Henrickson Nauta Wealth Advisors Inc. increased its position in shares of Apple Inc. (NASDAQ:AAPL - Free Report) by 57.8% in the fourth quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The institutional investor owned 7,805 shares of the iPhone maker's stock after purchasing an additional 2,860 shares during the quarter. Apple makes up approximately 0.3% of Henrickson Nauta Wealth Advisors Inc.'s holdings, making the stock its 27th biggest holding. Henrickson Nauta Wealth Advisors Inc.'s holdings in Apple were worth $2,048,000 at the end of the most recent reporting period.
Several other institutional investors have also recently added to or reduced their stakes in the company. Sellwood Investment Partners LLC boosted its holdings in shares of Apple by 110.9% in the 3rd quarter. Sellwood Investment Partners LLC now owns 135 shares of the iPhone maker's stock worth $34,000 after acquiring an additional 71 shares in the last quarter. ROSS JOHNSON & Associates LLC grew its position in Apple by 1,800.0% during the 1st quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker's stock worth $42,000 after acquiring an additional 180 shares during the last quarter. LSV Asset Management acquired a new stake in Apple during the 4th quarter valued at $65,000. HFM Investment Advisors LLC acquired a new stake in Apple during the 1st quarter valued at $99,000. Finally, Miller Global Investments LLC bought a new position in Apple in the 4th quarter valued at $127,000. 67.73% of the stock is owned by institutional investors.
Analyst Upgrades and Downgrades
AAPL has been the topic of several research analyst reports. KeyCorp restated a "sector weight" rating on shares of Apple in a report on Thursday, March 12th. KGI Securities raised Apple to an "outperform" rating and set a $306.00 price target for the company in a report on Friday, January 30th. Moffett Nathanson upped their price target on shares of Apple from $241.00 to $270.00 and gave the stock a "neutral" rating in a research report on Wednesday, February 25th. UBS Group restated a "neutral" rating on shares of Apple in a research report on Wednesday, March 4th. Finally, Phillip Securities raised shares of Apple from a "moderate sell" rating to a "hold" rating in a research note on Sunday, February 1st. One equities research analyst has rated the stock with a Strong Buy rating, twenty-two have given a Buy rating, twelve have issued a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat.com, Apple currently has a consensus rating of "Moderate Buy" and an average target price of $297.58.
Get Our Latest Analysis on AAPL
Key Stories Impacting Apple
Here are the key news stories impacting Apple this week:
- Positive Sentiment: Apple is pushing into new ad and services revenue channels — launching the Apple Business platform (Apr. 14) and rolling out paid ads in Apple Maps (U.S./Canada this summer), which could lift Services revenue and diversify monetization. Apple to bring paid ads to maps to US, Canada this summer
- Positive Sentiment: AI and assistant upgrades remain a strategic focus — reports say Apple is testing a standalone Siri app and an “Ask Siri” AI agent, and AirPods Max 2 includes Apple Intelligence features. These moves bolster Apple’s AI narrative and ecosystem stickiness ahead of WWDC. Apple Readies Introduction of AI Agent-Like Siri
- Positive Sentiment: Major broker/analyst attention and investor interest are rising — Morgan Stanley issued an Overweight and Apple recently became the most-searched stock on Zacks, signalling renewed institutional and retail focus. Apple Surpasses Nvidia as the Most Popular Stock on Zacks.com: Time to Buy AAPL? Apple NASDAQ: AAPL Earns Overweight Rating from Morgan Stanley
- Neutral Sentiment: Software updates and minor product launches (iOS 26.4, AI playlists, other UI tweaks) maintain ecosystem engagement but are unlikely to move revenue materially in the near term. Apple launches iOS 26.4 with AI playlists, purchase sharing, and more - The Verge
- Neutral Sentiment: Third-party and developer activity on the App Store continues (e.g., TAP Invest added to App Store), which underscores platform health but is not a company-specific catalyst. TAP, Inc. Launches TAP Invest Mobile App on the Apple App Store
- Neutral Sentiment: WWDC scheduled for June 8 is a near-term event that typically provides software/AI roadmaps — a potential catalyst but not a guaranteed positive. Apple to host June developer conference online with AI updates
- Negative Sentiment: Regulatory-driven changes in the U.K. (age verification for many Apple services) have introduced near-term volatility and could add friction to service usage/revenue in that market. Markets showed a volatile reaction premarket to the rollout. Apple rolls out UK age checks for iPhone users Apple stock volatile premarket after rolling out UK age verification
- Negative Sentiment: China data shows shipments of foreign-branded phones (including iPhones) fell ~7.7% year-over-year in February — a reminder of near-term demand softness in Apple’s second-largest market. February shipments of foreign-branded phones in China fall 7.7% from a year ago, CAICT data shows
Apple Stock Performance
AAPL stock opened at $252.62 on Thursday. The business's fifty day moving average is $260.48 and its 200-day moving average is $262.46. The company has a quick ratio of 0.94, a current ratio of 0.97 and a debt-to-equity ratio of 0.87. The company has a market cap of $3.71 trillion, a P/E ratio of 31.94, a price-to-earnings-growth ratio of 2.39 and a beta of 1.10. Apple Inc. has a twelve month low of $169.21 and a twelve month high of $288.62.
Apple (NASDAQ:AAPL - Get Free Report) last announced its quarterly earnings data on Thursday, January 29th. The iPhone maker reported $2.84 EPS for the quarter, topping analysts' consensus estimates of $2.67 by $0.17. The business had revenue of $143.76 billion during the quarter, compared to analysts' expectations of $138.25 billion. Apple had a return on equity of 159.94% and a net margin of 27.04%.The firm's quarterly revenue was up 15.7% compared to the same quarter last year. During the same period in the previous year, the firm earned $2.40 earnings per share. Equities research analysts forecast that Apple Inc. will post 7.28 EPS for the current year.
Apple Announces Dividend
The business also recently announced a quarterly dividend, which was paid on Thursday, February 12th. Shareholders of record on Monday, February 9th were issued a dividend of $0.26 per share. The ex-dividend date was Monday, February 9th. This represents a $1.04 dividend on an annualized basis and a yield of 0.4%. Apple's dividend payout ratio (DPR) is 13.15%.
Apple Company Profile
(
Free Report)
Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.
Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.
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