymond James Financial Services Advisors Inc., and CWM Advisors LLC. Company insiders that have sold Fitbit company stock in the last year include Andy Missan, James Park, and Ronald W Kisling. View insider buying and selling activity for Fitbit.

Which major investors are buying Fitbit stock?

FIT stock was purchased by a variety of institutional investors in the last quarter, including CNH Partners LLC, Magnetar Financial LLC, FIL Ltd, ARP Americas LP, Norges Bank, Gabelli Funds LLC, Fairfax Financial Holdings Ltd Can, and IndexIQ Advisors LLC. View insider buying and selling activity for Fitbit.

How do I buy shares of Fitbit?

Shares of FIT can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.

What is Fitbit's stock price today?

One share of FIT stock can currently be purchased for approximately $6.46.

How big of a company is Fitbit?

Fitbit has a market capitalization of $1.52 billion and generates $1.43 billion in revenue each year. The scientific and technical instruments company earns $-320,710,000.00 in net income (profit) each year or ($0.81) on an earnings per share basis. Fitbit employs 1,684 workers across the globe. View additional information about Fitbit.

What is Fitbit's official website?

The official website for Fitbit is http://www.fitbit.com/.

How can I contact Fitbit?

Fitbit's mailing address is 199 Fremont Street 14th Floor, San Francisco CA, 94105. The scientific and technical instruments company can be reached via phone at 415-513-1000 or via email at [email protected]


MarketBeat Community Rating for Fitbit (NYSE FIT)

Community Ranking:  2.5 out of 5 (star star half star)
Outperform Votes:  788 (Vote Outperform)
Underperform Votes:  783 (Vote Underperform)
Total Votes:  1,571
MarketBeat's community ratings are surveys of what our community members think about Fitbit and other stocks. Vote "Outperform" if you believe FIT will outperform the S&P 500 over the long term. Vote "Underperform" if you believe FIT will underperform the S&P 500 over the long term. You may vote once every thirty days.
This page was last updated on 3/28/2020 by MarketBeat.com Staff

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