Compare Stocks

Comparative Price Performance Over Time

Compare Stocks - Price & Volume

CompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's Volume
Apple Inc. stock logo
AAPL
Apple
$183.38
+6.0%
$172.17
$164.07
$199.62
$2.83T1.2659.69 million shs163.22 million shs
Alphabet Inc. stock logo
GOOGL
Alphabet
$167.24
+0.4%
$150.14
$103.97
$174.71
$2.08T1.0230.10 million shs34.66 million shs
Microsoft Co. stock logo
MSFT
Microsoft
$406.66
+2.2%
$413.68
$303.40
$430.82
$3.02T0.8920.61 million shs17.45 million shs
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Price Performance

Company1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year Performance
Apple Inc. stock logo
AAPL
Apple
+5.98%+8.32%+8.09%-1.33%+9.51%
Alphabet Inc. stock logo
GOOGL
Alphabet
+0.37%-2.74%+7.95%+17.46%+58.66%
Microsoft Co. stock logo
MSFT
Microsoft
+2.22%+0.08%-3.28%-1.11%+33.59%

MarketRank™

CompanyOverall ScoreAnalyst's OpinionShort Interest ScoreDividend StrengthESG ScoreNews and Social Media SentimentCompany OwnershipEarnings & Valuation
Apple Inc. stock logo
AAPL
Apple
4.9527 of 5 stars
3.35.03.32.82.52.52.5
Alphabet Inc. stock logo
GOOGL
Alphabet
3.5478 of 5 stars
3.43.00.80.01.91.72.5
Microsoft Co. stock logo
MSFT
Microsoft
4.8802 of 5 stars
3.53.03.32.92.52.52.5

Analyst Ratings

CompanyConsensus Rating ScoreConsensus RatingConsensus Price Target% Upside from Current Price
Apple Inc. stock logo
AAPL
Apple
2.64
Moderate Buy$204.0011.24% Upside
Alphabet Inc. stock logo
GOOGL
Alphabet
2.89
Moderate Buy$190.6013.97% Upside
Microsoft Co. stock logo
MSFT
Microsoft
2.94
Moderate Buy$452.6111.30% Upside

Current Analyst Ratings

Latest AAPL, MSFT, and GOOGL Analyst Ratings

DateCompanyBrokerageActionRatingPrice TargetDetails
5/4/2024
Apple Inc. stock logo
AAPL
Apple
Canaccord Genuity Group
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Boost Price TargetBuy ➝ Buy$200.00 ➝ $215.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Canaccord Genuity Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Boost Price TargetBuy ➝ Buy$200.00 ➝ $215.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Bank of America
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Boost Price TargetBuy ➝ Buy$225.00 ➝ $230.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Morgan Stanley
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Boost Price TargetOverweight ➝ Overweight$210.00 ➝ $216.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Itau BBA Securities
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UpgradeUnderperform ➝ Market Perform$162.00 ➝ $188.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Wedbush
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Reiterated RatingOutperform ➝ Outperform$250.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Barclays
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Boost Price TargetUnderweight ➝ Underweight$158.00 ➝ $164.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
JPMorgan Chase & Co.
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Boost Price TargetOverweight ➝ Overweight$210.00 ➝ $225.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Rosenblatt Securities
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Reiterated RatingNeutral ➝ Neutral$189.00 ➝ $196.00
5/3/2024
Apple Inc. stock logo
AAPL
Apple
Monness Crespi & Hardt
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Boost Price TargetBuy$200.00 ➝ $205.00
5/1/2024
Alphabet Inc. stock logo
GOOGL
Alphabet
Loop Capital
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Boost Price TargetHold ➝ Hold$155.00 ➝ $170.00
(Data available from 5/4/2021 forward. View 10+ years of historical ratings with our analyst ratings screener.)

