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Urban Outfitters (URBN) Competitors

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$82.18 +1.22 (+1.51%)
Closing price 10/9/2026 04:00 PM Eastern
Extended Trading
$82.18 -0.01 (-0.01%)
As of 10/9/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

URBN vs. BOOT, DKS, GAP, BURL, and VSXY

Should you buy Urban Outfitters stock or one of its competitors? Urban Outfitters's main competitors and comparable companies include Boot Barn (BOOT), DICK'S Sporting Goods (DKS), GAP (GAP), Burlington Stores (BURL), and Victoria's Secret & Co. (VSXY). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "specialty retail" industry.

How does Urban Outfitters compare to Boot Barn?

Urban Outfitters (NASDAQ:URBN) and Boot Barn (NYSE:BOOT) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their dividends, institutional ownership, valuation, risk, analyst recommendations, media sentiment, earnings and profitability.

In the previous week, Urban Outfitters and Urban Outfitters both had 2 articles in the media. Urban Outfitters' average media sentiment score of 0.80 beat Boot Barn's score of 0.38 indicating that Urban Outfitters is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Urban Outfitters
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Boot Barn
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Urban Outfitters has higher revenue and earnings than Boot Barn. Urban Outfitters is trading at a lower price-to-earnings ratio than Boot Barn, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Urban Outfitters$6.17B1.14$464.92M$6.4112.82
Boot Barn$2.25B1.61$225.88M$7.9015.17

Boot Barn has a net margin of 10.35% compared to Urban Outfitters' net margin of 8.79%. Boot Barn's return on equity of 18.78% beat Urban Outfitters' return on equity.

Company Net Margins Return on Equity Return on Assets
Urban Outfitters8.79% 18.64% 10.34%
Boot Barn 10.35%18.78%10.03%

Urban Outfitters has a beta of 1.24, suggesting that its share price is 24% more volatile than the broader market. Comparatively, Boot Barn has a beta of 1.76, suggesting that its share price is 76% more volatile than the broader market.

Urban Outfitters currently has a consensus price target of $89.75, suggesting a potential upside of 9.21%. Boot Barn has a consensus price target of $215.58, suggesting a potential upside of 79.93%. Given Boot Barn's stronger consensus rating and higher probable upside, analysts plainly believe Boot Barn is more favorable than Urban Outfitters.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Urban Outfitters
0 Sell rating(s)
7 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.53
Boot Barn
0 Sell rating(s)
1 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
3.00

77.6% of Urban Outfitters shares are held by institutional investors. 32.1% of Urban Outfitters shares are held by company insiders. Comparatively, 0.7% of Boot Barn shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

Boot Barn beats Urban Outfitters on 10 of the 16 factors compared between the two stocks.

How does Urban Outfitters compare to DICK'S Sporting Goods?

DICK'S Sporting Goods (NYSE:DKS) and Urban Outfitters (NASDAQ:URBN) are both consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, profitability, valuation, analyst recommendations, dividends, earnings, media sentiment and risk.

89.8% of DICK'S Sporting Goods shares are owned by institutional investors. Comparatively, 77.6% of Urban Outfitters shares are owned by institutional investors. 28.9% of DICK'S Sporting Goods shares are owned by company insiders. Comparatively, 32.1% of Urban Outfitters shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

DICK'S Sporting Goods has a beta of 1.09, meaning that its share price is 9% more volatile than the broader market. Comparatively, Urban Outfitters has a beta of 1.24, meaning that its share price is 24% more volatile than the broader market.

DICK'S Sporting Goods currently has a consensus target price of $166.86, indicating a potential upside of 22.29%. Urban Outfitters has a consensus target price of $89.75, indicating a potential upside of 9.21%. Given DICK'S Sporting Goods' higher possible upside, equities research analysts clearly believe DICK'S Sporting Goods is more favorable than Urban Outfitters.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DICK'S Sporting Goods
3 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.35
Urban Outfitters
0 Sell rating(s)
7 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.53

In the previous week, DICK'S Sporting Goods had 28 more articles in the media than Urban Outfitters. MarketBeat recorded 30 mentions for DICK'S Sporting Goods and 2 mentions for Urban Outfitters. Urban Outfitters' average media sentiment score of 0.80 beat DICK'S Sporting Goods' score of 0.17 indicating that Urban Outfitters is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
DICK'S Sporting Goods
4 Very Positive mention(s)
3 Positive mention(s)
22 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Urban Outfitters
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

DICK'S Sporting Goods has higher revenue and earnings than Urban Outfitters. Urban Outfitters is trading at a lower price-to-earnings ratio than DICK'S Sporting Goods, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
DICK'S Sporting Goods$17.22B0.70$849.24M$9.3114.66
Urban Outfitters$6.17B1.14$464.92M$6.4112.82

Urban Outfitters has a net margin of 8.79% compared to DICK'S Sporting Goods' net margin of 3.97%. DICK'S Sporting Goods' return on equity of 19.21% beat Urban Outfitters' return on equity.

