eBay (EBAY) Competitors $100.09 +3.03 (+3.12%) As of 03:15 PM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock EBAY vs. AMZN, ETSY, GOOG, GOOGL, MELI, PYPL, TSLA, PINS, SHOP, and WMTShould you be buying eBay stock or one of its competitors? The main competitors of eBay include Amazon.com (AMZN), Etsy (ETSY), Alphabet (GOOG), Alphabet (GOOGL), MercadoLibre (MELI), PayPal (PYPL), Tesla (TSLA), Pinterest (PINS), Shopify (SHOP), and Walmart (WMT). eBay vs. Its Competitors Amazon.com Etsy Alphabet Alphabet MercadoLibre PayPal Tesla Pinterest Shopify Walmart eBay (NASDAQ:EBAY) and Amazon.com (NASDAQ:AMZN) are both large-cap retail/wholesale companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, risk, valuation, media sentiment, analyst recommendations, profitability, institutional ownership and earnings. Which has higher earnings and valuation, EBAY or AMZN? Amazon.com has higher revenue and earnings than eBay. eBay is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioeBay$10.47B4.35$1.98B$4.5421.96Amazon.com$637.96B3.75$59.25B$6.5634.15 Do analysts prefer EBAY or AMZN? eBay presently has a consensus price target of $78.19, indicating a potential downside of 21.59%. Amazon.com has a consensus price target of $262.45, indicating a potential upside of 17.14%. Given Amazon.com's stronger consensus rating and higher probable upside, analysts plainly believe Amazon.com is more favorable than eBay.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score eBay 2 Sell rating(s) 20 Hold rating(s) 10 Buy rating(s) 1 Strong Buy rating(s) 2.30Amazon.com 0 Sell rating(s) 1 Hold rating(s) 46 Buy rating(s) 2 Strong Buy rating(s) 3.02 Does the media favor EBAY or AMZN? In the previous week, Amazon.com had 160 more articles in the media than eBay. MarketBeat recorded 204 mentions for Amazon.com and 44 mentions for eBay. eBay's average media sentiment score of 1.09 beat Amazon.com's score of 1.07 indicating that eBay is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment eBay 28 Very Positive mention(s) 1 Positive mention(s) 8 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive Amazon.com 150 Very Positive mention(s) 19 Positive mention(s) 18 Neutral mention(s) 13 Negative mention(s) 3 Very Negative mention(s) Positive Which has more risk & volatility, EBAY or AMZN? eBay has a beta of 1.27, suggesting that its share price is 27% more volatile than the S&P 500. Comparatively, Amazon.com has a beta of 1.31, suggesting that its share price is 31% more volatile than the S&P 500. Is EBAY or AMZN more profitable? eBay has a net margin of 20.86% compared to Amazon.com's net margin of 10.54%. eBay's return on equity of 38.97% beat Amazon.com's return on equity.Company Net Margins Return on Equity Return on Assets eBay20.86% 38.97% 10.37% Amazon.com 10.54%23.84%11.14% Do insiders & institutionals have more ownership in EBAY or AMZN? 87.5% of eBay shares are held by institutional investors. Comparatively, 72.2% of Amazon.com shares are held by institutional investors. 0.6% of eBay shares are held by company insiders. Comparatively, 10.8% of Amazon.com shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term. SummaryAmazon.com beats eBay on 12 of the 17 factors compared between the two stocks. Get eBay News Delivered to You Automatically Sign up to receive the latest news and ratings for EBAY and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding EBAY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart EBAY vs. The Competition Export to ExcelMetriceBayINTERNET COMMERCE IndustryRetail SectorNASDAQ ExchangeMarket Cap$45.57B$71.07B$27.09B$9.81BDividend Yield1.25%2.52%172.89%4.14%P/E Ratio21.9630.2227.2925.63Price / Sales4.3555.2713.07174.62Price / Cash19.90312.9356.4458.50Price / Book9.608.045.686.05Net Income$1.98B$2.26B$874.58M$265.11M7 Day Performance7.76%5.34%2.00%2.55%1 Month Performance29.32%1.59%-0.01%3.62%1 Year Performance79.03%67.06%23.59%26.43% eBay Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)EBAYeBay4.5489 of 5 stars$100.09+3.1%$78.19-21.9%+73.9%$45.69B$10.47B22.0211,500Positive NewsAnalyst DowngradeAMZNAmazon.com4.8278 of 5 stars$211.65-1.4%$262.45+24.0%+32.8%$2.25T$670.04B32.261,556,000Trending NewsETSYEtsy3.6964 of 5 stars$57.31-2.5%$56.76-1.0%+25.0%$5.68B$2.81B46.222,400GOOGAlphabet4.8095 of 5 stars$195.75+3.1%$215.19+9.9%+24.5%$2.37T$350.02B20.85190,200Trending NewsInsider TradeOptions VolumeGOOGLAlphabet4.2172 of 5 stars$195.04+3.1%$211.39+8.4%+25.3%$2.36T$350.02B20.77183,323Trending NewsInsider TradeMELIMercadoLibre4.5824 of 5 stars$2,395.83+0.8%$2,707.50+13.0%+23.6%$121.47B$20.78B58.9218,282Positive NewsPYPLPayPal4.7846 of 5 stars$68.01+1.3%$84.57+24.3%+7.1%$64.98B$32.29B14.5324,400Positive NewsTSLATesla4.4103 of 5 stars$309.26+2.2%$303.31-1.9%+72.6%$997.50B$92.72B178.76125,665Trending NewsAnalyst RevisionPINSPinterest4.4396 of 5 stars$39.06+3.4%$41.48+6.2%+19.8%$26.49B$3.76B14.264,666Earnings ReportSHOPShopify4.0152 of 5 stars$125.21+5.6%$120.34-3.9%+118.5%$162.45B$9.38B80.7811,600Earnings ReportAnalyst RevisionWMTWalmart4.3619 of 5 stars$99.49+1.0%$106.67+7.2%+50.9%$793.95B$685.09B42.522,100,000Trending NewsDividend AnnouncementAnalyst Forecast Related Companies and Tools Related Companies Amazon.com Competitors Etsy Competitors Alphabet Competitors Alphabet Competitors MercadoLibre Competitors PayPal Competitors Tesla Competitors Pinterest Competitors Shopify Competitors Walmart Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:EBAY) was last updated on 8/13/2025 by MarketBeat.com Staff From Our PartnersTrump’s national nightmare is herePorter Stansberry and Jeff Brown say a new U.S. national emergency is already underway — and it could trigger ...Porter & Company | SponsoredMan Who Called Nvidia at $1.10 Says Buy This Now...In 2004, one man called Nvidia before just about anyone knew it existed. 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