Pictet Asset Management Holding SA Boosts Holdings in HubSpot, Inc. $HUBS

Key Points

• Pictet Asset Management increased its HubSpot stake by 32.7% in Q4 to 1,935,587 shares (about 3.69% of the company), valued at roughly $776.7 million and making HubSpot its 22nd-largest position.
• Insiders have been net sellers—26,483 shares (~$6.59M) sold in the past three months, including Director Brian Halligan's sale of 8,500 shares (~$2.23M), reducing his ownership.
• Analysts rate HubSpot a Moderate Buy (25 Buys) with an average target of $399.89 while the stock trades near $223, and the company recently beat Q4 EPS ($3.09 vs. $2.99) and revenue ($846.8M vs. $830.7M) estimates.

Pictet Asset Management Holding SA boosted its stake in HubSpot, Inc. (NYSE:HUBS - Free Report) by 32.7% during the 4th quarter, according to the company in its most recent disclosure with the SEC. The firm owned 1,935,587 shares of the software maker's stock after acquiring an additional 476,740 shares during the period. HubSpot accounts for about 0.8% of Pictet Asset Management Holding SA's holdings, making the stock its 22nd biggest position. Pictet Asset Management Holding SA owned about 3.69% of HubSpot worth $776,714,000 as of its most recent filing with the SEC.

A number of other institutional investors and hedge funds have also recently modified their holdings of the stock. Strategic Advocates LLC purchased a new position in HubSpot in the third quarter valued at approximately $25,000. Turning Point Benefit Group Inc. purchased a new position in shares of HubSpot during the 3rd quarter valued at $25,000. Exane Asset Management bought a new position in shares of HubSpot during the 3rd quarter worth $30,000. Rakuten Securities Inc. increased its holdings in HubSpot by 783.3% in the 2nd quarter. Rakuten Securities Inc. now owns 53 shares of the software maker's stock worth $30,000 after acquiring an additional 47 shares during the last quarter. Finally, Westside Investment Management Inc. raised its stake in HubSpot by 80.5% in the 3rd quarter. Westside Investment Management Inc. now owns 74 shares of the software maker's stock valued at $33,000 after acquiring an additional 33 shares during the period. 90.39% of the stock is owned by institutional investors.

Insider Activity

In related news, Director Brian Halligan sold 8,500 shares of the company's stock in a transaction that occurred on Tuesday, March 17th. The shares were sold at an average price of $262.75, for a total value of $2,233,375.00. Following the transaction, the director directly owned 370,558 shares in the company, valued at approximately $97,364,114.50. This represents a 2.24% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, insider Erika Ashley Fisher sold 841 shares of the firm's stock in a transaction that occurred on Wednesday, February 4th. The shares were sold at an average price of $238.01, for a total transaction of $200,166.41. Following the completion of the sale, the insider directly owned 10,119 shares in the company, valued at $2,408,423.19. This represents a 7.67% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 26,483 shares of company stock valued at $6,585,062 in the last three months. 4.00% of the stock is owned by insiders.

More HubSpot News

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: BTIG issued a Buy rating on HUBS, providing direct analyst support that can lift sentiment. Read More.
• Positive Sentiment: Industry writeups (Zacks) include HubSpot among software names poised to outperform this earnings cycle, highlighting AI adoption tailwinds that could support revenue/upsell expectations. Read More.
• Positive Sentiment: Coverage emphasizing HubSpot’s “growth playbook” and AI/diagnostic marketing initiatives suggests product strategy narratives that can attract investors expecting faster monetization. Read More.
• Positive Sentiment: Partner momentum — a top HubSpot partner (MO Agency) ranked highly for HubSpot sales/implementations — is a modest positive signal for channel strength and customer adoption. Read More.
• Neutral Sentiment: HubSpot set its Q1 2026 earnings release for May 7 with a conference call — a near‑term event that will likely be the primary catalyst for direction. Read More.
• Neutral Sentiment: Analyst note roundups (Globe and Mail summary) are circulating; they add context but no major consensus shift yet. Read More.
• Negative Sentiment: Insider selling: Director Brian Halligan sold 8,292 shares on Apr 21 (~$1.9M at ~$230.72), his third recent sale — investors sometimes read repeated insider sales as a modest negative signal on near‑term confidence. Read More.
• Negative Sentiment: Several firms have trimmed HubSpot price targets recently (RBC/UBS/JPMorgan/Stifel moves noted), which can pressure sentiment despite a majority of Buy/Overweight ratings. Summary page: Read More.

Analyst Upgrades and Downgrades

A number of equities analysts have weighed in on HUBS shares. BMO Capital Markets cut their target price on shares of HubSpot from $385.00 to $285.00 and set an "outperform" rating for the company in a research report on Thursday, February 12th. Mizuho dropped their price target on shares of HubSpot from $550.00 to $300.00 and set an "outperform" rating on the stock in a research note on Thursday, February 12th. Wall Street Zen downgraded shares of HubSpot from a "strong-buy" rating to a "buy" rating in a report on Sunday, April 19th. JPMorgan Chase & Co. lowered their target price on shares of HubSpot from $650.00 to $530.00 and set an "overweight" rating on the stock in a report on Thursday, February 12th. Finally, Cantor Fitzgerald increased their target price on HubSpot from $280.00 to $325.00 and gave the stock an "overweight" rating in a research report on Tuesday, March 3rd. Twenty-five investment analysts have rated the stock with a Buy rating, two have given a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat, HubSpot currently has an average rating of "Moderate Buy" and a consensus target price of $399.89.

HubSpot Stock Performance

HubSpot stock opened at $223.46 on Monday. HubSpot, Inc. has a fifty-two week low of $187.45 and a fifty-two week high of $682.57. The stock has a market cap of $11.79 billion, a P/E ratio of 256.85, a PEG ratio of 3.09 and a beta of 1.44. The firm's fifty day moving average price is $244.37 and its 200-day moving average price is $328.44.

HubSpot (NYSE:HUBS - Get Free Report) last posted its quarterly earnings data on Wednesday, February 11th. The software maker reported $3.09 earnings per share (EPS) for the quarter, beating the consensus estimate of $2.99 by $0.10. The company had revenue of $846.75 million during the quarter, compared to analyst estimates of $830.65 million. HubSpot had a return on equity of 3.64% and a net margin of 1.47%.The firm's quarterly revenue was up 20.4% on a year-over-year basis. During the same quarter last year, the company earned $2.32 earnings per share. Sell-side analysts predict that HubSpot, Inc. will post 3.62 earnings per share for the current year.

About HubSpot

HubSpot, Inc is a software company that develops a cloud-based customer relationship management (CRM) platform designed to help organizations attract, engage and delight customers. Its primary business activities center on providing integrated marketing, sales and customer service tools that support inbound marketing strategies, content management, lead nurturing, sales automation and customer support workflows.

The company's product suite is organized around modular “hubs” built on a central CRM: Marketing Hub, Sales Hub, Service Hub, CMS Hub and Operations Hub.

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