Anchor Investment Management, LLC Top Holdings and 13F Report (2024)

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About Anchor Investment Management, LLC

Investment Activity

Anchor Investment Management, LLC has $954.08 million in total holdings as of March 31, 2024.
Anchor Investment Management, LLC owns shares of 1,042 different stocks, but just 120 companies or ETFs make up 80% of its holdings.
Approximately 49.19% of the portfolio was purchased this quarter.
About NaN of the portfolio was sold this quarter.
This quarter, Anchor Investment Management, LLC has purchased 804 new stocks and bought additional shares in 293 stocks.
Anchor Investment Management, LLC sold shares of 261 stocks and completely divested from 224 stocks this quarter.

Largest Holdings

Microsoft: $41,323,880
Visa: $27,989,885
Apple: $20,981,510
Schwab US Large-Cap ETF: $19,093,630
Invesco QQQ: $18,386,460

Largest New Holdings this Quarter

JPMorgan Ultra-Short Income ETF: $5,217,045 Holding
Invesco NASDAQ 100 ETF: $4,999,734 Holding
Vanguard Short-Term Treasury Index ETF: $3,963,568 Holding
Goldman Sachs ActiveBeta International Equity ETF: $3,104,943 Holding
Goldman Sachs ActiveBeta Emerging Markets Equity ETF: $2,794,219 Holding

Largest Purchases this Quarter

Apple: 99,625 shares (about $17.08M)
Invesco BulletShares 2025 Corporate Bond ETF: 747,595 shares (about $15.27M)
Schwab US Large-Cap ETF: 234,054 shares (about $14.53M)
Alphabet: 94,761 shares (about $14.30M)
Invesco BulletShares 2026 Corporate Bond ETF: 715,213 shares (about $13.74M)

Largest Sales this Quarter

General Electric: 65,957 shares (about $11.58M)
Vanguard Short-Term Corporate Bond ETF: 142,973 shares (about $11.05M)
Alerian MLP ETF: 100,391 shares (about $4.76M)
Invesco BulletShares 2024 Corporate Bond ETF: 146,947 shares (about $3.08M)
Walt Disney: 21,822 shares (about $2.67M)

