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Rush Enterprises (RUSHB) Competitors

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$79.62 -0.61 (-0.75%)
As of 01:49 PM Eastern
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RUSHB vs. FELE, IBOC, LECO, RUSHA, and UFPI

Should you buy Rush Enterprises stock or one of its competitors? Rush Enterprises's main competitors and comparable companies include Franklin Electric (FELE), International Bancshares (IBOC), Lincoln Electric (LECO), Rush Enterprises (RUSHA), and UFP Industries (UFPI). Companies are selected based on similarities in market, industry, and size.

How does Rush Enterprises compare to Franklin Electric?

Rush Enterprises (NASDAQ:RUSHB) and Franklin Electric (NASDAQ:FELE) are both mid-cap industrials companies, but which is the superior investment? We will compare the two businesses based on the strength of their dividends, analyst recommendations, earnings, media sentiment, institutional ownership, valuation, profitability and risk.

Rush Enterprises has higher revenue and earnings than Franklin Electric. Rush Enterprises is trading at a lower price-to-earnings ratio than Franklin Electric, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rush Enterprises$7.43B0.83$263.78M$3.3223.98
Franklin Electric$2.13B2.19$147.09M$3.4730.39

In the previous week, Franklin Electric had 5 more articles in the media than Rush Enterprises. MarketBeat recorded 6 mentions for Franklin Electric and 1 mentions for Rush Enterprises. Rush Enterprises' average media sentiment score of 1.89 beat Franklin Electric's score of 1.62 indicating that Rush Enterprises is being referred to more favorably in the media.

Company Overall Sentiment
Rush Enterprises Very Positive
Franklin Electric Very Positive

Rush Enterprises pays an annual dividend of $0.76 per share and has a dividend yield of 1.0%. Franklin Electric pays an annual dividend of $1.12 per share and has a dividend yield of 1.1%. Rush Enterprises pays out 22.9% of its earnings in the form of a dividend. Franklin Electric pays out 32.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Rush Enterprises has raised its dividend for 6 consecutive years and Franklin Electric has raised its dividend for 33 consecutive years. Franklin Electric is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Rush Enterprises has a beta of 0.67, indicating that its share price is 33% less volatile than the broader market. Comparatively, Franklin Electric has a beta of 1.04, indicating that its share price is 4% more volatile than the broader market.

Franklin Electric has a consensus price target of $114.50, suggesting a potential upside of 8.59%. Given Franklin Electric's higher possible upside, analysts clearly believe Franklin Electric is more favorable than Rush Enterprises.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rush Enterprises
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.50
Franklin Electric
0 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

18.1% of Rush Enterprises shares are owned by institutional investors. Comparatively, 80.0% of Franklin Electric shares are owned by institutional investors. 13.9% of Rush Enterprises shares are owned by company insiders. Comparatively, 2.9% of Franklin Electric shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Franklin Electric has a net margin of 7.06% compared to Rush Enterprises' net margin of 3.67%. Franklin Electric's return on equity of 15.18% beat Rush Enterprises' return on equity.

Company Net Margins Return on Equity Return on Assets
Rush Enterprises3.67% 11.65% 5.84%
Franklin Electric 7.06%15.18%10.13%

Summary

Franklin Electric beats Rush Enterprises on 12 of the 20 factors compared between the two stocks.

How does Rush Enterprises compare to International Bancshares?

International Bancshares (NASDAQ:IBOC) and Rush Enterprises (NASDAQ:RUSHB) are related mid-cap companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, earnings, dividends, media sentiment, analyst recommendations, institutional ownership, risk and valuation.

65.9% of International Bancshares shares are held by institutional investors. Comparatively, 18.1% of Rush Enterprises shares are held by institutional investors. 13.1% of International Bancshares shares are held by company insiders. Comparatively, 13.9% of Rush Enterprises shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

International Bancshares has a beta of 0.69, suggesting that its share price is 31% less volatile than the broader market. Comparatively, Rush Enterprises has a beta of 0.67, suggesting that its share price is 33% less volatile than the broader market.

