Bender Robert & Associates Acquires 50,484 Shares of ServiceNow, Inc. $NOW

Key Points

• Bender Robert & Associates boosted its stake in ServiceNow by 404.3% in Q4, purchasing 50,484 shares to hold 62,970 shares worth $9.646M, making NOW its 16th-largest position (~2% of the firm's portfolio).
• ServiceNow beat Q1 expectations with EPS $0.97 and $3.77B in revenue (up 22.1% YoY), and management emphasized accelerating AI adoption alongside strategic moves like the $7.75B Armis acquisition and deeper Google Cloud partnerships.
• Despite a consensus "Moderate Buy" rating and a $146.65 target, insiders sold 16,237 shares (~$1.7M) recently and short interest jumped ~30%, reflecting near-term concerns over margins, guidance and geopolitical deal delays.

Bender Robert & Associates grew its holdings in shares of ServiceNow, Inc. (NYSE:NOW - Free Report) by 404.3% during the fourth quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The institutional investor owned 62,970 shares of the information technology services provider's stock after buying an additional 50,484 shares during the period. ServiceNow accounts for approximately 2.0% of Bender Robert & Associates' holdings, making the stock its 16th biggest position. Bender Robert & Associates' holdings in ServiceNow were worth $9,646,000 at the end of the most recent quarter.

A number of other hedge funds have also recently modified their holdings of the business. Brighton Jones LLC raised its position in shares of ServiceNow by 1.1% in the 4th quarter. Brighton Jones LLC now owns 2,753 shares of the information technology services provider's stock worth $2,919,000 after purchasing an additional 30 shares during the last quarter. Sivia Capital Partners LLC raised its position in shares of ServiceNow by 4.2% in the 2nd quarter. Sivia Capital Partners LLC now owns 837 shares of the information technology services provider's stock worth $861,000 after purchasing an additional 34 shares during the last quarter. United Bank raised its position in shares of ServiceNow by 15.5% in the 2nd quarter. United Bank now owns 1,519 shares of the information technology services provider's stock worth $1,562,000 after purchasing an additional 204 shares during the last quarter. Riggs Asset Managment Co. Inc. raised its position in shares of ServiceNow by 2.2% in the 2nd quarter. Riggs Asset Managment Co. Inc. now owns 1,922 shares of the information technology services provider's stock worth $1,976,000 after purchasing an additional 42 shares during the last quarter. Finally, Nebula Research & Development LLC raised its position in shares of ServiceNow by 205.1% in the 2nd quarter. Nebula Research & Development LLC now owns 906 shares of the information technology services provider's stock worth $931,000 after purchasing an additional 609 shares during the last quarter. Institutional investors own 87.18% of the company's stock.

Insiders Place Their Bets

In other ServiceNow news, Director Paul Edward Chamberlain sold 1,500 shares of the company's stock in a transaction that occurred on Thursday, February 12th. The stock was sold at an average price of $101.17, for a total value of $151,755.00. Following the completion of the transaction, the director directly owned 46,430 shares in the company, valued at $4,697,323.10. This represents a 3.13% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through the SEC website. Also, insider Paul Fipps sold 9,641 shares of the company's stock in a transaction that occurred on Wednesday, February 18th. The stock was sold at an average price of $105.93, for a total value of $1,021,271.13. Following the completion of the transaction, the insider owned 11,757 shares of the company's stock, valued at $1,245,419.01. The trade was a 45.06% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 16,237 shares of company stock worth $1,697,162 in the last three months. 0.34% of the stock is owned by company insiders.

ServiceNow Trading Up 6.3%

Shares of NYSE:NOW opened at $90.09 on Friday. The stock has a 50 day moving average of $104.84 and a 200 day moving average of $137.81. The company has a market cap of $93.34 billion, a PE ratio of 53.69, a price-to-earnings-growth ratio of 1.42 and a beta of 1.01. The company has a current ratio of 0.84, a quick ratio of 1.00 and a debt-to-equity ratio of 0.13. ServiceNow, Inc. has a 12-month low of $81.24 and a 12-month high of $211.48.

ServiceNow (NYSE:NOW - Get Free Report) last posted its quarterly earnings results on Wednesday, April 22nd. The information technology services provider reported $0.97 earnings per share for the quarter, hitting the consensus estimate of $0.97. ServiceNow had a return on equity of 18.16% and a net margin of 12.59%.The business had revenue of $3.77 billion during the quarter, compared to the consensus estimate of $3.75 billion. During the same period in the prior year, the company posted $0.81 EPS. The firm's revenue for the quarter was up 22.1% compared to the same quarter last year. As a group, equities research analysts expect that ServiceNow, Inc. will post 2.49 EPS for the current year.

Analysts Set New Price Targets

Several equities analysts have recently issued reports on the company. Barclays assumed coverage on ServiceNow in a research report on Thursday. They issued an "overweight" rating and a $132.00 price target for the company. UBS Group set a $150.00 price target on ServiceNow in a research report on Thursday. Citizens Jmp lowered their price target on ServiceNow from $260.00 to $157.00 and set a "market outperform" rating for the company in a research report on Thursday. Needham & Company LLC decreased their target price on ServiceNow from $155.00 to $115.00 and set a "buy" rating for the company in a research report on Thursday. Finally, Oppenheimer set a $130.00 target price on ServiceNow and gave the stock an "outperform" rating in a research report on Wednesday, April 15th. Two analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating, six have assigned a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat.com, ServiceNow currently has a consensus rating of "Moderate Buy" and a consensus target price of $146.65.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Company fundamentals and AI traction remain supportive — ServiceNow beat revenue/earnings views for Q1 and highlighted accelerating AI product adoption (Now Assist / AI agents) that management says will drive long‑term growth. ServiceNow Reports First Quarter 2026 Financial Results
• Positive Sentiment: Strategic moves boost the product and security stack — ServiceNow closed the $7.75B Armis acquisition (extends security capabilities) and deepened Google Cloud AI partnerships, which support cross‑sell and AI workflow positioning. Armis acquisition Google Cloud partnership
• Neutral Sentiment: Mixed analyst reactions — Several firms reaffirmed buy/overweight ratings (some even raised PTs), but many cut targets after the quarter; consensus still leaves upside from current levels, reflecting disagreement over near‑term vs. long‑term outlook. Analyst coverage
• Negative Sentiment: Geopolitical deal delays hit near‑term growth — Management said Middle East conflict delayed several large deal closings (≈75 bps revenue headwind in Q1), and that pushed investors to downgrade near‑term growth expectations. Middle East deal delays
• Negative Sentiment: Margin and guidance concerns — Investors focused on acquisition costs (Armis) and a softer margin outlook/full‑year subscription guidance that many viewed as disappointing, triggering the sector‑wide selloff. Margin/guidance coverage
• Negative Sentiment: Short interest jumped — Short interest rose ~30% in April to ~38.95M shares (~3.8% of shares), increasing potential downside pressure and volatility if bearish sentiment persists.

ServiceNow Profile

ServiceNow NYSE: NOW is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company's flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.

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