Company Net Margins Return on Equity Return on Assets
DICK'S Sporting Goods3.97% 19.21% 6.07%
Urban Outfitters 8.79%18.64%10.34%

Summary

DICK'S Sporting Goods beats Urban Outfitters on 9 of the 16 factors compared between the two stocks.

How does Urban Outfitters compare to GAP?

GAP (NYSE:GAP) and Urban Outfitters (NASDAQ:URBN) are both mid-cap consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, profitability, media sentiment, dividends, valuation, analyst recommendations, risk and earnings.

In the previous week, GAP had 21 more articles in the media than Urban Outfitters. MarketBeat recorded 23 mentions for GAP and 2 mentions for Urban Outfitters. Urban Outfitters' average media sentiment score of 0.80 beat GAP's score of 0.34 indicating that Urban Outfitters is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
GAP
9 Very Positive mention(s)
0 Positive mention(s)
8 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Urban Outfitters
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

GAP has a beta of 2.05, indicating that its share price is 105% more volatile than the broader market. Comparatively, Urban Outfitters has a beta of 1.24, indicating that its share price is 24% more volatile than the broader market.

GAP has higher revenue and earnings than Urban Outfitters. GAP is trading at a lower price-to-earnings ratio than Urban Outfitters, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GAP$15.37B0.53$816M$3.356.93
Urban Outfitters$6.17B1.14$464.92M$6.4112.82

Urban Outfitters has a net margin of 8.79% compared to GAP's net margin of 8.14%. GAP's return on equity of 19.72% beat Urban Outfitters' return on equity.

Company Net Margins Return on Equity Return on Assets
GAP8.14% 19.72% 5.94%
Urban Outfitters 8.79%18.64%10.34%

GAP presently has a consensus price target of $27.07, indicating a potential upside of 16.65%. Urban Outfitters has a consensus price target of $89.75, indicating a potential upside of 9.21%. Given GAP's higher probable upside, research analysts clearly believe GAP is more favorable than Urban Outfitters.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GAP
1 Sell rating(s)
11 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.42
Urban Outfitters
0 Sell rating(s)
7 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.53

58.8% of GAP shares are owned by institutional investors. Comparatively, 77.6% of Urban Outfitters shares are owned by institutional investors. 31.0% of GAP shares are owned by insiders. Comparatively, 32.1% of Urban Outfitters shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Summary

Urban Outfitters beats GAP on 10 of the 17 factors compared between the two stocks.

How does Urban Outfitters compare to Burlington Stores?

Burlington Stores (NYSE:BURL) and Urban Outfitters (NASDAQ:URBN) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their profitability, institutional ownership, valuation, risk, analyst recommendations, media sentiment, earnings and dividends.

Urban Outfitters has a net margin of 8.79% compared to Burlington Stores' net margin of 5.85%. Burlington Stores' return on equity of 41.72% beat Urban Outfitters' return on equity.

Company Net Margins Return on Equity Return on Assets
Burlington Stores5.85% 41.72% 7.61%
Urban Outfitters 8.79%18.64%10.34%

77.6% of Urban Outfitters shares are held by institutional investors. 1.3% of Burlington Stores shares are held by company insiders. Comparatively, 32.1% of Urban Outfitters shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Burlington Stores has higher revenue and earnings than Urban Outfitters. Urban Outfitters is trading at a lower price-to-earnings ratio than Burlington Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Burlington Stores$11.57B1.50$610.15M$11.1424.83
Urban Outfitters$6.17B1.14$464.92M$6.4112.82

Burlington Stores has a beta of 1.43, indicating that its stock price is 43% more volatile than the broader market. Comparatively, Urban Outfitters has a beta of 1.24, indicating that its stock price is 24% more volatile than the broader market.

Burlington Stores presently has a consensus target price of $370.75, indicating a potential upside of 34.03%. Urban Outfitters has a consensus target price of $89.75, indicating a potential upside of 9.21%. Given Burlington Stores' stronger consensus rating and higher probable upside, research analysts plainly believe Burlington Stores is more favorable than Urban Outfitters.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Burlington Stores
0 Sell rating(s)
7 Hold rating(s)
13 Buy rating(s)
0 Strong Buy rating(s)
2.65
Urban Outfitters
0 Sell rating(s)
7 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.53

In the previous week, Burlington Stores had 6 more articles in the media than Urban Outfitters. MarketBeat recorded 8 mentions for Burlington Stores and 2 mentions for Urban Outfitters. Urban Outfitters' average media sentiment score of 0.80 beat Burlington Stores' score of 0.48 indicating that Urban Outfitters is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Burlington Stores
3 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Urban Outfitters
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Burlington Stores beats Urban Outfitters on 11 of the 16 factors compared between the two stocks.