Sales & Book Value

CompanyAnnual RevenuePrice/SalesCashflowPrice/CashBook ValuePrice/Book
Apple Inc. stock logo
AAPL
Apple
$383.29B7.39$7.39 per share24.80$4.00 per share45.85
Alphabet Inc. stock logo
GOOGL
Alphabet
$307.39B6.76$6.92 per share24.16$23.55 per share7.10
Microsoft Co. stock logo
MSFT
Microsoft
$211.92B14.26$11.99 per share33.91$34.06 per share11.94

Profitability & Earnings

CompanyNet IncomeEPSTrailing P/E RatioForward P/E RatioP/E GrowthNet MarginsReturn on Equity (ROE)Return on Assets (ROA)Next Earnings Date
Apple Inc. stock logo
AAPL
Apple
$97.00B$6.4328.5225.832.0926.31%153.25%28.93%8/1/2024 (Estimated)
Alphabet Inc. stock logo
GOOGL
Alphabet
$73.80B$6.5225.6519.381.2825.90%29.52%20.74%7/23/2024 (Estimated)
Microsoft Co. stock logo
MSFT
Microsoft
$72.36B$11.5535.2130.832.1036.43%37.54%19.02%7/23/2024 (Estimated)

Latest AAPL, MSFT, and GOOGL Earnings

DateQuarterCompanyConsensus EstimateReported EPSBeat/MissGap EPSRevenue EstimateActual RevenueDetails
5/2/2024Q2 2024
Apple Inc. stock logo
AAPL
Apple
$1.51$1.53+$0.02$1.53$90.37 billion$90.75 billion    
4/25/2024Q1 2024
Alphabet Inc. stock logo
GOOGL
Alphabet
$1.49$1.89+$0.40$1.89$66.04 billion$80.54 billion    
4/25/2024Q3 2024
Microsoft Co. stock logo
MSFT
Microsoft
$2.81$2.94+$0.13$2.94$60.86 billion$61.86 billion    

Dividends

CompanyAnnual PayoutDividend Yield3-Year Dividend GrowthPayout RatioYears of Consecutive Growth
Apple Inc. stock logo
AAPL
Apple
$0.960.52%+5.57%14.93%12 Years
Alphabet Inc. stock logo
GOOGL
Alphabet
N/AN/AN/AN/AN/A
Microsoft Co. stock logo
MSFT
Microsoft
$3.000.74%+10.11%25.97%22 Years

Latest AAPL, MSFT, and GOOGL Dividends

AnnouncementCompanyPeriodAmountYieldEx-Dividend DateRecord DatePayable Date
4/25/2024
Alphabet Inc. stock logo
GOOGL
Alphabet
Quarterly$0.200.47%6/10/20246/10/20246/17/2024
3/12/2024
Microsoft Co. stock logo
MSFT
Microsoft
quarterly$0.750.72%5/15/20245/16/20246/13/2024
5/2/2024
Apple Inc. stock logo
AAPL
Apple
quarterly$0.250.58%5/10/20245/13/20245/16/2024
(Data available from 1/1/2013 forward)

Debt

CompanyDebt-to-Equity RatioCurrent RatioQuick Ratio
Apple Inc. stock logo
AAPL
Apple
1.28
1.07
1.02
Alphabet Inc. stock logo
GOOGL
Alphabet
0.05
2.15
2.10
Microsoft Co. stock logo
MSFT
Microsoft
0.17
1.24
1.23

Ownership

Institutional Ownership

CompanyInstitutional Ownership
Apple Inc. stock logo
AAPL
Apple
60.41%
Alphabet Inc. stock logo
GOOGL
Alphabet
40.03%
Microsoft Co. stock logo
MSFT
Microsoft
71.13%

Insider Ownership

CompanyInsider Ownership
Apple Inc. stock logo
AAPL
Apple
0.06%
Alphabet Inc. stock logo
GOOGL
Alphabet
0.88%
Microsoft Co. stock logo
MSFT
Microsoft
0.03%

