CRM vs. INTU, ADBE, MSTR, CDNS, SNPS, WDAY, ADSK, FICO, ANSS, and TYL
Should you be buying Salesforce stock or one of its competitors? The main competitors of Salesforce include Intuit (INTU), Adobe (ADBE), Strategy (MSTR), Cadence Design Systems (CDNS), Synopsys (SNPS), Workday (WDAY), Autodesk (ADSK), Fair Isaac (FICO), ANSYS (ANSS), and Tyler Technologies (TYL). These companies are all part of the "application software" industry.
Salesforce vs.
Salesforce (NYSE:CRM) and Intuit (NASDAQ:INTU) are both large-cap computer and technology companies, but which is the superior stock? We will contrast the two businesses based on the strength of their community ranking, earnings, profitability, media sentiment, valuation, risk, dividends, analyst recommendations and institutional ownership.
Salesforce has a beta of 1.38, indicating that its share price is 38% more volatile than the S&P 500. Comparatively, Intuit has a beta of 1.28, indicating that its share price is 28% more volatile than the S&P 500.
Intuit has a net margin of 17.59% compared to Salesforce's net margin of 15.96%. Intuit's return on equity of 18.25% beat Salesforce's return on equity.
80.4% of Salesforce shares are owned by institutional investors. Comparatively, 83.7% of Intuit shares are owned by institutional investors. 3.2% of Salesforce shares are owned by company insiders. Comparatively, 2.7% of Intuit shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Salesforce received 2147 more outperform votes than Intuit when rated by MarketBeat users. Likewise, 82.10% of users gave Salesforce an outperform vote while only 69.00% of users gave Intuit an outperform vote.
Salesforce pays an annual dividend of $1.66 per share and has a dividend yield of 0.6%. Intuit pays an annual dividend of $4.16 per share and has a dividend yield of 0.5%. Salesforce pays out 26.0% of its earnings in the form of a dividend. Intuit pays out 33.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Salesforce has increased its dividend for 1 consecutive years and Intuit has increased its dividend for 13 consecutive years. Salesforce is clearly the better dividend stock, given its higher yield and lower payout ratio.
Salesforce has higher revenue and earnings than Intuit. Salesforce is trading at a lower price-to-earnings ratio than Intuit, indicating that it is currently the more affordable of the two stocks.
In the previous week, Salesforce had 28 more articles in the media than Intuit. MarketBeat recorded 83 mentions for Salesforce and 55 mentions for Intuit. Intuit's average media sentiment score of 1.15 beat Salesforce's score of 0.99 indicating that Intuit is being referred to more favorably in the news media.
Salesforce currently has a consensus target price of $346.34, suggesting a potential upside of 28.06%. Intuit has a consensus target price of $785.33, suggesting a potential upside of 2.97%. Given Salesforce's higher possible upside, analysts clearly believe Salesforce is more favorable than Intuit.
Summary
Salesforce beats Intuit on 12 of the 22 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NYSE:CRM) was last updated on 6/10/2025 by MarketBeat.com Staff
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