International Bancshares has higher earnings, but lower revenue than Rush Enterprises. International Bancshares is trading at a lower price-to-earnings ratio than Rush Enterprises, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
International Bancshares$1.06B4.31$412.29M$6.6311.03
Rush Enterprises$7.43B0.83$263.78M$3.3223.98

International Bancshares pays an annual dividend of $1.46 per share and has a dividend yield of 2.0%. Rush Enterprises pays an annual dividend of $0.76 per share and has a dividend yield of 1.0%. International Bancshares pays out 22.0% of its earnings in the form of a dividend. Rush Enterprises pays out 22.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. International Bancshares has raised its dividend for 16 consecutive years and Rush Enterprises has raised its dividend for 6 consecutive years. International Bancshares is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

International Bancshares has a net margin of 38.83% compared to Rush Enterprises' net margin of 3.67%. International Bancshares' return on equity of 12.67% beat Rush Enterprises' return on equity.

Company Net Margins Return on Equity Return on Assets
International Bancshares38.83% 12.67% 2.47%
Rush Enterprises 3.67%11.65%5.84%

In the previous week, International Bancshares had 1 more articles in the media than Rush Enterprises. MarketBeat recorded 2 mentions for International Bancshares and 1 mentions for Rush Enterprises. Rush Enterprises' average media sentiment score of 1.89 beat International Bancshares' score of 1.28 indicating that Rush Enterprises is being referred to more favorably in the news media.

Company Overall Sentiment
International Bancshares Positive
Rush Enterprises Very Positive

International Bancshares currently has a consensus target price of $85.00, suggesting a potential upside of 16.20%. Given International Bancshares' higher possible upside, research analysts clearly believe International Bancshares is more favorable than Rush Enterprises.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
International Bancshares
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
Rush Enterprises
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.50

Summary

International Bancshares beats Rush Enterprises on 12 of the 19 factors compared between the two stocks.

How does Rush Enterprises compare to Lincoln Electric?

Lincoln Electric (NASDAQ:LECO) and Rush Enterprises (NASDAQ:RUSHB) are both industrials companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, risk, valuation, dividends, media sentiment, profitability, earnings and institutional ownership.

Lincoln Electric pays an annual dividend of $3.16 per share and has a dividend yield of 1.1%. Rush Enterprises pays an annual dividend of $0.76 per share and has a dividend yield of 1.0%. Lincoln Electric pays out 31.6% of its earnings in the form of a dividend. Rush Enterprises pays out 22.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Lincoln Electric has raised its dividend for 30 consecutive years and Rush Enterprises has raised its dividend for 6 consecutive years. Lincoln Electric is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

79.6% of Lincoln Electric shares are owned by institutional investors. Comparatively, 18.1% of Rush Enterprises shares are owned by institutional investors. 1.7% of Lincoln Electric shares are owned by insiders. Comparatively, 13.9% of Rush Enterprises shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Lincoln Electric has a beta of 1.2, indicating that its share price is 20% more volatile than the broader market. Comparatively, Rush Enterprises has a beta of 0.67, indicating that its share price is 33% less volatile than the broader market.

In the previous week, Lincoln Electric had 20 more articles in the media than Rush Enterprises. MarketBeat recorded 21 mentions for Lincoln Electric and 1 mentions for Rush Enterprises. Rush Enterprises' average media sentiment score of 1.89 beat Lincoln Electric's score of 0.82 indicating that Rush Enterprises is being referred to more favorably in the news media.

Company Overall Sentiment
Lincoln Electric Positive
Rush Enterprises Very Positive

Lincoln Electric has a net margin of 12.35% compared to Rush Enterprises' net margin of 3.67%. Lincoln Electric's return on equity of 39.23% beat Rush Enterprises' return on equity.

