Florida Trust Wealth Management Co Boosts Stock Holdings in ServiceNow, Inc. $NOW

Key Points

• Florida Trust Wealth Management boosted its stake in ServiceNow by 374.9% in Q4, adding 39,792 shares to hold 50,405 shares worth about $7.72 million at period end.
• Insiders have sold a total of 16,237 shares in the past 90 days (including sales by Kevin McBride and Director Paul Chamberlain), while institutional investors own about 87.18% of the stock.
• ServiceNow beat Q4 estimates with EPS of $0.92 and revenue of $3.57B (up 20.7% YoY), but several analysts have trimmed price targets and the consensus rating is a Moderate Buy with an average target of $188.59.

Florida Trust Wealth Management Co increased its stake in ServiceNow, Inc. (NYSE:NOW - Free Report) by 374.9% during the 4th quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor owned 50,405 shares of the information technology services provider's stock after acquiring an additional 39,792 shares during the period. Florida Trust Wealth Management Co's holdings in ServiceNow were worth $7,722,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds have also recently bought and sold shares of the company. Vanguard Group Inc. increased its holdings in ServiceNow by 1.6% during the 3rd quarter. Vanguard Group Inc. now owns 20,210,924 shares of the information technology services provider's stock worth $18,599,709,000 after purchasing an additional 315,861 shares during the period. State Street Corp boosted its stake in shares of ServiceNow by 1.4% in the 3rd quarter. State Street Corp now owns 9,454,699 shares of the information technology services provider's stock valued at $8,700,970,000 after buying an additional 131,080 shares during the period. Nordea Investment Management AB grew its position in shares of ServiceNow by 388.7% during the fourth quarter. Nordea Investment Management AB now owns 4,706,164 shares of the information technology services provider's stock worth $720,325,000 after buying an additional 3,743,087 shares in the last quarter. Wellington Management Group LLP increased its stake in shares of ServiceNow by 5.4% during the third quarter. Wellington Management Group LLP now owns 2,287,300 shares of the information technology services provider's stock worth $2,104,956,000 after buying an additional 118,060 shares during the period. Finally, Alliancebernstein L.P. increased its stake in shares of ServiceNow by 10.2% during the second quarter. Alliancebernstein L.P. now owns 1,910,078 shares of the information technology services provider's stock worth $1,963,713,000 after buying an additional 177,392 shares during the period. 87.18% of the stock is owned by institutional investors and hedge funds.

Insider Activity

In related news, insider Kevin Thomas Mcbride sold 1,400 shares of ServiceNow stock in a transaction on Friday, February 13th. The shares were sold at an average price of $105.71, for a total value of $147,994.00. Following the transaction, the insider directly owned 26,314 shares in the company, valued at $2,781,652.94. This trade represents a 5.05% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available at the SEC website. Also, Director Paul Edward Chamberlain sold 1,500 shares of the business's stock in a transaction on Thursday, February 12th. The shares were sold at an average price of $101.17, for a total transaction of $151,755.00. Following the completion of the transaction, the director directly owned 46,430 shares in the company, valued at $4,697,323.10. This represents a 3.13% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last 90 days, insiders have sold 16,237 shares of company stock valued at $1,697,162. Company insiders own 0.34% of the company's stock.

ServiceNow Price Performance

Shares of NYSE:NOW opened at $101.98 on Friday. ServiceNow, Inc. has a one year low of $98.00 and a one year high of $211.48. The stock has a market capitalization of $106.67 billion, a price-to-earnings ratio of 61.14, a PEG ratio of 1.71 and a beta of 1.01. The company has a 50-day simple moving average of $110.44 and a 200-day simple moving average of $147.11. The company has a debt-to-equity ratio of 0.12, a quick ratio of 1.00 and a current ratio of 1.00.