Miscellaneous

CompanyEmployeesShares OutstandingFree FloatOptionable
Apple Inc. stock logo
AAPL
Apple
161,00015.44 billion15.43 billionOptionable
Alphabet Inc. stock logo
GOOGL
Alphabet
182,50212.43 billion12.32 billionOptionable
Microsoft Co. stock logo
MSFT
Microsoft
221,0007.43 billion7.43 billionOptionable

AAPL, MSFT, and GOOGL Headlines

SourceHeadline
Compound Global Advisors LLC Reduces Stake in Microsoft Co. (NASDAQ:MSFT)Compound Global Advisors LLC Reduces Stake in Microsoft Co. (NASDAQ:MSFT)
marketbeat.com - May 4 at 9:34 PM
Billionaire Stanley Druckenmiller Has 39% of His Portfolio in These 3 CompaniesBillionaire Stanley Druckenmiller Has 39% of His Portfolio in These 3 Companies
fool.com - May 4 at 8:15 AM
MSFT Analysis: Why Microsoft Stock Is a Must-Own for Investors in 2024MSFT Analysis: Why Microsoft Stock Is a Must-Own for Investors in 2024
investorplace.com - May 4 at 6:34 AM
Stock Market Crash Alert: 7 Must-Buy Nasdaq Stocks When Prices PlungeStock Market Crash Alert: 7 Must-Buy Nasdaq Stocks When Prices Plunge
investorplace.com - May 4 at 6:30 AM
Microsoft (NASDAQ:MSFT) Ups Security Focus, Investors EncouragedMicrosoft (NASDAQ:MSFT) Ups Security Focus, Investors Encouraged
msn.com - May 3 at 11:41 PM
Microsoft (NASDAQ:MSFT) Shares Up 1.9%Microsoft (NASDAQ:MSFT) Shares Up 1.9%
marketbeat.com - May 3 at 9:54 PM
Microsoft’s Facial-Recognition Ban Points to Growing Qualms Over Privacy Microsoft’s Facial-Recognition Ban Points to Growing Qualms Over Privacy 
pymnts.com - May 3 at 8:03 PM
4 Little-Known Tools That Can Make or Break Your Small Business4 Little-Known Tools That Can Make or Break Your Small Business
fool.com - May 3 at 6:40 PM
How AI is impacting Q1 earningsHow AI is impacting Q1 earnings
finance.yahoo.com - May 3 at 6:40 PM
Microsofts Satya Nadella To Employees: Prioritize Security Above New FeaturesMicrosoft's Satya Nadella To Employees: 'Prioritize Security Above New Features'
benzinga.com - May 3 at 6:13 PM
Microsofts Facial-Recognition Ban Points to Growing Qualms Over PrivacyMicrosoft's Facial-Recognition Ban Points to Growing Qualms Over Privacy
pymnts.com - May 3 at 5:22 PM
Get Microsoft Office Pro 2019 and Windows 11 Pro for Only $50 Through May 5Get Microsoft Office Pro 2019 and Windows 11 Pro for Only $50 Through May 5
marketbeat.com - May 3 at 2:55 PM
Microsoft Shakes Up Cybersecurity: Executive Pay Now Tied to Anti-Hacking MilestonesMicrosoft Shakes Up Cybersecurity: Executive Pay Now Tied to Anti-Hacking Milestones
benzinga.com - May 3 at 1:39 PM
Microsoft will base part of senior exec comp on security, add deputy CISOs to product groupsMicrosoft will base part of senior exec comp on security, add deputy CISOs to product groups
geekwire.com - May 3 at 10:55 AM
2 Tech Stocks For Your May 2024 Watchlist2 Tech Stocks For Your May 2024 Watchlist
stockmarket.com - May 3 at 10:17 AM
4 Magnificent 7 Stocks Also Pay Investors Very Dependable Dividends4 Magnificent 7 Stocks Also Pay Investors Very Dependable Dividends
247wallst.com - May 3 at 9:10 AM
Microsofts Latest Update Leads To VPN Connection IssuesMicrosoft's Latest Update Leads To VPN Connection Issues
markets.businessinsider.com - May 3 at 8:38 AM
Microsoft (NASDAQ:MSFT) Plans to Invest $2.2B in MalaysiaMicrosoft (NASDAQ:MSFT) Plans to Invest $2.2B in Malaysia
msn.com - May 3 at 8:38 AM
Microsofts Efforts In Responsible AI: Report Details Strides And Challenges In 2023Microsoft's Efforts In Responsible AI: Report Details Strides And Challenges In 2023
benzinga.com - May 3 at 8:38 AM
Tesla Stock’s Towering AI Valuation Is Detached From RealityTesla Stock’s Towering AI Valuation Is Detached From Reality
finance.yahoo.com - May 3 at 8:38 AM
Amazon Web Services CEO: Were on track to hit $100 billion in sales in 2024Amazon Web Services CEO: We're on track to hit $100 billion in sales in 2024
finance.yahoo.com - May 3 at 8:38 AM
Earnings: Investors Eat Up Results From Chipotle, Tesla, and AlphabetEarnings: Investors Eat Up Results From Chipotle, Tesla, and Alphabet
fool.com - May 3 at 8:38 AM
Heres How Much It Would Cost to Build Your Own Personal Equal Weight "Magnificent Seven" ETFHere's How Much It Would Cost to Build Your Own Personal Equal Weight "Magnificent Seven" ETF
fool.com - May 3 at 7:15 AM
Most Magnificent Seven stocks have now reported earnings. What can Apple, Amazon, Meta, Google, Microsoft and Tesla tell us about future market growth?Most Magnificent Seven stocks have now reported earnings. What can Apple, Amazon, Meta, Google, Microsoft and Tesla tell us about future market growth?
invezz.com - May 3 at 6:37 AM