Company Net Margins Return on Equity Return on Assets
Lincoln Electric12.35% 39.23% 15.25%
Rush Enterprises 3.67%11.65%5.84%

Lincoln Electric has higher earnings, but lower revenue than Rush Enterprises. Rush Enterprises is trading at a lower price-to-earnings ratio than Lincoln Electric, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lincoln Electric$4.23B3.67$520.53M$10.0128.50
Rush Enterprises$7.43B0.83$263.78M$3.3223.98

Lincoln Electric presently has a consensus price target of $307.22, indicating a potential upside of 7.71%. Given Lincoln Electric's higher possible upside, research analysts clearly believe Lincoln Electric is more favorable than Rush Enterprises.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lincoln Electric
0 Sell rating(s)
4 Hold rating(s)
5 Buy rating(s)
1 Strong Buy rating(s)
2.70
Rush Enterprises
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.50

Summary

Lincoln Electric beats Rush Enterprises on 14 of the 19 factors compared between the two stocks.

How does Rush Enterprises compare to Rush Enterprises?

Rush Enterprises (NASDAQ:RUSHB) and Rush Enterprises (NASDAQ:RUSHA) are both mid-cap industrials companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, risk, earnings, institutional ownership, media sentiment, analyst recommendations, profitability and dividends.

Rush Enterprises pays an annual dividend of $0.76 per share and has a dividend yield of 1.0%. Rush Enterprises pays an annual dividend of $0.76 per share and has a dividend yield of 0.9%. Rush Enterprises pays out 22.9% of its earnings in the form of a dividend. Rush Enterprises pays out 22.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Rush Enterprises has increased its dividend for 6 consecutive years and Rush Enterprises has increased its dividend for 6 consecutive years.

Company Net Margins Return on Equity Return on Assets
Rush Enterprises3.67% 11.65% 5.84%
Rush Enterprises 3.67%11.65%5.84%

18.1% of Rush Enterprises shares are owned by institutional investors. Comparatively, 84.4% of Rush Enterprises shares are owned by institutional investors. 13.9% of Rush Enterprises shares are owned by company insiders. Comparatively, 12.7% of Rush Enterprises shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Rush Enterprises is trading at a lower price-to-earnings ratio than Rush Enterprises, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rush Enterprises$7.43B0.83$263.78M$3.3223.98
Rush Enterprises$7.43B0.86$263.78M$3.3224.74

Rush Enterprises has a beta of 0.67, meaning that its share price is 33% less volatile than the broader market. Comparatively, Rush Enterprises has a beta of 0.87, meaning that its share price is 13% less volatile than the broader market.

Rush Enterprises has a consensus target price of $58.00, suggesting a potential downside of 29.39%. Given Rush Enterprises' higher probable upside, analysts clearly believe Rush Enterprises is more favorable than Rush Enterprises.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rush Enterprises
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.50
Rush Enterprises
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60

In the previous week, Rush Enterprises had 2 more articles in the media than Rush Enterprises. MarketBeat recorded 3 mentions for Rush Enterprises and 1 mentions for Rush Enterprises. Rush Enterprises' average media sentiment score of 1.89 beat Rush Enterprises' score of 1.32 indicating that Rush Enterprises is being referred to more favorably in the media.

Company Overall Sentiment
Rush Enterprises Very Positive
Rush Enterprises Positive

Summary

Rush Enterprises beats Rush Enterprises on 7 of the 12 factors compared between the two stocks.

How does Rush Enterprises compare to UFP Industries?

UFP Industries (NASDAQ:UFPI) and Rush Enterprises (NASDAQ:RUSHB) are both mid-cap industrials companies, but which is the superior business? We will contrast the two businesses based on the strength of their dividends, media sentiment, institutional ownership, risk, earnings, profitability, analyst recommendations and valuation.

UFP Industries has a net margin of 3.99% compared to Rush Enterprises' net margin of 3.67%. Rush Enterprises' return on equity of 11.65% beat UFP Industries' return on equity.

