Capital One Financial (COF) Competitors $217.04 +1.17 (+0.54%) Closing price 03:58 PM EasternExtended Trading$224.78 +7.73 (+3.56%) As of 07:47 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock COF vs. ALLY, AXP, BFH, CFG, EQH, OMF, SF, SNV, SYF, and DFSShould you be buying Capital One Financial stock or one of its competitors? The main competitors of Capital One Financial include Ally Financial (ALLY), American Express (AXP), Bread Financial (BFH), Citizens Financial Group (CFG), Equitable (EQH), OneMain (OMF), Stifel Financial (SF), Synovus Financial (SNV), Synchrony Financial (SYF), and Discover Financial Services (DFS). These companies are all part of the "finance" sector. Capital One Financial vs. Its Competitors Ally Financial American Express Bread Financial Citizens Financial Group Equitable OneMain Stifel Financial Synovus Financial Synchrony Financial Discover Financial Services Capital One Financial (NYSE:COF) and Ally Financial (NYSE:ALLY) are both large-cap finance companies, but which is the better business? We will contrast the two companies based on the strength of their risk, institutional ownership, earnings, media sentiment, dividends, valuation, analyst recommendations and profitability. Is COF or ALLY more profitable? Capital One Financial has a net margin of 9.65% compared to Ally Financial's net margin of 7.64%. Capital One Financial's return on equity of 9.63% beat Ally Financial's return on equity.Company Net Margins Return on Equity Return on Assets Capital One Financial9.65% 9.63% 1.21% Ally Financial 7.64%9.48%0.59% Do analysts prefer COF or ALLY? Capital One Financial presently has a consensus target price of $222.07, suggesting a potential upside of 2.31%. Ally Financial has a consensus target price of $42.73, suggesting a potential upside of 9.83%. Given Ally Financial's higher probable upside, analysts clearly believe Ally Financial is more favorable than Capital One Financial.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Capital One Financial 0 Sell rating(s) 4 Hold rating(s) 12 Buy rating(s) 2 Strong Buy rating(s) 2.89Ally Financial 1 Sell rating(s) 7 Hold rating(s) 9 Buy rating(s) 0 Strong Buy rating(s) 2.47 Do insiders and institutionals have more ownership in COF or ALLY? 89.8% of Capital One Financial shares are owned by institutional investors. Comparatively, 88.8% of Ally Financial shares are owned by institutional investors. 1.3% of Capital One Financial shares are owned by insiders. Comparatively, 0.6% of Ally Financial shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth. Which has higher earnings and valuation, COF or ALLY? Capital One Financial has higher revenue and earnings than Ally Financial. Capital One Financial is trading at a lower price-to-earnings ratio than Ally Financial, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioCapital One Financial$39.71B2.09$4.75B$11.9118.22Ally Financial$8.45B1.41$668M$1.5425.26 Does the media prefer COF or ALLY? In the previous week, Capital One Financial had 5 more articles in the media than Ally Financial. MarketBeat recorded 40 mentions for Capital One Financial and 35 mentions for Ally Financial. Capital One Financial's average media sentiment score of 1.02 beat Ally Financial's score of 0.85 indicating that Capital One Financial is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Capital One Financial 29 Very Positive mention(s) 4 Positive mention(s) 5 Neutral mention(s) 0 Negative mention(s) 1 Very Negative mention(s) Positive Ally Financial 15 Very Positive mention(s) 6 Positive mention(s) 11 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has more volatility and risk, COF or ALLY? Capital One Financial has a beta of 1.15, suggesting that its share price is 15% more volatile than the S&P 500. Comparatively, Ally Financial has a beta of 1.15, suggesting that its share price is 15% more volatile than the S&P 500. Is COF or ALLY a better dividend stock? Capital One Financial pays an annual dividend of $2.40 per share and has a dividend yield of 1.1%. Ally Financial pays an annual dividend of $1.20 per share and has a dividend yield of 3.1%. Capital One Financial pays out 20.2% of its earnings in the form of a dividend. Ally Financial pays out 77.9% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. SummaryCapital One Financial beats Ally Financial on 15 of the 18 factors compared