58,086 Shares in Salesforce Inc. $CRM Purchased by PBU The Pension Fund of Early Childhood & Youth Educators

Key Points

• PBU The Pension Fund of Early Childhood & Youth Educators bought 58,086 shares of Salesforce in the fourth quarter, worth about $15.4 million, according to its latest SEC filing.
• Salesforce continues to attract institutional interest overall, with hedge funds and other investors owning 80.43% of the company’s stock and several smaller funds recently adding new positions.
• The article also highlights broader bullish developments, including a FIFA partnership, a reiterated Overweight rating from KeyCorp with a $290 price target, and Salesforce’s strong recent earnings beat and guidance.

PBU The Pension Fund of Early Childhood & Youth Educators acquired a new position in shares of Salesforce Inc. (NYSE:CRM - Free Report) during the fourth quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The fund acquired 58,086 shares of the CRM provider's stock, valued at approximately $15,388,000.

A number of other institutional investors have also recently added to or reduced their stakes in CRM. Board of the Pension Protection Fund purchased a new position in Salesforce during the 4th quarter valued at about $26,000. Key Capital Management INC purchased a new stake in shares of Salesforce in the fourth quarter valued at about $26,000. Legacy Bridge LLC purchased a new stake in shares of Salesforce in the fourth quarter valued at about $27,000. Texas Capital Bancshares Inc TX purchased a new stake in shares of Salesforce in the third quarter valued at about $28,000. Finally, Dogwood Wealth Management LLC lifted its holdings in shares of Salesforce by 285.7% in the fourth quarter. Dogwood Wealth Management LLC now owns 108 shares of the CRM provider's stock valued at $29,000 after purchasing an additional 80 shares in the last quarter. Hedge funds and other institutional investors own 80.43% of the company's stock.

More Salesforce News

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce announced a landmark partnership with FIFA for the 2026 World Cup and 2027 Women’s World Cup, which could showcase its AI-driven Agentforce 360 platform to a massive global audience and potentially drive future enterprise demand. Article Title
• Positive Sentiment: KeyCorp kept an Overweight rating and a $290 price target on Salesforce, while modeling earnings above consensus for FY2027, signaling continued analyst confidence in the company’s profit growth. Article Title
• Positive Sentiment: Recent commentary highlights Salesforce’s strong momentum, helped by its AI strategy, Agentforce rollout, recurring revenue base, and expanding free cash flow, which may keep long-term investors interested. Article Title
• Neutral Sentiment: Salesforce’s presentation at the Evercore Global TMT Conference and valuation-focused coverage suggest investors are still reassessing how much of the AI and Agentforce optimism is already priced in. Article Title
• Negative Sentiment: Bridgewater Associates reportedly sold Salesforce, which can pressure sentiment in the near term, although the article argues that institutional selling may create a better entry point for patient investors. Article Title

Salesforce Stock Performance

Shares of NYSE CRM opened at $185.85 on Friday. The company has a market cap of $152.21 billion, a PE ratio of 21.51, a price-to-earnings-growth ratio of 1.19 and a beta of 1.16. Salesforce Inc. has a 12 month low of $163.52 and a 12 month high of $276.80. The company has a debt-to-equity ratio of 1.15, a current ratio of 0.79 and a quick ratio of 0.79. The company has a 50-day simple moving average of $181.31 and a 200-day simple moving average of $208.90.

Salesforce (NYSE:CRM - Get Free Report) last issued its quarterly earnings results on Wednesday, May 27th. The CRM provider reported $3.88 EPS for the quarter, topping analysts' consensus estimates of $3.13 by $0.75. The business had revenue of $11.13 billion during the quarter, compared to the consensus estimate of $11.05 billion. Salesforce had a net margin of 18.73% and a return on equity of 18.72%. The company's quarterly revenue was up 13.3% compared to the same quarter last year. During the same period in the previous year, the firm posted $2.58 earnings per share. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, equities analysts anticipate that Salesforce Inc. will post 10.13 earnings per share for the current year.

Salesforce announced that its board has initiated a stock buyback program on Monday, March 16th that authorizes the company to repurchase $25.00 billion in outstanding shares. This repurchase authorization authorizes the CRM provider to repurchase up to 14.1% of its shares through open market purchases. Shares repurchase programs are usually a sign that the company's board believes its shares are undervalued.

Salesforce Dividend Announcement

The company also recently declared a quarterly dividend, which will be paid on Thursday, July 2nd. Stockholders of record on Thursday, June 11th will be issued a dividend of $0.44 per share. The ex-dividend date is Thursday, June 11th. This represents a $1.76 dividend on an annualized basis and a dividend yield of 0.9%. Salesforce's payout ratio is 20.37%.

Insider Transactions at Salesforce

In related news, Director Laura Alber acquired 2,571 shares of the business's stock in a transaction dated Thursday, March 19th. The shares were acquired at an average cost of $194.58 per share, for a total transaction of $500,265.18. Following the acquisition, the director directly owned 9,530 shares in the company, valued at approximately $1,854,347.40. The trade was a 36.94% increase in their position. The acquisition was disclosed in a legal filing with the SEC, which is available at the SEC website. Also, Director David Blair Kirk acquired 2,570 shares of the business's stock in a transaction dated Wednesday, March 18th. The shares were bought at an average price of $194.62 per share, for a total transaction of $500,173.40. Following the completion of the acquisition, the director owned 13,689 shares in the company, valued at approximately $2,664,153.18. This trade represents a 23.11% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Insiders own 3.50% of the company's stock.

Analyst Upgrades and Downgrades

Several analysts have issued reports on CRM shares. Weiss Ratings raised shares of Salesforce from a "sell (d+)" rating to a "hold (c-)" rating in a report on Wednesday. Morgan Stanley cut their price target on Salesforce from $398.00 to $287.00 and set an "overweight" rating for the company in a report on Monday, February 23rd. Oppenheimer reduced their price objective on Salesforce from $275.00 to $250.00 and set an "outperform" rating on the stock in a research report on Thursday, February 26th. Cantor Fitzgerald reaffirmed an "overweight" rating and set a $250.00 price objective on shares of Salesforce in a research note on Thursday, May 28th. Finally, DA Davidson dropped their price objective on Salesforce from $200.00 to $175.00 and set a "neutral" rating for the company in a research report on Thursday, May 28th. One analyst has rated the stock with a Strong Buy rating, twenty-five have given a Buy rating, nine have assigned a Hold rating and two have assigned a Sell rating to the company. Based on data from MarketBeat.com, the stock has an average rating of "Moderate Buy" and an average price target of $257.97.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.

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