Company Net Margins Return on Equity Return on Assets
UFP Industries3.99% 8.00% 6.11%
Rush Enterprises 3.67%11.65%5.84%

UFP Industries has a beta of 1.23, indicating that its stock price is 23% more volatile than the broader market. Comparatively, Rush Enterprises has a beta of 0.67, indicating that its stock price is 33% less volatile than the broader market.

UFP Industries has higher earnings, but lower revenue than Rush Enterprises. UFP Industries is trading at a lower price-to-earnings ratio than Rush Enterprises, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
UFP Industries$6.23B0.80$294.79M$4.3620.66
Rush Enterprises$7.43B0.83$263.78M$3.3223.98

UFP Industries pays an annual dividend of $1.44 per share and has a dividend yield of 1.6%. Rush Enterprises pays an annual dividend of $0.76 per share and has a dividend yield of 1.0%. UFP Industries pays out 33.0% of its earnings in the form of a dividend. Rush Enterprises pays out 22.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. UFP Industries has increased its dividend for 5 consecutive years and Rush Enterprises has increased its dividend for 6 consecutive years.

UFP Industries presently has a consensus price target of $103.75, indicating a potential upside of 15.18%. Given UFP Industries' higher possible upside, research analysts plainly believe UFP Industries is more favorable than Rush Enterprises.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
UFP Industries
0 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.50
Rush Enterprises
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.50

81.8% of UFP Industries shares are owned by institutional investors. Comparatively, 18.1% of Rush Enterprises shares are owned by institutional investors. 2.5% of UFP Industries shares are owned by company insiders. Comparatively, 13.9% of Rush Enterprises shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

In the previous week, UFP Industries had 4 more articles in the media than Rush Enterprises. MarketBeat recorded 5 mentions for UFP Industries and 1 mentions for Rush Enterprises. Rush Enterprises' average media sentiment score of 1.89 beat UFP Industries' score of 1.30 indicating that Rush Enterprises is being referred to more favorably in the news media.

Company Overall Sentiment
UFP Industries Positive
Rush Enterprises Very Positive

Summary

UFP Industries and Rush Enterprises tied by winning 10 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RUSHB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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RUSHB vs. The Competition

MetricRush EnterprisesTrading Companies & Distributors IndustryIndustrials SectorNASDAQ Exchange
Market Cap$6.19B$9.59B$10.95B$13.02B
Dividend Yield0.97%3.37%96.89%10.72%
P/E Ratio23.9829.1527.9425.25
Price / Sales0.8323.50342.08101.05
Price / Cash11.6648.6924.9050.75
Price / Book2.633.774.586.33
Net Income$263.78M$370.07M$609.43M$347.81M
7 Day Performance51.11%1.15%0.70%0.90%
1 Month Performance58.85%3.72%3.16%0.89%
1 Year Performance108.88%9.54%14.17%20.36%

Rush Enterprises Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
RUSHB
Rush Enterprises
2.188 of 5 stars
$79.63
-0.8%
N/A+101.2%$6.19B$7.43B23.988,040
FELE
Franklin Electric
4.3962 of 5 stars
$109.56
+0.2%
$114.50
+4.5%
+7.0%$4.84B$2.21B31.576,500
IBOC
International Bancshares
3.5698 of 5 stars
$74.56
-0.7%
$85.00
+14.0%
+3.6%$4.63B$852.41M11.122,319
LECO
Lincoln Electric
4.7237 of 5 stars
$282.06
+1.1%
$299.38
+6.1%
+16.0%$15.37B$4.48B28.1812,000
RUSHA
Rush Enterprises
3.8332 of 5 stars
$80.65
+1.2%
$87.00
+7.9%
+109.8%$6.27B$7.24B24.297,355

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This page (NASDAQ:RUSHB) was last updated on 8/14/2026 by MarketBeat.com Staff.
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