between the two stocks. Get Capital One Financial News Delivered to You Automatically Sign up to receive the latest news and ratings for COF and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding COF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart COF vs. The Competition Export to ExcelMetricCapital One FinancialFIN IndustryFinance SectorNYSE ExchangeMarket Cap$83.16B$8.20B$12.25B$20.83BDividend Yield1.10%3.48%5.57%3.66%P/E Ratio18.2215.2719.2427.71Price / Sales2.092.9126.4655.37Price / Cash9.368.2218.5617.94Price / Book1.361.862.344.66Net Income$4.75B$486.48M$997.25M$993.85M7 Day Performance0.73%2.39%1.96%2.22%1 Month Performance9.21%7.46%5.24%7.67%1 Year Performance49.57%29.84%541.67%12.20% Capital One Financial Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)COFCapital One Financial4.9801 of 5 stars$217.05+0.5%$222.07+2.3%+46.7%$83.16B$39.71B18.2252,600Trending NewsEarnings ReportALLYAlly Financial4.8775 of 5 stars$40.62+0.5%$42.67+5.0%-7.5%$12.48B$8.18B29.8710,700Earnings ReportDividend AnnouncementAnalyst ForecastAXPAmerican Express4.4279 of 5 stars$320.46+0.3%$307.68-4.0%+25.1%$224.69B$65.95B22.4075,100Trending NewsEarnings ReportAnalyst ForecastAnalyst RevisionBFHBread Financial3.4102 of 5 stars$61.71+0.8%$63.92+3.6%+20.4%$2.87B$3.82B10.956,000Positive NewsUpcoming EarningsCFGCitizens Financial Group4.4753 of 5 stars$47.73+0.1%$49.32+3.3%+18.5%$20.85B$12.36B15.1417,287Trending NewsEarnings ReportDividend AnnouncementAnalyst ForecastAnalyst RevisionEQHEquitable4.4081 of 5 stars$53.28+0.9%$64.18+20.5%+25.1%$16.20B$12.44B14.498,000OMFOneMain4.7289 of 5 stars$58.63-0.5%$60.00+2.3%+11.7%$6.98B$4.99B12.409,000SFStifel Financial4.0334 of 5 stars$109.92+1.6%$110.88+0.9%+30.7%$11.30B$5.00B21.039,000SNVSynovus Financial4.6592 of 5 stars$54.50-0.1%$59.35+8.9%+23.2%$7.58B$3.43B15.284,775Earnings ReportAnalyst RevisionSYFSynchrony Financial4.9655 of 5 stars$70.81+0.3%$70.63-0.3%+39.0%$26.95B$22.65B9.7120,000Trending NewsEarnings ReportDividend AnnouncementDFSDiscover Financial Services3.0536 of 5 stars$197.76-1.4%$191.64-3.1%+39.5%$49.77B$18.00B12.3920,200High Trading Volume Related Companies and Tools Related Companies Ally Financial Competitors American Express Competitors Bread Financial Competitors Citizens Financial Group Competitors Equitable Competitors OneMain Competitors Stifel Financial Competitors Synovus Financial Competitors Synchrony Financial Competitors Discover Financial Services Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:COF) was last updated on 7/22/2025 by MarketBeat.com Staff From Our PartnersYour blueprint for crypto wealthMark August 12th on your calendar. 27 of crypto's most successful minds are about to reveal everything…Crypto 101 Media | SponsoredA new rule goes live in July — and the banks are quietly cashing inA little-known regulation quietly goes into effect this July. And it's already being exploited by Wall Stre...American Alternative | SponsoredTrump’s $100 Trillion Land Rush Is OnWhat Is "The US: IPO"? You won't hear this on CNBC... but the government may soon open up hundreds of trill...Stansberry Research | SponsoredTreasury Secretary Bessent Is Betting Big on GoldWhen the U.S. Treasury Secretary’s largest personal investment is gold — that’s a signal. Now a veteran gol...Golden Portfolio | SponsoredCritical AI announcement set to ignite AI 2.0 I just put together an urgent new presentation that you need to see right away. In short: I believe we are...Timothy Sykes | SponsoredWhite House to reset Social Security?Elon Musk's parting DOGE gift looks set to shock America... A single announcement by July 22nd could soon b...Altimetry | SponsoredHedge fund legend humiliates Bitcoin tradersLarry Benedict made $274 million trading on Wall Street… Barron’s ranked his hedge fund in the top 1% world...Brownstone Research | SponsoredThe $7 company helping Nvidia build the world’s first trillion-dollar robot …Michael Robinson has been at the forefront of the technology market for over 40 years. Spotting some profit...Weiss Ratings | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added ten stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Capital One Financial Corporation Please log in to your account or sign up in order to add this asset to your watchlist. Share Capital One Financial With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.