ServiceNow (NYSE:NOW - Get Free Report) last issued its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.89 by $0.03. The firm had revenue of $3.57 billion for the quarter, compared to analysts' expectations of $3.53 billion. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The firm's revenue for the quarter was up 20.7% on a year-over-year basis. During the same quarter in the previous year, the firm posted $0.73 EPS. On average, analysts predict that ServiceNow, Inc. will post 8.93 EPS for the current year.

Key Headlines Impacting ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: CEO Bill McDermott personally invested roughly $3 million into NOW, signaling management confidence and providing a direct vote of conviction amid the pullback. ServiceNow (NOW) Stock: CEO Invests $3M Amid 32% Year-to-Date Decline
• Positive Sentiment: ServiceNow expanded its partnership with NVIDIA to operationalize the company’s AI “Control Tower,” which could accelerate product differentiation and enterprise AI adoption—a strategic positive for growth and gross-margin leverage. ServiceNow (NOW) Expands Partnership With NVIDIA
• Positive Sentiment: Following the sharp pullback, at least one outlet highlights a fresh buy call — fresh analyst interest could attract value-focused funds looking for rebound candidates after the sell-off. ServiceNow Gets Fresh Buy Call After Sharp Pullback
• Positive Sentiment: Analysis suggests the Armis acquisition strengthens ServiceNow’s core platform and could expand enterprise security/use-case cross-sell—supportive for longer-term revenue expansion. ServiceNow's Deal May Be Bigger Than It Looks
• Neutral Sentiment: CEO McDermott is publicly re-shaping ServiceNow’s business model around AI execution (the “control tower” concept). This signals strategic direction but execution and monetization timelines remain the key uncertainties. ServiceNow CEO Builds New Business Model Around AI
• Neutral Sentiment: Coverage pieces note ServiceNow among AI/enterprise leaders that could outperform broader markets if AI tailwinds persist; these are thematic endorsements rather than near-term catalysts. Tech Sell-Off: Wall Street Sees 60% or More Upside for These S&P 500 Stocks
• Neutral Sentiment: Corporate hiring/leadership moves in India (new MD/GVP) are incremental operational items that support regional growth but are unlikely to move the stock by themselves. ServiceNow appoints Kulmeet Bawa as MD and group VP for the India, SAARC
• Negative Sentiment: Stifel cut its price target from $180 to $135, citing weaker U.S. federal spending and softer Q1 trends—this is the primary near-term negative driver because it directly lowers sell‑side expectations and frames public-sector demand risk. ServiceNow's price target set lower by Stifel due to weaker federal spending
• Negative Sentiment: The stock has seen a substantial multi-month decline and recent daily drops, reinforcing momentum-driven selling and making it vulnerable to further cuts or rotation out of high-multiple software names. ServiceNow (NOW) Stock Declines While Market Improves: Some Information for Investors

Wall Street Analyst Weigh In

A number of research analysts recently issued reports on the stock. Jefferies Financial Group decreased their price target on shares of ServiceNow from $230.00 to $175.00 and set a "buy" rating for the company in a research note on Friday, January 23rd. BMO Capital Markets dropped their price objective on shares of ServiceNow from $175.00 to $170.00 and set an "outperform" rating on the stock in a research report on Thursday, January 29th. Truist Financial set a $175.00 price objective on shares of ServiceNow in a report on Thursday, February 5th. Wall Street Zen cut shares of ServiceNow from a "buy" rating to a "hold" rating in a research report on Saturday, February 28th. Finally, Stifel Nicolaus lowered their target price on shares of ServiceNow from $180.00 to $135.00 and set a "buy" rating for the company in a research note on Thursday. Three research analysts have rated the stock with a Strong Buy rating, thirty-three have given a Buy rating, five have given a Hold rating and two have given a Sell rating to the company. According to MarketBeat.com, the company has a consensus rating of "Moderate Buy" and an average target price of $188.59.

About ServiceNow

ServiceNow NYSE: NOW is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company's flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.

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