Sector Allocation Over Time

Selling

Neutral

Buying

Latest 13F Holdings and Changes Since Previous Quarterly Filing

Issuer Name	Holdings Value	Approximate Purchase/Sale	Change in Shares	Shares Held	% of Portfolio	Sector
MSFT Microsoft	$41,323,880	$6,067,612 ▲	17.2%	98,222	4.3%	Computer and Technology
V Visa	$27,989,885	$2,251,348 ▲	8.7%	100,293	2.9%	Business Services
AAPL Apple	$20,981,510	$17,083,756 ▲	438.3%	122,355	2.2%	Computer and Technology
SCHX Schwab US Large-Cap ETF	$19,093,630	$14,525,393 ▲	318.0%	307,664	2.0%	ETF
QQQ Invesco QQQ	$18,386,460	$12,442,496 ▲	209.3%	41,410	1.9%	Finance
BSCP Invesco BulletShares 2025 Corporate Bond ETF	$17,487,883	$15,273,372 ▲	689.7%	855,990	1.8%	ETF
BSCQ Invesco BulletShares 2026 Corporate Bond ETF	$15,649,323	$13,739,235 ▲	719.3%	814,645	1.6%	ETF
BRK.B Berkshire Hathaway	$15,590,358	$5,802,755 ▲	59.3%	37,074	1.6%	Finance
ABBV AbbVie	$15,569,136	$7,897,834 ▲	103.0%	85,498	1.6%	Medical
BSCR Invesco BulletShares 2027 Corporate Bond ETF	$14,729,141	$12,707,434 ▲	628.5%	763,564	1.5%	ETF
JNJ Johnson & Johnson	$14,468,956	$7,278,771 ▲	101.2%	91,466	1.5%	Medical
GOOGL Alphabet	$14,467,848	$14,302,278 ▲	8,638.2%	95,858	1.5%	Computer and Technology
GOOG Alphabet	$14,048,878	$13,512,466 ▲	2,519.0%	92,269	1.5%	Computer and Technology
FCNCA First Citizens BancShares	$12,945,930	$1,559,790 ▲	13.7%	7,918	1.4%	Finance
XOM Exxon Mobil	$12,456,943	$3,491,724 ▲	38.9%	107,166	1.3%	Oils/Energy
VGT Vanguard Information Technology ETF	$11,457,162	$5,276,870 ▲	85.4%	21,851	1.2%	ETF
AMZN Amazon.com	$11,415,168	$11,112,130 ▲	3,666.9%	63,284	1.2%	Retail/Wholesale
LOW Lowe's Companies	$11,150,004	$2,482,081 ▲	28.6%	43,772	1.2%	Retail/Wholesale
LLY Eli Lilly and Company	$10,763,405	$1,844,599 ▲	20.7%	13,835	1.1%	Medical
UNP Union Pacific	$10,269,500	$2,074,165 ▲	25.3%	41,758	1.1%	Transportation
UNH UnitedHealth Group	$10,023,557	$4,380,050 ▲	77.6%	20,262	1.1%	Medical
MRK Merck & Co., Inc.	$9,985,003	$5,757,214 ▲	136.2%	75,673	1.0%	Medical
META Meta Platforms	$9,725,814	$5,655,142 ▲	138.9%	20,029	1.0%	Computer and Technology
PG Procter & Gamble	$9,057,551	$4,883,046 ▲	117.0%	55,825	0.9%	Consumer Staples
SCHM Schwab U.S. Mid-Cap ETF	$8,813,000	$1,646,676 ▲	23.0%	108,228	0.9%	ETF
FDX FedEx	$8,341,246	$3,003,996 ▲	56.3%	28,789	0.9%	Transportation
UPS United Parcel Service	$8,177,592	$3,507,209 ▲	75.1%	55,020	0.9%	Transportation
JPM JPMorgan Chase & Co.	$7,771,143	$3,884,971 ▲	100.0%	38,798	0.8%	Finance
DUK Duke Energy	$7,769,510	$2,779,550 ▲	55.7%	80,338	0.8%	Utilities
HD Home Depot	$7,573,221	$705,458 ▲	10.3%	19,742	0.8%	Retail/Wholesale
KO Coca-Cola	$7,401,511	$2,992,626 ▲	67.9%	120,979	0.8%	Consumer Staples
ADBE Adobe	$7,355,050	$2,344,876 ▲	46.8%	14,576	0.8%	Computer and Technology
MDT Medtronic	$7,086,254	$4,640,563 ▲	189.7%	81,311	0.7%	Medical
RSG Republic Services	$7,017,693	$3,068,817 ▲	77.7%	36,657	0.7%	Business Services
WM Waste Management	$6,596,647	$1,083,028 ▼	-14.1%	30,948	0.7%	Business Services
TMO Thermo Fisher Scientific	$6,568,594	$2,504,923 ▲	61.6%	11,302	0.7%	Medical
QCOM QUALCOMM	$6,158,043	$3,109,157 ▲	102.0%	36,374	0.6%	Computer and Technology
ORCL Oracle	$6,054,550	$434,738 ▲	7.7%	48,201	0.6%	Computer and Technology
SHW Sherwin-Williams	$6,009,885	$5,056,459 ▲	530.3%	17,303	0.6%	Construction
ABT Abbott Laboratories	$5,966,724	$2,501 ▲	0.0%	52,496	0.6%	Medical
VCSH Vanguard Short-Term Corporate Bond ETF	$5,965,566	$11,053,274 ▼	-64.9%	77,164	0.6%	ETF
CVX Chevron	$5,833,443	$2,865,534 ▲	96.6%	36,981	0.6%	Oils/Energy
COST Costco Wholesale	$5,824,858	$3,713,521 ▲	175.9%	7,951	0.6%	Retail/Wholesale
IHI iShares U.S. Medical Devices ETF	$5,705,066	$5,327,513 ▲	1,411.1%	97,373	0.6%	ETF
NVDA NVIDIA	$5,546,639	$5,456,288 ▲	6,039.0%	6,139	0.6%	Computer and Technology
SO Southern	$5,531,802	$2,111,596 ▲	61.7%	77,109	0.6%	Utilities
FI Fiserv	$5,477,191	$891,955 ▲	19.5%	34,271	0.6%	Business Services
INTC Intel	$5,465,416	$591,480 ▲	12.1%	123,736	0.6%	Computer and Technology
CMCSA Comcast	$5,357,028	$2,858,677 ▲	114.4%	123,576	0.6%	Consumer Discretionary
