eBay (EBAY) Competitors $91.06 +1.70 (+1.90%) Closing price 10/14/2025 04:00 PM EasternExtended Trading$91.58 +0.52 (+0.57%) As of 06:16 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock EBAY vs. AMZN, ETSY, GOOG, GOOGL, MELI, PYPL, TSLA, PINS, WMT, and SEShould you be buying eBay stock or one of its competitors? The main competitors of eBay include Amazon.com (AMZN), Etsy (ETSY), Alphabet (GOOG), Alphabet (GOOGL), MercadoLibre (MELI), PayPal (PYPL), Tesla (TSLA), Pinterest (PINS), Walmart (WMT), and SEA (SE). eBay vs. Its Competitors Amazon.com Etsy Alphabet Alphabet MercadoLibre PayPal Tesla Pinterest Walmart SEA Amazon.com (NASDAQ:AMZN) and eBay (NASDAQ:EBAY) are both large-cap retail/wholesale companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, dividends, institutional ownership, valuation, earnings, risk, analyst recommendations and media sentiment. Does the media prefer AMZN or EBAY? In the previous week, Amazon.com had 183 more articles in the media than eBay. MarketBeat recorded 224 mentions for Amazon.com and 41 mentions for eBay. Amazon.com's average media sentiment score of 1.07 beat eBay's score of 0.94 indicating that Amazon.com is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Amazon.com 143 Very Positive mention(s) 40 Positive mention(s) 28 Neutral mention(s) 7 Negative mention(s) 3 Very Negative mention(s) Positive eBay 23 Very Positive mention(s) 4 Positive mention(s) 10 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has more risk & volatility, AMZN or EBAY? Amazon.com has a beta of 1.28, meaning that its stock price is 28% more volatile than the S&P 500. Comparatively, eBay has a beta of 1.31, meaning that its stock price is 31% more volatile than the S&P 500. Is AMZN or EBAY more profitable? eBay has a net margin of 20.86% compared to Amazon.com's net margin of 10.54%. eBay's return on equity of 38.97% beat Amazon.com's return on equity.Company Net Margins Return on Equity Return on Assets Amazon.com10.54% 23.84% 11.14% eBay 20.86%38.97%10.37% Do insiders & institutionals have more ownership in AMZN or EBAY? 72.2% of Amazon.com shares are owned by institutional investors. Comparatively, 87.5% of eBay shares are owned by institutional investors. 10.8% of Amazon.com shares are owned by insiders. Comparatively, 0.6% of eBay shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth. Do analysts rate AMZN or EBAY? Amazon.com presently has a consensus price target of $266.26, suggesting a potential upside of 23.04%. eBay has a consensus price target of $83.00, suggesting a potential downside of 8.85%. Given Amazon.com's stronger consensus rating and higher probable upside, analysts plainly believe Amazon.com is more favorable than eBay.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Amazon.com 0 Sell rating(s) 1 Hold rating(s) 47 Buy rating(s) 3 Strong Buy rating(s) 3.04eBay 1 Sell rating(s) 20 Hold rating(s) 12 Buy rating(s) 1 Strong Buy rating(s) 2.38 Which has stronger valuation & earnings, AMZN or EBAY? Amazon.com has higher revenue and earnings than eBay. eBay is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAmazon.com$637.96B3.62$59.25B$6.5632.99eBay$10.28B4.05$1.98B$4.5420.06 SummaryAmazon.com beats eBay on 12 of the 17 factors compared between the two stocks. Get eBay News Delivered to You Automatically Sign up to receive the latest news and ratings for EBAY and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding EBAY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart EBAY vs. The Competition Export to ExcelMetriceBayINTERNET COMMERCE IndustryRetail SectorNASDAQ ExchangeMarket Cap$40.84B$75.32B$27.06B$10.50BDividend Yield1.30%1.23%172.52%4.80%P/E Ratio20.0628.8619.6227.24Price / Sales4.0534.029.24197.88Price / Cash18.66325.5558.9261.53Price / Book8.459.285.136.74Net Income$1.98B$2.25B$911.72M$276.59M7 Day Performance-1.11%-2.86%-0.35%-0.47%1 Month Performance0.77%-2.00%-0.62%7.47%1 Year Performance35.93%51.73%13.06%34.58% eBay Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)EBAYeBay4.3861 of 5 stars$91.06+1.9%$83.00-8.9%+36.2%$40.84B$10.28B20.0611,500Analyst ForecastAMZNAmazon.com4.8859 of 5 stars$220.90+0.6%$266.26+20.5%+15.4%$2.36T$637.96B33.671,556,000Trending NewsGap DownETSYEtsy3.7048 of 5 stars$70.00-3.3%$58.69-16.2%+45.0%$6.94B$2.81B56.452,400Analyst ForecastGap DownGOOGAlphabet4.4977 of 5 stars$251.51+2.1%$235.33-6.4%+48.0%$3.04T$350.02B26.78190,200Trending NewsGOOGLAlphabet3.6561 of 5 stars$250.43+2.1%$240.76-3.9%+48.8%$3.03T$350.02B26.67183,323Trending NewsAnalyst ForecastMELIMercadoLibre4.8466 of 5 stars$2,154.22-0.9%$2,822.78+31.0%+3.7%$109.21B$24.10B53.2018,282Positive NewsAnalyst ForecastPYPLPayPal4.7639 of 5 stars$71.29+2.9%$84.50+18.5%-14.3%$68.11B$31.80B15.2324,400Trending NewsAnalyst ForecastOptions VolumeAnalyst RevisionTSLATesla3.9872 of 5 stars$453.25+5.4%$344.40-24.0%+95.9%$1.51T$97.69B261.99125,665Trending NewsUpcoming EarningsAnalyst ForecastGap DownPINSPinterest4.6613 of 5 stars$32.04+0.3%$42.63+33.1%-2.4%$21.78B$3.65B11.484,666Positive NewsOptions VolumeWMTWalmart4.4804 of 5 stars$102.70+0.6%$112.38+9.4%+33.4%$818.81B$680.99B38.612,100,000Trending NewsAnalyst ForecastOptions VolumeSESEA2.7333 of 5 stars$189.89+2.7%$176.85-6.9%+80.4%$111.87B$16.82B98.3980,700News CoverageAnalyst Forecast Related Companies and Tools Related Companies Amazon.com Competitors Etsy Competitors Alphabet Competitors Alphabet Competitors MercadoLibre Competitors PayPal Competitors Tesla Competitors Pinterest Competitors Walmart Competitors SEA Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:EBAY) was last updated on 10/15/2025 by MarketBeat.com Staff From Our PartnersURGENT: The Market's 3 Red Flags Are FlashingHere’s the uncomfortable truth: The smartest investors in the world are already preparing for a crash befor...StockEarnings | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredArizona-made nanochips the new millionaire maker?George Gilder handed President Reagan the first microchip that helped create $6.5 trillion in wealth over the ...Banyan Hill Publishing | SponsoredBuy UBER immediatelyBULLISH: It's time to buy this 'hidden' AI stock An award-winning stock-rating system has turned BULLISH on...Chaikin Analytics | SponsoredFront-Run Buffett's Shocking Gold MoveA Historic Gold Announcement Is About to Rock Wall Street? 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