New MarketBeat Followers Over Time

Media Sentiment Over Time

Top Headlines

All Headlines

Company Descriptions

Apple logo

Apple

NASDAQ:AAPL
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts. In addition, the company offers various services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
Alphabet logo

Alphabet

NASDAQ:GOOGL
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.
Microsoft logo

Microsoft

NASDAQ:MSFT
Microsoft Corporation develops and supports software, services, devices and solutions worldwide. The Productivity and Business Processes segment offers office, exchange, SharePoint, Microsoft Teams, office 365 Security and Compliance, Microsoft viva, and Microsoft 365 copilot; and office consumer services, such as Microsoft 365 consumer subscriptions, Office licensed on-premises, and other office services. This segment also provides LinkedIn; and dynamics business solutions, including Dynamics 365, a set of intelligent, cloud-based applications across ERP, CRM, power apps, and power automate; and on-premises ERP and CRM applications. The Intelligent Cloud segment offers server products and cloud services, such as azure and other cloud services; SQL and windows server, visual studio, system center, and related client access licenses, as well as nuance and GitHub; and enterprise services including enterprise support services, industry solutions, and nuance professional services. The More Personal Computing segment offers Windows, including windows OEM licensing and other non-volume licensing of the Windows operating system; Windows commercial comprising volume licensing of the Windows operating system, windows cloud services, and other Windows commercial offerings; patent licensing; and windows Internet of Things; and devices, such as surface, HoloLens, and PC accessories. Additionally, this segment provides gaming, which includes Xbox hardware and content, and first- and third-party content; Xbox game pass and other subscriptions, cloud gaming, advertising, third-party disc royalties, and other cloud services; and search and news advertising, which includes Bing, Microsoft News and Edge, and third-party affiliates. The company sells its products through OEMs, distributors, and resellers; and directly through digital marketplaces, online, and retail stores. The company was founded in 1975 and is headquartered in Redmond, Washington.