AMZN vs. NFLX, BKNG, EXPE, TRIP, GRPN, FLWS, PETS, PRTS, CPNG, and CDW
Should you be buying Amazon.com stock or one of its competitors? The main competitors of Amazon.com include Netflix (NFLX), Booking (BKNG), Expedia Group (EXPE), Tripadvisor (TRIP), Groupon (GRPN), 1-800-FLOWERS.COM (FLWS), PetMed Express (PETS), CarParts.com (PRTS), Coupang (CPNG), and CDW (CDW).
Amazon.com vs.
Netflix (NASDAQ:NFLX) and Amazon.com (NASDAQ:AMZN) are both large-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, dividends, media sentiment, earnings, profitability, analyst recommendations, valuation, community ranking and risk.
Netflix has a beta of 1.58, suggesting that its stock price is 58% more volatile than the S&P 500. Comparatively, Amazon.com has a beta of 1.3, suggesting that its stock price is 30% more volatile than the S&P 500.
Netflix currently has a consensus target price of $1,102.79, indicating a potential downside of 7.49%. Amazon.com has a consensus target price of $244.09, indicating a potential upside of 19.61%. Given Amazon.com's stronger consensus rating and higher possible upside, analysts plainly believe Amazon.com is more favorable than Netflix.
Amazon.com received 1901 more outperform votes than Netflix when rated by MarketBeat users. However, 65.02% of users gave Netflix an outperform vote while only 59.32% of users gave Amazon.com an outperform vote.
Amazon.com has higher revenue and earnings than Netflix. Amazon.com is trading at a lower price-to-earnings ratio than Netflix, indicating that it is currently the more affordable of the two stocks.
In the previous week, Amazon.com had 128 more articles in the media than Netflix. MarketBeat recorded 293 mentions for Amazon.com and 165 mentions for Netflix. Amazon.com's average media sentiment score of 1.05 beat Netflix's score of 0.82 indicating that Amazon.com is being referred to more favorably in the news media.
Netflix has a net margin of 22.34% compared to Amazon.com's net margin of 9.29%. Netflix's return on equity of 38.32% beat Amazon.com's return on equity.
80.9% of Netflix shares are owned by institutional investors. Comparatively, 72.2% of Amazon.com shares are owned by institutional investors. 1.8% of Netflix shares are owned by company insiders. Comparatively, 9.7% of Amazon.com shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
Summary
Netflix beats Amazon.com on 10 of the 19 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:AMZN) was last updated on 5/21/2025 by MarketBeat.com Staff
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