How does Urban Outfitters compare to Victoria's Secret & Co.?

Urban Outfitters (NASDAQ:URBN) and Victoria's Secret & Co. (NYSE:VSXY) are both mid-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, valuation, earnings, profitability, media sentiment, analyst recommendations, risk and institutional ownership.

Urban Outfitters has higher earnings, but lower revenue than Victoria's Secret & Co.. Urban Outfitters is trading at a lower price-to-earnings ratio than Victoria's Secret & Co., indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Urban Outfitters$6.17B1.14$464.92M$6.4112.82
Victoria's Secret & Co.$6.55B1.01$161M$3.4524.05

In the previous week, Victoria's Secret & Co. had 8 more articles in the media than Urban Outfitters. MarketBeat recorded 10 mentions for Victoria's Secret & Co. and 2 mentions for Urban Outfitters. Urban Outfitters' average media sentiment score of 0.80 beat Victoria's Secret & Co.'s score of 0.27 indicating that Urban Outfitters is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Urban Outfitters
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Victoria's Secret & Co.
3 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Urban Outfitters has a beta of 1.24, meaning that its stock price is 24% more volatile than the broader market. Comparatively, Victoria's Secret & Co. has a beta of 2.01, meaning that its stock price is 101% more volatile than the broader market.

Urban Outfitters has a net margin of 8.79% compared to Victoria's Secret & Co.'s net margin of 5.46%. Victoria's Secret & Co.'s return on equity of 40.43% beat Urban Outfitters' return on equity.

Company Net Margins Return on Equity Return on Assets
Urban Outfitters8.79% 18.64% 10.34%
Victoria's Secret & Co. 5.46%40.43%7.04%

77.6% of Urban Outfitters shares are held by institutional investors. Comparatively, 90.3% of Victoria's Secret & Co. shares are held by institutional investors. 32.1% of Urban Outfitters shares are held by company insiders. Comparatively, 0.5% of Victoria's Secret & Co. shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Urban Outfitters currently has a consensus price target of $89.75, indicating a potential upside of 9.21%. Victoria's Secret & Co. has a consensus price target of $89.91, indicating a potential upside of 8.36%. Given Urban Outfitters' stronger consensus rating and higher possible upside, equities analysts plainly believe Urban Outfitters is more favorable than Victoria's Secret & Co..

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Urban Outfitters
0 Sell rating(s)
7 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.53
Victoria's Secret & Co.
0 Sell rating(s)
7 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.50

Summary

Urban Outfitters beats Victoria's Secret & Co. on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding URBN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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URBN vs. The Competition

MetricUrban OutfittersSpecialty Retail IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$7.04B$10.60B$12.59B$13.30B
Dividend YieldN/A325.32%86.71%22.58%
P/E Ratio12.8225.0545.0326.14
Price / Sales1.1416.9688.8387.88
Price / Cash11.7412.9631.6253.71
Price / Book2.625.623.986.33
Net Income$464.92M$440.44M$444.34M$382.15M
7 Day Performance1.71%0.60%-0.03%-1.40%
1 Month Performance8.70%-1.02%-2.33%-3.47%
1 Year Performance20.25%-3.04%-4.14%1.18%

Urban Outfitters Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
URBN
Urban Outfitters
3.6141 of 5 stars
$82.18
+1.5%
$89.75
+9.2%
+17.1%$7.04B$6.17B12.8231,000
BOOT
Boot Barn
4.8404 of 5 stars
$125.98
+2.2%
$219.55
+74.3%
-28.7%$3.73B$2.25B15.9512,700
DKS
DICK'S Sporting Goods
4.9928 of 5 stars
$134.45
-1.5%
$167.21
+24.4%
-38.9%$12.13B$17.22B14.44105,200
GAP
GAP
4.6972 of 5 stars
$22.98
+5.3%
$27.07
+17.8%
+13.7%$7.66B$15.37B6.8679,000
BURL
Burlington Stores
4.0616 of 5 stars
$267.27
+4.9%
$370.75
+38.7%
+6.2%$16.00B$11.57B23.9983,309

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This page (NASDAQ:URBN) was last updated on 10/10/2026 by MarketBeat.com Staff.
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