Adobe (ADBE) Competitors

Adobe (NASDAQ:ADBE) and Salesforce (NYSE:CRM) are both large-cap computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their community ranking, institutional ownership, dividends, media sentiment, valuation, analyst recommendations, profitability, earnings and risk.

Does the media favor ADBE or CRM?

In the previous week, Salesforce had 39 more articles in the media than Adobe. MarketBeat recorded 99 mentions for Salesforce and 60 mentions for Adobe. Salesforce's average media sentiment score of 1.24 beat Adobe's score of 1.17 indicating that Salesforce is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Adobe	39 Very Positive mention(s)	11 Positive mention(s)	7 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive
Salesforce	72 Very Positive mention(s)	11 Positive mention(s)	13 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has better valuation & earnings, ADBE or CRM?

Adobe has higher earnings, but lower revenue than Salesforce. Adobe is trading at a lower price-to-earnings ratio than Salesforce, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Adobe	$22.04B	8.08	$5.56B	$15.18	27.51
Salesforce	$37.90B	7.30	$4.14B	$6.36	45.23

Is ADBE or CRM more profitable?

Adobe has a net margin of 25.85% compared to Salesforce's net margin of 15.96%. Adobe's return on equity of 45.87% beat Salesforce's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Adobe	25.85%	45.87%	22.76%
Salesforce	15.96%	12.34%	7.65%

Which has more volatility & risk, ADBE or CRM?

Adobe has a beta of 1.55, meaning that its share price is 55% more volatile than the S&P 500. Comparatively, Salesforce has a beta of 1.42, meaning that its share price is 42% more volatile than the S&P 500.

Do insiders & institutionals believe in ADBE or CRM?

81.8% of Adobe shares are held by institutional investors. Comparatively, 80.4% of Salesforce shares are held by institutional investors. 0.2% of Adobe shares are held by company insiders. Comparatively, 3.2% of Salesforce shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Does the MarketBeat Community prefer ADBE or CRM?

Salesforce received 1564 more outperform votes than Adobe when rated by MarketBeat users. Likewise, 82.27% of users gave Salesforce an outperform vote while only 70.74% of users gave Adobe an outperform vote.

Company	Underperform	Outperform
Adobe	Outperform Votes 1702 70.74%	Underperform Votes 704 29.26%
Salesforce	Outperform Votes 3266 82.27%	Underperform Votes 704 17.73%

Do analysts prefer ADBE or CRM?

Adobe currently has a consensus price target of $502.88, indicating a potential upside of 20.42%. Salesforce has a consensus price target of $352.62, indicating a potential upside of 22.59%. Given Salesforce's stronger consensus rating and higher probable upside, analysts clearly believe Salesforce is more favorable than Adobe.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Adobe	0 Sell rating(s)	11 Hold rating(s)	16 Buy rating(s)	1 Strong Buy rating(s)	2.64
Salesforce	1 Sell rating(s)	5 Hold rating(s)	32 Buy rating(s)	5 Strong Buy rating(s)	2.95

Summary

Salesforce beats Adobe on 11 of the 19 factors compared between the two stocks.