JPST JPMorgan Ultra-Short Income ETF	$5,217,045	$5,217,045 ▲	New Holding	103,410	0.5%	ETF
DIS Walt Disney	$5,215,371	$2,670,151 ▼	-33.9%	42,623	0.5%	Consumer Discretionary
VZ Verizon Communications	$5,047,506	$1,790,689 ▲	55.0%	120,293	0.5%	Computer and Technology
QQQM Invesco NASDAQ 100 ETF	$4,999,734	$4,999,734 ▲	New Holding	27,367	0.5%	ETF
WMT Walmart	$4,810,665	$4,482,738 ▲	1,367.0%	79,951	0.5%	Retail/Wholesale
VOO Vanguard S&P 500 ETF	$4,583,660	$1,564,261 ▼	-25.4%	9,535	0.5%	ETF
ENB Enbridge	$4,567,399	$1,060,508 ▼	-18.8%	126,241	0.5%	Oils/Energy
MCK McKesson	$4,565,909	$2,904,358 ▲	174.8%	8,505	0.5%	Medical
CAT Caterpillar	$4,562,787	$3,987,492 ▲	693.1%	12,452	0.5%	Industrial Products
MA Mastercard	$4,462,577	$833,573 ▲	23.0%	9,267	0.5%	Business Services
NFLX Netflix	$4,203,938	$4,024,776 ▲	2,246.4%	6,922	0.4%	Consumer Discretionary
VHT Vanguard Health Care ETF	$4,096,877	$916,549 ▲	28.8%	15,144	0.4%	ETF
PM Philip Morris International	$4,037,908	$2,641,242 ▲	189.1%	44,072	0.4%	Consumer Staples
PFE Pfizer	$4,028,257	$1,314,244 ▲	48.4%	145,162	0.4%	Medical
VDE Vanguard Energy ETF	$3,995,309	$3,935,911 ▲	6,626.4%	30,336	0.4%	ETF
MCD McDonald's	$3,978,667	$3,419,550 ▲	611.6%	14,111	0.4%	Retail/Wholesale
VGSH Vanguard Short-Term Treasury Index ETF	$3,963,568	$3,963,568 ▲	New Holding	68,255	0.4%	ETF
PEP PepsiCo	$3,926,483	$177,808 ▼	-4.3%	22,436	0.4%	Consumer Staples
SOXX iShares Semiconductor ETF	$3,743,404	$3,682,407 ▲	6,037.0%	16,570	0.4%	ETF
EW Edwards Lifesciences	$3,711,073	$3,109,236 ▲	516.6%	38,835	0.4%	Medical
SYK Stryker	$3,593,015	$254,446 ▼	-6.6%	10,040	0.4%	Medical
NSC Norfolk Southern	$3,592,405	$62,188 ▼	-1.7%	14,095	0.4%	Transportation
ADP Automatic Data Processing	$3,589,763	$700,271 ▲	24.2%	14,374	0.4%	Business Services
VFH Vanguard Financials ETF	$3,498,182	$780,116 ▲	28.7%	34,165	0.4%	ETF
GLW Corning	$3,495,989	$1,877,626 ▲	116.0%	106,068	0.4%	Computer and Technology
VCR Vanguard Consumer Discretionary ETF	$3,486,674	$830,206 ▲	31.3%	10,974	0.4%	ETF
BAC Bank of America	$3,453,544	$721,015 ▲	26.4%	91,074	0.4%	Finance
EMR Emerson Electric	$3,430,571	$3,091,336 ▲	911.3%	30,247	0.4%	Industrial Products
EFAV iShares MSCI EAFE Min Vol Factor ETF	$3,352,757	$1,311,844 ▲	64.3%	47,302	0.4%	ETF
CSX CSX	$3,350,350	$1,984,246 ▲	145.2%	90,379	0.4%	Transportation
VIS Vanguard Industrials ETF	$3,248,137	$288,826 ▲	9.8%	13,304	0.3%	ETF
ADM Archer-Daniels-Midland	$3,235,379	$3,228,030 ▲	43,926.5%	51,511	0.3%	Consumer Staples
VTI Vanguard Total Stock Market ETF	$3,200,569	$577,480 ▲	22.0%	12,315	0.3%	ETF
SCHA Schwab US Small-Cap ETF	$3,190,969	$1,982,513 ▲	164.1%	64,804	0.3%	ETF
TROW T. Rowe Price Group	$3,179,988	$2,706,946 ▲	572.2%	26,083	0.3%	Finance
TFC Truist Financial	$3,167,949	$2,142,228 ▲	208.9%	81,271	0.3%	Finance
GSIE Goldman Sachs ActiveBeta International Equity ETF	$3,104,943	$3,104,943 ▲	New Holding	90,550	0.3%	ETF
AZO AutoZone	$3,104,375	$2,994,067 ▲	2,714.3%	985	0.3%	Retail/Wholesale
ORLY O'Reilly Automotive	$2,946,377	$279,962 ▼	-8.7%	2,610	0.3%	Retail/Wholesale
SCHD Schwab US Dividend Equity ETF	$2,941,301	$2,763,915 ▲	1,558.1%	36,479	0.3%	ETF
CSCO Cisco Systems	$2,861,745	$355,310 ▲	14.2%	57,338	0.3%	Computer and Technology
AVGO Broadcom	$2,813,255	$2,740,373 ▲	3,760.0%	2,123	0.3%	Computer and Technology
LH Laboratory Co. of America	$2,795,916	$1,756,241 ▲	168.9%	12,798	0.3%	Medical
GEM Goldman Sachs ActiveBeta Emerging Markets Equity ETF	$2,794,219	$2,794,219 ▲	New Holding	89,158	0.3%	ETF
MDLZ Mondelez International	$2,774,470	$11,200 ▲	0.4%	39,635	0.3%	Consumer Staples
KMB Kimberly-Clark	$2,753,351	$2,407,986 ▲	697.2%	21,286	0.3%	Consumer Staples
AMAT Applied Materials	$2,722,236	$35,678 ▲	1.3%	13,200	0.3%	Computer and Technology
SPY SPDR S&P 500 ETF Trust	$2,712,335	$1,226,174 ▲	82.5%	5,185	0.3%	Finance
FTEC Fidelity MSCI Information Technology Index ETF	$2,674,838	$2,583,827 ▲	2,839.0%	17,164	0.3%	ETF
SON Sonoco Products	$2,665,040	$355,138 ▲	15.4%	46,076	0.3%	Industrial Products
UNM Unum Group	$2,650,965	$215 ▼	0.0%	49,403	0.3%	Finance